Consumer Law Library

Valuevision International, Inc

Volume 132 · 132 F.T.C. 338

Citation
132 F.T.C. 338
Docket
C-4022
Complaint
2001-08-22
Decision
2001-08-22
Document type
consent order
Case type
consumer protection
Statutes
FTC Act (section 5)
Industry
television home shopping network
Outcome
consent order entered
Relief
cease_and_desist; redress; recordkeeping; compliance_reporting; notice_to_customers
Order term (years)
20
Source
Original volume PDF
Original PDF
This decision as a PDF

deceptive advertisinghealth claims

Cite this decision

Valuevision International, Inc, 132 F.T.C. 338 (2001). Consumer Law Library, https://consumerlawlibrary.org/decisions/v132-0007

Report an error in this record (decision id v132-0007)

Order status: expired_sunset:2021-08-22. Sunset may be extended by the latest qualifying federal-court complaint alleging an order violation; complaints, dismissal/appeal outcomes, and respondent-specific extensions are not fully tracked.

Cited by 0 later FTC decisions

Cites

Text (OCR of the scan at left; may contain errors)

IN THE MATTER OF VALUEVISION INTERNATIONAL, INC.

CONSENT ORDER, ETC., IN REGARD TO ALLEGED VIOLATIONS OF SEC. 5 AND SEC. 12 OF THE FEDERAL TRADE COMMISSION ACT Docket C-4022; File No. 0023308 Complaint, August 22, 2001--Decision, August 22, 2001 This consent order addresses representations about two weight-loss products, an internal cleanser, an anti-cellulite lotion, and a topical anti-hair-loss solution disseminated by Respondent Valuevision International, Inc., which operates a live, 24-hour per day television home shopping network. The order, among other things, prohibits the respondent from making any claim not substantiated by competent and reliable scientific evidence that the WeightPerfect Fat Loss Accelerators, Fight the Fat, NutriFirm Perfect Body Solution – or any other food, drug, dietary supplement, or cosmetic – causes substantial weight loss or fat loss; causes substantial loss in body weight or body fat without exercise or restrictions on caloric intake; prevents weight gain, regardless of exercise or caloric intake; increases metabolic rate or burns calories; reduces or eliminates cellulite; suppresses the appetite; causes substantial loss in body weight or body fat while sleeping; prevents the human body from absorbing fat; or enables consumers to lose weight even if they eat foods that are high in fat. The order also prohibits unsubstantiated claims that NutriFirm Internal Cleanser – or any other food, drug, or dietary supplement – alleviates back aches, muscle aches or headaches; alleviates colds, influenza or allergies; or improves impaired memory. In addition, the order prohibits unsubstantiated claims that NutriFirm Vitamin H Serum – or any other food, drug, dietary supplement or cosmetic – prevents or slows the rate of hair loss, including hair loss in women after pregnancy. The order also requires the respondent to offer a complete refund for up to three bottles of the product – or a credit toward the purchase of other Valuevision merchandise– to all purchasers of the covered products from the respondent since February 1, 2000.

Participants For the Commission: Keith Fentonmiller, Daniel Kaufman, Mary K. Engle, C. Lee Peeler, and Mark Hertzendorf. For the Respondent: Ronald J. Greene, Wilmer, Cutler & Pickering, and Nathan Fagre, Valuevision. VOLUME 132 Complaint COMPLAINT The Federal Trade Commission, having reason to believe that Valuevision International, Inc., a corporation (“respondent”), has violated the provisions of the Federal Trade Commission Act, and it appearing to the Commission that this proceeding is in the public interest, alleges:

1. Respondent Valuevision International, Inc. (“Valuevision”) is a Minnesota corporation with its principal office or place of business at 6740 Shady Oak Road, Eden Prairie, Minnesota, 55344. Valuevision operates a cable shopping service and is principally engaged in the marketing of a variety of consumer products by means of live, customer-interactive, televised sales programs and through its Internet website (www.vvtv.com). Valuevision produces and disseminates advertising in the form of television programming that is disseminated through cable channels, broadcast stations and satellite dish receivers. This programming markets consumer products directly to viewers. 2. Respondent has advertised, offered for sale, sold and distributed products to the public, including WeightPerfect Fat Loss Accelerator Daytime, WeightPerfect Fat Loss Accelerator Nighttime, Fight the Fat, NutriFirm Perfect Body Solution, NutriFirm Internal Cleanser and NutriFirm Vitamin H Serum. These products are “foods,” “drugs” and/or “cosmetics” within the meaning of Sections 12 and 15 of the Federal Trade Commission Act.

3. The acts and practices of respondent alleged in this complaint have been in or affecting commerce, as “commerce” is defined in Section 4 of the Federal Trade Commission Act. WeightPerfect Fat Loss Accelerators 4. Respondent has disseminated or has caused to be disseminated advertisements for WeightPerfect Fat Loss Accelerator Daytime and WeightPerfect Fat Loss Accelerator Nighttime (collectively VOLUME 132 Complaint “Weight Perfect Fat Loss Accelerators”), including but not necessarily limited to the attached Exhibits A through C. According to the product labels, WeightPerfect Fat Loss Accelerator Daytime contains, among other ingredients, pyruvate, citrus aurantium, guarana, St. John’s Wort, white willow bark, ginger root and 5HTP, and WeightPerfect Fat Loss Accelerator Nighttime contains, among other ingredients, pyruvate, melatonin, and various amino acids. The advertisements for the WeightPerfect Fat Loss Accelerators contain the following statements:

A. ALAN NORTH: This is such an amazing product because it contains -- it contains special proteins amino acids. I'm not going to, you know -- you don't need to hear this but ornithine, arginine, glutamine. Those are natural protein amino acids.

