Consumer Law Library

Present Trading Corp.

Volume 54 · 54 F.T.C. 1856

Citation
54 F.T.C. 1856
Docket
7073
Complaint
1958-02-28
Decision
1958-06-27
Document type
consent order
Case type
consumer protection
Statutes
FTC Act (section 5)
Industry
flatware distribution
Outcome
consent order entered
Relief
cease_and_desist; compliance_reporting
Commission counsel
Garland S. Ferguson
Respondent counsel
Adr. Lawrence I. Hammer, of New York, N.Y
Source
Original volume PDF
Original PDF
This decision as a PDF

deceptive advertisingpricing comparisons

Cite this decision

Present Trading Corp., 54 F.T.C. 1856 (1958). Consumer Law Library, https://consumerlawlibrary.org/decisions/v054-0291

Report an error in this record (decision id v054-0291)

Order status: presumptively_terminable_pre_1995. Sunset may be extended by the latest qualifying federal-court complaint alleging an order violation; complaints, dismissal/appeal outcomes, and respondent-specific extensions are not fully tracked.

Cited by 0 later FTC decisions

Cites

Text (OCR of the scan at left; may contain errors)

In THE Matter OF PRESENT TRADING CORP. ET AL.

CONSENT ORDER, ETC., IN REGARD TO THE ALLEGED VIOLATION OF THE FEDERAL TRADE COMMISSION ACT Docket 7073. Complaint, Feb. 28, 1958—Decision, June 27, 1958 Consent order requiring a concern in New York City, engaged in distributing imported stainless steel table flatware to retail stores, house-to-house installment companies, and houseware jobbers for resale to the public, to cease misrepresenting regular retail prices by placing fictitious and exaggerated prices on packages of such products and on empty boxes and cartons which it sold to its customers for said flatware sets. Mr. Garland S. Ferguson for the Commission. Adr. Lawrence I. Hammer, of New York, N.Y., for respondents. Intt1a, Decision ry Earut J. Kour, Hearine Examiner The complaint in this proceeding, issued February 28, 1958, charges the respondents Present Trading Corp., a corporation, and Ignatz Present and David Mermelstein, individually and as officers of said corporation, the office and principal place of business of all respondents being located at 220 Fifth Avenue, New York, N.Y., with violation of the Federal Trade Commission Act in the sale and distribution of imported stainless steel table flatware.

After the issuance of the complaint, said respondents entered into an agreement containing consent order to cease and desist with counsel in support of the complaint, disposing of all the issues as to all parties in this proceeding, which agreement was duly approved by the Director and Assistant Director of the Bureau of Litigation. It was expressly provided in said agreement that the signing thereof is for settlement purposes only and does not constitute an admission by said respondents that they have violated the law as alleged in the complaint.

By the terms of said agreement, the said respondents admitted all the jurisdictional facts alleged in the complaint and agreed that. the record herein may be taken as if the Commission had made findings of jurisdictional facts in accordance with the allegations. By said agreement, the parties expressly waived any further procedural steps before the hearing examiner and the Commission; the making of findings of fact or conclusions of law; and all the rights PRESENT TRADING CORP. ET AL. 1857 1856 ‘Order they may have to challenge or contest the validity of the order to cease and desist entered in accordance with the agreement ; Respondents further agreed that the order to cease and desist, issued in accordance with said agreement, shall have the same force and effect as if made after a full hearing. It was further provided that said agreement, together with the complaint, shall constitute the entire record herein; that the complaint herein may be used in construing the terms of the order issued pursuant to said agreement; and that said order may be altered, modified or set aside in the manner prescribed by the statute for orders of the Commission.

The hearing examiner has considered such agreement and the order therein contained, and, it appearing that said agreement and order provide for an appropriate disposition of this proceeding, the same is hereby accepted and is ordered filed upon becoming part of the Commission’s decision in accordance with section 3.21 and 3.25 of the rules of practice, and, in consonance with the terms of said agreement, the hearing examiner finds that the Federal Trade Commission has jurisdiction of the subject matter of this proceeding and of the respondents named herein, that this proceeding is in the interest of the public, and issues the following order: ORDER It 1s ordered, That respondents Present Trading Corp., a corporation, and its officers, and Ignatz Present, and David Mermelstein, individually and as: officers of said corporation, and respondents’ agents, representatives and employees, directly or through any corporate or other device, in connection with the offering for sale, sale, and distribution of stainless steel table flatware, or any other merchandise, in commerce, as “commerce” is defined in the Federal Trade Commission Act, do forthwith cease and desist from: 1. Setting forth prices on the boxes or cartons in which their merchandise is packed for sale, or on boxes or cartons furnished in connection with their said merchandise, which are in excess of the prices at which said merchandise is usually and customarily sold at retail, or representing in any other manner that any price is the usual or regular retail price which is in excess of the price at which said merchandise is usually and customarily sold at retail. 2. Putting any plan in operation whereby retailers or others may misrepresent the usual and customary retail prices of merchandise. Decision 54 F.T.C.

DECISION OF THE COMMISSION AND ORDER TO FILE REPORT OF COMPLIANCE Pursuant to section 3.21 of the Commission’s rules of practice, the initial decision of the hearing examiner shall, on the 27th day of June 1958, become the decision of the Commission; and, accordingly: It 1s ordered, That the respondents herein shall, within sixty (60) days after service upon them of this order, file with the Commission & report in writing setting forth in detail the manner and form in which they have complied with the order to cease and desist. ASSOCIATED MAIL MERCHANDISERS 1859 Decision

← 54 F.T.C. 1852 · 54 F.T.C. 1859 →