But together in the right combination, what it does is it helps directly -- during sleep, directly stimulate the pituitary gland in the brain to release growth hormone. Why is that important? Because growth hormone which we all have peaks during the night.

And if you're not sleeping well enough, then you're not giving your body an opportunity to repair itself to the cells that have been damaged during the day. So, together with this combination and the melatonin, you're going to help induce sleep and raise the levels of growth hormone and that equals into greater fat mobilization. In other words, you're going to help lose body fat while you're sleeping because of the higher levels of growth hormone.

(Exhibit A, pp. 10-11) (Exhibit A is a transcript of a segment from the Valuevision television show that aired on July 17, 2000).

B. PAULA (via telephone): Well, Alan mentioned something on his first time on the show about this molecule that's VOLUME 132 Complaint sleeping and some people have it and some people don't have it. Mine went to sleep for years. And this -- these pills I think woke it up.

ALAN NORTH: You know, it's interesting -- HOST: Hum.

ALAN NORTH: It's interesting that you should mention that Paula and a lot of times I'll talk about -- you're referring to the UCP molecule that's located in brown fat. ON SCREEN:

WeightPerfect V-11550 Fat Loss Accelerator Night time formula helps you lose weight by: Restoring healthy sleep patterns Repairing and rejuvenating metabolic functions to better burn fat Supplying body with important nutrients 1-800-788-2454 VALUEVISION vvtv.com PAULA: Yes.

ALAN NORTH: That's interesting because, you know, some people that they really -- if that molecule is sort of what I would call shut off - PAULA: Uh-huh.

ALAN NORTH: -- then this could, of course, like it's done for you, it's reactivated your fat burning molecule -- ON SCREEN:

WeightPerfect VOLUME 132 Complaint V-11550 Fat Loss Accelerator Daytime formula helps you lose weight by: Boosting your metabolism Decreasing your appetite Increasing energy 1-800-788-2454 VALUEVISION vvtv.com PAULA: Right.

ALAN NORTH: -- and simulated that thermogenic effect which is the production of heat within the body. And truly, for some people -- you know, and everyone responds differently but you're obviously someone that this was -- this product was perfect for. . . .

. . .

ALAN NORTH: A lot of people think 50 pounds is so much weight in three months but 50 pounds is not -- I mean, I have seen so many people lose 50 pounds -- PAULA: I know.

ALAN NORTH: -- in 12 weeks.

PAULA: I still have another 50 to go, Alan. ALAN NORTH: That's very realistic. It's very realistic. Paula -- HOST: It's exciting.

. . .

VOLUME 132 Complaint ALAN NORTH: . . . And see, with Paula, she's now using it. Of course, she's also eating good and she's making better choices. But occasionally, as she mentioned, it's not -- I mean, it's not -- it's not brutal. She's having occasional popcorn. This isn't about deprivation. . . . (Exhibit A, pp. 18-22) (Exhibit A is a transcript of a segment from the Valuevision television show that aired on July 17, 2000).

C. ON SCREEN:

before after (printed above before-and-after photographs that show dramatic contrasts in body fat composition) Individual results may vary (printed below photographs in extremely small, poorly-contrasting type obscured by background graphics) ALAN NORTH: Check this out. This is -- this guy is so awesome. This guy is Johnny. He is somebody that I work with. The funniest guy you can imagine. But 50 pounds overweight and just -- I mean, two knee replacements, had trouble exercising. I mean, he could barely ride a bike for five -- for five minutes and he had trouble exercising. HOST: Well, look at that difference.

ALAN NORTH: Look at the difference. And, again, that is only 12 weeks, and just like Paula, he also lost 50 pounds. HOST: Excellent.

ALAN NORTH: Fifty pounds, 12 weeks -- HOST: Incredible.

ALAN NORTH: -- gone.

VOLUME 132 Complaint HOST: Incredible.

(Exhibit A, p. 24) (Exhibit A is a transcript of a segment from the Valuevision television show that aired on July 17, 2000).

D. ON SCREEN:

before after (printed above before-and-after photographs that show dramatic contrasts in body fat composition) Individual results may vary (printed below photographs in extremely small, poorly-contrasting type obscured by background graphics) ALAN NORTH: . . . This is Elda, another interesting story. Elda lost 38 pounds in 12 weeks. Elda's weight wouldn't budge because she had back problems, was pretty much immobile. Immobile. She had back problems. Her husband calls me every week still to thank me. She's -she's lost -- HOST: Her husband calls you.

ALAN NORTH: Her husband calls me. She -- HOST: Because she feels good. Her -- and she's happy and she's alive.

ALAN NORTH: I've got to get an updated after [photograph]. That's a 38 pound difference. She's already lost 60. She has lost 60 -- HOST: Oh.

ALAN NORTH: I can't keep up with all the afters. We've got one more, I think. Juanita, again, I can’t keep up with the after photos. She's lost 75 pounds. Her weight loss is up to 115. One hundred and fifteen.

VOLUME 132 Complaint HOST: Congratulations to all of these people because you know what, they were probably feeling helpless, too, until they met you.

ALAN NORTH: Now -- now, this is and interesting story, too, because now -- now, Hal is somebody that did the Weight Perfect Nutritional Program, got excellent results, had heart problems, was in -- he was actually in the hospital when I met him. Now, he got -- he just -- again, he also plateaued. The Accelerator helped him get to his goal lean weight.

HOST: And Alan is not telling you to go and buy all these special foods. He's saying sit down and eat with your family -- ALAN NORTH: Yes.

HOST: -- and just use some good old-fashioned common sense.

ALAN NORTH: Absolutely.

(Exhibit A, pp. 25-26) (Exhibit A is a transcript of a segment from the Valuevision television show that aired on July 17, 2000).

E. ON SCREEN:

before after (printed above before-and-after photographs that show dramatic contrasts in body fat composition) Individual results may vary (printed below photographs in extremely small, poorly-contrasting type obscured by background graphics) ALAN NORTH: . . . This is an individual that had two knee replacements. He couldn't hardly walk let alone exercise.

VOLUME 132 Complaint HOST: That is so dramatic.

ALAN NORTH: Fifty pounds. Fifty pounds, 12 weeks. I'm going to show how to use the program it's so easy. Fifty pounds in 12 weeks. Look at that. Protected his lean muscle tissue, lost the body fat that was stored, trapped, had nowhere to go.

HOST: That's the deal guys. It has to be easy, too. I mean, there is not a single program that could be easier. I've used it. I know.

(Exhibit B, p. 6) (Exhibit B is a transcript of a segment from the Valuevision television show that aired on July 19, 2000) F. ON SCREEN:

before after (printed above before-and-after photographs that show dramatic contrasts in body fat composition) Individual results may vary (printed below photographs in extremely small, poorly-contrasting type obscured by background graphics) ALAN NORTH: . . . This is Elda. Elda had chronic back pain. Again, like Johnny who you saw earlier who lost fifty pounds in 12 weeks, she couldn't work out either as she was in constant pain. And you can imagine -- I mean, you know, the food that she ate just went to fat. It went straight to fat. Even -- you know, again, if you're totally immobile and you can't move, even if you're making good food choices, a lot of it could go to fat if you're not active. HOST: Yes.

ALAN NORTH: This is Juanita, 70 pound difference. Look at the difference. You can visually see a big difference. That is, again, in the realm -- this was VOLUME 132 Complaint somewhere between 12 and 14 weeks. Seventy pounds between 12 at 14 weeks. I think it was somewhere – HOST: Gosh.

ALAN NORTH: I don't know exactly. It was between 12 and 14 weeks. Seventy pounds. She's already lost 115. I've got to get another picture of her. We have another individual I think. Look at this.

HOST: That -- that is the most dramatic one. ALAN NORTH: Hal, is somebody that did do the Weight Perfect Nutrition but kind of plateaued toward the end. Wanted to get rid of -- they wanted to get rid of their last bit of weight. Put them on the Accelerator, two capsules in the morning, two in the afternoon, a tablespoon of the Nighttime right before they go to sleep. Look at the remarkable difference in 10 weeks.

HOST: You can't even tell this is the same person. ALAN NORTH: I know.

HOST: Literally can take -- ALAN NORTH: Look at the face.

HOST: He looks 20 years younger.

ALAN NORTH: Look at the chin area, the face area -- HOST: Um-hum.

ALAN NORTH: -- and, of course, the stomach and the arms. Look at the definition. And, again, you can't hold that in. You can't hold that in.

VOLUME 132 Complaint (Exhibit B, pp.7-8) (Exhibit B is a transcript of a segment from the Valuevision television show that aired on July 19, 2000) G. ALAN NORTH: I'll tell you about the great work. It's funny, Michelle. I had a call -- this was two days ago as a matter of fact -- HOST: Still thick, yes.

ALAN NORTH: -- and it was from a guy -- his name was Tony in New Jersey. And he said Alan, I've been watching and I've ordered the product, I want to just ask you a question. He goes does it work for everybody. I'm like, well, there's a host of factors involved. I mean, you know, it's hard to answer doesn't work for everybody because I don't know what everybody does.

But does it work for everybody? There are certain -- there are certain people that could take this product, the daytime and nighttime, and really be on a very poor nutritional program, be very sedentary, and may not see a difference. He goes well let me tell you something, I have been -- I've tried all the diets that around there, the popular no carb diets and this is the only thing that's worked. I have lost 25 pounds in a matter of two months.

So, again, he really responded to the 24-hour fat loss Accelerator. But, you know, I always recommend -- you don't hear me talking about hey, take these two products and eat whatever you want.

HOST: No.

ALAN NORTH: Nutrition is very, very important. HOST: Um-hum.

VOLUME 132 Complaint ON SCREEN:

before after (printed above before-and-after photographs that show dramatic contrasts in body fat composition) Individual results may vary (printed below photographs in extremely small, poorly-contrasting type obscured by background graphics) VALUEVISION ALAN NORTH: But a lot of times -- I've heard a lot of feedback. I talk to a lot of the people that order this as you well know and they call the office and they'll ask me questions and they'll talk about their success stories. And so many people have lost a tremendous amount of weight by taking the Accelerator and/or the nutritional system. But it's interesting. The people that I get that call that say well, I'm having trouble with the eating part of it so I've ordered the Accelerator and I'm on a poor eating program but I wanted to see if this would work. Sometimes they'll say well, gosh, I haven't noticed a lot of difference in weight loss but I've noticed my clothes fitting looser or -- At any rate, see -- and most times -- and, Michelle, you know this, either you all are -- if you have a tendency to put on weight, you're either gaining weight or you're losing weight.

And most people don't really maintain because people with slow metabolic rates tend to accumulate body fat almost on a weekly basis. And I've noticed that even with the people that don't say they've lost a lot of weight with the Accelerator, it's at least preventing a lot of the people from gaining weight.

(Exhibit C, pp. 15-17) (Exhibit C is a transcript of a segment from the Valuevision television show that aired on July 17, 2000).

VOLUME 132 Complaint 5. Through the means described in Paragraph 4, respondent has represented, expressly or by implication, that: A. The WeightPerfect Fat Loss Accelerators cause substantial loss in body weight or body fat in one to twelve weeks, without exercise or restricting caloric intake. B. The WeightPerfect Fat Loss Accelerators prevent weight gain, regardless of exercise or caloric intake. C. The WeightPerfect Fat Loss Accelerators increase the body’s metabolic rate and burn calories. D. The WeightPerfect Fat Loss Accelerator Daytime suppresses the appetite.

E. The WeightPerfect Fat Loss Accelerator Nighttime causes substantial loss in body weight or body fat while sleeping. 6. Through the means described in Paragraph 4, respondent has represented, expressly or by implication, that it possessed and relied upon a reasonable basis that substantiated the representations set forth in Paragraph 5, at the time the representations were made.

7. In truth and in fact, respondent did not possess and rely upon a reasonable basis that substantiated the representations set forth in Paragraph 5, at the time the representations were made. Among other reasons, the studies relied upon by Valuevision involved subjects who were on restricted calorie diets, and/or exercise programs, and the studies did not involve the specific formulation of the WeightPerfect Fat Loss Accelerators. Therefore, the representation set forth in Paragraph 6 was, and is, false or misleading.

VOLUME 132 Complaint Fight the Fat 8. Respondent has disseminated or has caused to be disseminated advertisements for Fight the Fat, including but not necessarily limited to the attached Exhibits D and E. According to the product label and product materials, Fight the Fat contains, among other ingredients, a liquid form of chitosan derived from glucosamine. Advertisements for Fight the Fat contain the following statements:

A. You may have lost the battle, but with “Fight the Fat,” you can win the war. . . . A remarkable 12 to 14 drops absorbs 15 grams of dietary fat. . . . Just add drops to a cold, nondairy drink, and it helps to reduce caloric intake. . . . You can lose up to five pounds in one month without changing your diet.

(Exhibit D) (Exhibit D appeared on ValueVision’s home page on the Internet, http://www.vvtv.com). B. FEMALE HOST: Those ten pounds have crept up and you just cannot maintain. Maybe you go on a fad diet, you lose the five pounds, you lose the ten pounds and you can't maintain it. No matter what your age, no matter what your lifestyle, no matter what your eating habits are, this system will help you lose weight. It will quite literally melt the pounds off you. I want to introduce FTF. . . . . .

FEMALE HOST: All right. Who's addicted? Chocolate -- MALE HOST: Chocolate, me.

FEMALE HOST: -- butter, salt, chips. These are foods you can continue to eat, continue to enjoy on July 4th, on your birthday parties, every single day if you want to because this VOLUME 132 Complaint product will take the fat components, from what I understand -- MALE HOST: Right.

FEMALE HOST: -- in whatever food you're eating -- MALE HOST: In whatever you're eating.

FEMALE HOST: -- and just escort it right out of your body.

MALE HOST: Before it can stick to your chin, to your jowls, to your belly, to your buttocks. It is an amazing product. . . .

(Exhibit E, pp. 1-2) (Exhibit E is a transcript of a segment from the Valuevision television show that aired on June 6, 2000).

C. MALE HOST: One of the things that we do know, that the way to lose weight is exercise. We do encourage you to exercise because if you exercise, just a simple walk around the block every day, is going to help you lose fat even faster when you use FTF. The other item is that you need to reduce your fat caloric intake.

FEMALE HOST: Um-hum.

MALE HOST: FTF does that . . . .

. . .

FEMALE HOST: I love meat. I'm just one of those people that I crave having beef. Take a look at what's going to happen if you eat your one hamburger. 31 grams of fat, right? VOLUME 132 Complaint ON SCREEN: Value Vision Showcase One Hamburger Has 31 Grams of Fat 2 Squirts of FTF will absorb 24 Grams of Fat versus 24 capsules of Chitosan 1-800-788-2454 MALE HOST: That's right.

FEMALE HOST: All you need are less than two squirts, is that about the 14 drops? MALE HOST: About 14 to 20 drops of FTF.

FEMALE HOST: Okay.

MALE HOST: And I'm going to show you how easy it is to use because you just -- I mean, we're talking drops. FEMALE HOST: Let's take a look at it.

. . .

MALE HOST: -- and we're going to just drop -- I'm going to take -- I had a steak for dinner tonight. ON SCREEN: Value Vision Showcase Pizza Has 20 Grams of Fat Just 14 drops of FTF will absorb the Fat Versus 12 capsules of Chitosan 1-800-788-2454 FEMALE HOST: What do I drop this into safely? MALE HOST: So, one, two, three, four, five, six. You can take this into any kind of fruit juice, grape juice is my personal favorite.

FEMALE HOST: Um-hum.

VOLUME 132 Complaint . . .

MALE HOST: I just -- I am just taking out the fat right now from the filet mignon that I had at dinnertime. FEMALE HOST: That's amazing.

MALE HOST: It is absolutely amazing, and it works, folks. The thing is that it is just that easy. What, ten seconds it took me? Ten seconds and I'm going to lose the fat from the steak that I had at dinnertime. It is an amazing product and you need to order it right now.

(Exhibit E, pp. 4-7) (Exhibit E is a transcript of a segment from the Valuevision television show that aired on June 6, 2000).

D. ON SCREEN: Value Vision Showcase Fried Chicken has 21 Grams of Fat Just 14 drops of FTF will absorb the Fat Versus 12 capsules of Chitosan 1-800-788-2454 MALE HOST: It's a real big thing in this country and I'm going to tell you it is all fat. Well, I'm going to tell you also, fried chicken, a great staple of the Southern part of this country, it's popular throughout the country. FTF will remove the fat in that chicken before it sticks to your thunder thighs, your big derriere or your chin. FEMALE HOST: Um-hum, wherever, wherever. (Exhibit E, p. 22) (Exhibit E is a transcript of a segment from the Valuevision television show that aired on June 6, 2000).

E. MALE HOST: It is hard to lose weight when you have to be controlled, if you will, okay? VOLUME 132 Complaint FEMALE HOST: Oh, forget about it.

MALE HOST: But with FTF, you've got two times -- two times a day. Can you afford to give us ten seconds twice a day? Twenty seconds a day, the pounds are going to start dropping off. Six to 12 drops in your drink and I am telling you, you're going to feel better because you're going to look better.

FEMALE HOST: Um-hum.

MALE HOST: Get up and walk around the house a little bit. Get up and walk around the block. Start a little bit of an exercise routine, it's going to help. FEMALE HOST: Um-hum.

MALE HOST: You're going to drop weight because you're going to be reducing your fat calorie intake because the fat is now bio-unavailable. Give us a call now. Order the product. It's going to change your life, I guarantee it. . . .

FEMALE HOST: All right. What happens to that fat after the product takes hold of it and escorts it out of your body? Well, the only way I know of it escorting out of your body is in waste. Does it come out in your waste? MALE HOST: That's it. Yeah, you -- FEMALE HOST: You don't sweat it out, right? MALE HOST: No, you don't sweat it out. You kind of poop it out.

FEMALE HOST: You poop it out.

VOLUME 132 Complaint MALE HOST: You poop it out.

FEMALE HOST: It's as simple as that.

MALE HOST: But it's not a big ton and it's not going to -it doesn't -- no, I mean, you know, you're asking the question, I'm going to tell you.

FEMALE HOST: Yeah.

MALE HOST: You know, you're not going to get diarrhea from this, you won't get the runs. It's not going to happen all of a sudden. It just -- it flows. Trust me, folks, it's easy. It's very, very easy.

(Exhibit E, pp. 26-28) (Exhibit E is a transcript of a segment from the Valuevision television show that aired on June 6, 2000).

9. Through the means described in Paragraph 8, respondent has represented, expressly or by implication, that: A. Fight the Fat enables consumers to lose substantial weight without the need for a change in diet or exercise. B. Fight the Fat enables consumers to lose substantial weight even if consumers eat substantial amounts of foods that are high in fat, including steaks, pizza, hamburgers, butter, fried chicken and chocolate.

C. Fight the Fat prevents the human body from absorbing substantial amounts of fat consumed.

10. Through the means described in Paragraph 8, respondent has represented, expressly or by implication, that it possessed and relied upon a reasonable basis that substantiated the representations set forth in Paragraph 9, at the time the representations were made.

VOLUME 132 Complaint 11. In truth and in fact, respondent did not possess and rely upon a reasonable basis that substantiated the representations set forth in Paragraph 9, at the time the representations were made. Among other reasons, the studies relied upon by Valuevision involved subjects who were on restricted calorie diets, and the studies did not involve the specific formulation of Fight the Fat. Therefore, the representation set forth in Paragraph 10 was, and is, false or misleading.

NutriFirm Perfect Body Solution 12. Respondent has disseminated or has caused to be disseminated advertisements for NutriFirm Perfect Body Solution, including but not necessarily limited to the attached Exhibits F through H. According to the product label, NutriFirm Perfect Body Solution contains, among other ingredients, cococaprylate/caprate, and a variety of extracts, including barley, ivy, ladies thistle, mushroom, sweet clover, aloe vera, butchers broom and ginkgo. Advertisements for NutriFirm Perfect Body Solution contain the following statements and depictions: A. Soften the look of cellulite on your body. This skin firming product targets the cellulite in your skin by using your own body’s natural chemistry. This process tightens and tones the skin while also eliminating sponginess and the orange peel look.

* * * The “Nutri-Firm Perfect Body” uses the liposomes in your body to move herbs to “target” areas of your skin. Then these herbs release trapped elements in your skin that can cause cellulite.

(Exhibit F) (Exhibit F appeared on ValueVision’s home page on the Internet, http://www.vvtv.com.). VOLUME 132 Complaint B. HOST: I love this demonstration. It's every woman's nightmare seeing this.

MANUELLA: Cellulite? HOST: Yes, cellulite. Cellulite.

MANUELLA: Cellulite was my -- cellulite was my big problem. And the reason I -- I think I had it was because I was in really, really good shape. I was not overweight. . . .

MANUELLA: So, I went to Darius who -- we were in university at the time and I said listen, come up -- make something for me. So, he did. He started working with all these plant extracts and he created the Perfect Body Solution.

ON SCREEN:

NutriFirm 3rd Anniversary Body Kit C-17392 Includes:

(2) Perfect Body Solution $29.99 each (3) Stimulating Body Wash $ 9.50 each Total Retail Value $88.48 You Save $43.53 HOST: Oh, my gosh.

MANUELLA: He goes I've got that answer for you. I started using it and I tell you, the results I got so quickly. We started giving it to other people because I said, you know, I can't believe it.

And that's how Isomer's Laboratories was created by this Perfect Body Solution. What we've done to it now to make it even better is instead of seven plant extracts in a liposome VOLUME 132 Complaint formulation, it has more than 10 plant extracts now. We've added the red and brown algae.

(Exhibit G, pp. 1-3) (Exhibit G is a transcript of a segment from the Valuevision television show that aired on August 10, 2000).

C. HOST: This is the demo. I love this. MANUELLA: [holding jar containing red gelatinous substance] This is the stuff underneath the skin. This is sticky. It doesn't work very well. This is lab created problem. The reason is we don't do animal testing so we have to create a synthetic model of what the problem is. We wanted something to break this down. Now, people say if you have cellulite, if you have cottage cheese loss of elasticity on the skin, they say drink water or -- HOST: Right.

MANUELLA:-- exercise. Well, you know what? We're exercising. [stirs jar] Does it break it down? No. Doesn't break it down. And you know what? This didn't break it down either. I've tried.

HOST: You can spin that for an hour and it wouldn't change.

MANUELLA: It wouldn't change.

HOST: It would just be that thick goop. MANUELLA: Then they say drink water. [pours water in jar] Believe me, I have drunk swimming pools full of water to get rid of it. What happened? Actually, it absorbs it. Look, it absorbs all the water.

VOLUME 132 Complaint HOST: Oh, my gosh. It gets thicker.

MANUELLA: It gets thicker.

HOST: Ooh.

MANUELLA: And that's why some days your clothes are even tighter or you feel hotter in that area because it's absorbing and it's bloating up. What we did -- this is the plant extracts. This is in the Perfect Body Solution. [pours solution into jar] You go in, you rub it in on that area, and what you find -look. It breaks it down.

HOST: Wow.

MANUELLA: It liquefies it.

HOST: Fun.

MANUELLA: Now, when you drink water, now if you exercise, what happens? You can literally get rid of the problem. You can actually smooth your skin -- HOST: Oh, my gosh.

MANUELLA: -- and this is what we want to do. With the Perfect Body Solution, we are going to address the needs of your body. Is it slimming? Is it toning? Is it lifting? Is it firming? This system will do it for you. The reason is the plant extracts in that liposome formulation. It's got the red and brown algae to give you that instant lift. It is very, very nourishing, very, very moisturizing.

VOLUME 132 Complaint I tell you as a women and as a scientist, this is the best body cream for you. And I'll tell you why. Nutritionally it is complete for the body. Structurally it is the molecular size the pores need, not to be clogged, but to be moisturized. (Exhibit G, pp. 5-7) (Exhibit G is a transcript of a segment from the Valuevision television show that aired on August 10, 2000).

D. HOST: Not on your life. I love capri pants. I can tell you that. But it's -- but it's very true. When you look in the mirror and you don't like what you see, the first thing that you do is try to hide it. Let's try to correct it. And there's a difference.

So, now if you help to correct the problem, if you help to minimize the appearance of the cellulite and you actually break that up underneath the skin so it's all smooth and wonderful, you have a whole new way of looking at yourself in the mirror.

Cellulite has nothing to do with weight, does it? MANUELLA: It has nothing to do with weight. HOST: No. No.

(Exhibit H, pp. 5-6) (Exhibit G is a transcript of a segment from the Valuevision television show that aired on August 11, 2000).

E. MANUELLA: What I did is I went to my husband, I said you've got to come up with something, you've got to create something for me and he did. He went to the laboratory, came up with all the plant extracts, butcher's broom, ladies' thistle, mushroom, all things that are known to help with that problem.

VOLUME 132 Complaint What I'm going to do now is I'm going to show you how this product actually works. This is a lab-created sample of the problem. This is the guck that is underneath our skin that creates that cottage cheese look.

HOST: Can you imagine? Yikes.

MANUELLA: Right. And what you can see is that -- it's not -- HOST: It's very goopy and sticky.

MANUELLA: It's very goopy, sticky, and you can't massage it away. They say, you know, massage and exercise. You'll get rid of it. Take a look at female marathon runners. They're in excellent shape and they have cellulite because it has nothing to do with exercise. Drink water. Well, I'm adding water and massaging. What happens? It absorbs all the water.

HOST: Um-hum.

MANUELLA: Why? Because this is -- it loves water. It needs to expand. It's going to grow. That's why when you wear certain outfits, they are snug on you sometimes because of the fact that the cellulite is actually growing, you're becoming bloated.

What you want is the eight plant extracts in the liposome formulation. You just take it, rub it in, and what you're going to find, it's going to decongest. Look at that. It breaks it down.

Why is this important? Now, this is underneath your skin. You don't have that cottage cheese look. It is soft. It is smooth. It is much better underneath the skin to give you that streamline, that contoured look that you want. VOLUME 132 Complaint (Exhibit H, pp. 6-7) (Exhibit H is a transcript of a segment from the Valuevision television show that aired on August 11, 2000).

F. HOST: All the time. Because I just think women get very distressed about seeing cellulite on their bodies. Other people get distressed about seeing cellulite. You know what? And it seems like they look at the cellulite. They don't see anything else.

MANUELLA: Um-hum.

HOST: They don't see anything else about you. They see the cellulite. It's like a little magnet that just draws the eye to that area to that imperfection. Well, you have a way to help with that problem and it is called Perfect Body. We do have it available for you here at Value Vision. And if you get it in the anniversary kit, you're going to save $43.53. The total retail value -- here at Value Vision the retail value is $88.48.

. . .

HOST: You have an alternative and your alternative is Isomers. Your alternative is Manuella and Darius because they're scientists. So, we're getting this directly from them. There are no middlemen. There are no big huge department stores that you have to pay overhead for. That's the beauty of this product.

So, we hope that you can dial through and take advantage of it, and as we like to say, just say no to cellulite. Just say no to cellulite. That's what's so important. This is a lot of fun. (Exhibit H, pp. 26-28) (Exhibit H is a transcript of a segment from the Valuevision television show that aired on August 11, 2000).

VOLUME 132 Complaint 13. Through the means described in Paragraph 12, respondent has represented, expressly or by implication, that NutriFirm Perfect Body Solution substantially reduces or eliminates cellulite. 14. Through the means described in Paragraph 12, respondent has represented, expressly or by implication, that it possessed and relied upon a reasonable basis that substantiated the representation set forth in Paragraph 13, at the time the representations were made.

15. In truth and in fact, respondent did not possess and rely upon a reasonable basis that substantiated the representation set forth in Paragraph 13, at the time the representations were made. Therefore, the representation set forth in Paragraph 14 was, and is, false or misleading.

NutriFirm Internal Cleanser 16. Respondent has disseminated or has caused to be disseminated advertisements for NutriFirm Internal Cleanser, including but not necessarily limited to the attached Exhibits I and J. According to the product labels for NutriFirm Internal Cleanser, the first part of the system, “Detox,” contains, among other ingredients, psyllium husk powder, alfalfa leaf powder and dandelion root powder; the second part of the system, “Restore,” contains, among other ingredients, lactobacillus acidophilus and bifodobacterium longum. Advertisements for NutriFirm Internal Cleanser contain the following statements: A. Internal Cleanser feeds the cells and removes pollutants, aiding those who suffer from constipation, colds, flu, headaches, allergies, weight problems, impaired memory, stress, back and muscle ache, breath and body odors and skin problems. . . . The greatest benefits of this detoxification program is [sic] for those who are very busy and are exposed to processed foods, stress and environmental pollutants. It also helps those who suffer VOLUME 132 Complaint from headaches, allergies, fatigue, digestive problems, skin problems, smoke, drink or cravings.

(Exhibit I) (Exhibit I appeared on ValueVision’s home page on the Internet, http://www.vvtv.com.).

B. MANUELLA: If you suffer from a lot of headaches, a lot of times you'll notice that they will -- they will pass. If you have a lot of allergies, you'll notice that they'll subside. So, you'll see a lot of changes in your body once you detoxify. (Exhibit J, p. 5) (Exhibit J is a transcript of a segment from the Valuevision television show that aired on August 11, 2000).

C. ON SCREEN:

NutriFirm Detox and Restore Capsules - 2 bottle set C-17395 An Internal Cleansing Program may help those who suffer from:

. . .

Colds Flu Headaches Allergies . . .

Impaired memory HOST: Okay. Colds, flu -- well, you know, if you've got a lot of bacteria hanging around in your body, of course -- I mean, really. If you've got a lot of stuff that isn't supposed to be there, bacteria, it's going to wreak havoc. It's going to be in a big play ground. Oh, let's have a good time. MANUELLA: Um-hum.

VOLUME 132 Complaint HOST: We're just going to do whatever we want to right now.

MANUELLA: Um-hum.

HOST: So, it is very important that we get rid of it. (Exhibit J, p. 7) (Exhibit J is a transcript of a segment from the Valuevision television show that aired on August 11, 2000).

D. MANUELLA: -- two in the morning, and you're done. This is going to pass through your system. It's going to clean it up. It's going to wake in the system. You're going to find that the headaches subside. You feel better. You look better. You have energy because the body --you're taking rid of all of that sediment -- HOST: Um-hum.

MANUELLA: -- that's been hanging around. Think about this. You wash your dishes every day after each meal, right? If you didn't wash your dishes, what would happen after a week? If you kept eating off the same dish -- we do the same thing with our body.

(Exhibit J, p. 13) (Exhibit J is a transcript of a segment from the Valuevision television show that aired on August 11, 2000).

17. Through the means described in Paragraph 16, respondent has represented, expressly or by implication, that: A. NutriFirm Internal Cleanser alleviates backaches, muscle aches, and headaches.

B. NutriFirm Internal Cleanser alleviates colds, influenza and allergies.

VOLUME 132 Complaint C. NutriFirm Internal Cleanser improves impaired memory. 18. Through the means described in Paragraph 16, respondent has represented, expressly or by implication, that it possessed and relied upon a reasonable basis that substantiated the representations set forth in Paragraph 17, at the time the representations were made.

19. In truth and in fact, respondent did not possess and rely upon a reasonable basis that substantiated the representations set forth in Paragraph 17, at the time the representations were made. Therefore, the representation set forth in Paragraph 18 was, and is, false or misleading.

NutriFirm Vitamin H Serum 20. Respondent has disseminated or has caused to be disseminated advertisements for NutriFirm Vitamin H Serum, including but not necessarily limited to the attached Exhibit K. According to the product label, NutriFirm Vitamin H Serum contains biotin and soy isoflavones. Advertisements for NutriFirm Vitamin H Serum contain the following statements: A. MANUELLA: But this serum does many things. When you put it up or on it, apply it to the scalp, the works on strengthening the hair, on the - strengthening the shaft, on cleaning up the follicle, improving the circulation, and feeding your scalp the Vitamin H.

HOST: So if you're losing hair, balding - MANUELLA: If you know when you - HOST: - gray - MANUELLA: Exactly. Exactly. When you shampoo your hair and you see all that hair fall out in the bathtub, you know, in the shower, and you - VOLUME 132 Complaint HOST: Yes.

MANUELLA: - say, "Look at that," or it's in your brush, you will notice a remarkable difference when you start - HOST: Oh, my gosh.

MANUELLA: -- using this product.

. . .

HOST: Women of all ages, and men, too.

MANUELLA: Especially women after pregnancy, when they give birth, they usually tend to lose their hair in clumps, that didn't happen to me because I'm using the serum. I got to keep my hair longer - HOST: You're lucky.

MANUELLA: Which is what we want to do. We want to slow down the fall-out. And this is what Vitamin H serum is designed to do. It helps us with the scalp. It moisturizes. It nourishes. It softens. It strengthens the hair. (Exhibit K, pp. 1-2) (Exhibit K is a transcript of a segment from the Valuevision television show that aired on February 29, 2000).

B. MANUELLA: That's the thing. What happens is your hair starts to fall out. Remember your hair grows in three stages; okay? So when you were - when your hair is coming out of your head you - you want it so that the growth stage and the fall-out stage actually match each other so that it's not falling out faster than it's growing.

HOST: Very - VOLUME 132 Complaint MANUELLA: With most people what happens is your fallout happens faster than your growth, so you end up with splitting hair. You end up with bald patches. With this Vitamin H serum we have put amino acids and strengtheners in there that help allow the scalp to retain the hair. It actually helps keep it right in there. So that what I noticed after pregnancy was that I was not like my girlfriends, who were losing clumps and clumps of hair. I wasn't losing. I was taking my shower and I'm looking down and there was nothing on the bathroom floor. There was nothing on the bathroom floor- HOST: You're kidding me. Nothing? MANUELLA: - nothing on the shower curtain. (Exhibit K, pp. 8-9) (Exhibit K is a transcript of a segment from the Valuevision television show that aired on February 29, 2000).

C. MANUELLA: - what we're doing with this product. We are reducing the rate that it falls out at, so - which is very important, so that you get to retain the hair. HOST: Uh-huh.

MANUELLA: The hair stays fuller and it's thicker. (Exhibit K, p. 11) (Exhibit K is a transcript of a segment from the Valuevision television show that aired on February 29, 2000).

21. Through the means described in Paragraph 20, respondent has represented, expressly or by implication, that NutriFirm Vitamin H Serum prevents or reduces hair-loss, including hairloss in women after pregnancy.

VOLUME 132 Complaint 22. Through the means described in Paragraph 20, respondent has represented, expressly or by implication, that it possessed and relied upon a reasonable basis that substantiated the representations set forth in Paragraph 21, at the time the representations were made.

23. In truth and in fact, respondent did not possess and rely upon a reasonable basis that substantiated the representations set forth in Paragraph 21, at the time the representations were made. Therefore, the representation set forth in Paragraph 22 was, and is, false or misleading.

24. The acts and practices of respondent as alleged in this complaint constitute unfair or deceptive acts or practices, and the making of false advertisements, in or affecting commerce in violation of Sections 5(a) and 12 of the Federal Trade Commission Act.

THEREFORE, the Federal Trade Commission this twentysecond day of August, 2001, has issued this complaint against respondent.

By the Commission, Chairman Muris not participating. WEIGHTPERFECT FAT LOSS ACCELERATORS DATE RECORDED:

VALUEVISION JULY 17, 2000 Exhibit A 20.

PROCEEDINGS WEIGHT PERFECT ON SCREEN:

WeightPerfect BEFORE & AFTER (photographs) Individual results may vary 1-800-788-2454 VALUEVISION vvtv.com HOST: Hello, everyone. Welcome back into Value Vision. My name is Lynne Schacher. I didn't see that before and after shot. I really want you to stop whatever you're doing right now and [ want you to put yourself in a before shot and then in your imagination, put yourself in an after shot. I just got back from the beach this weekend. I took a week long trip over to the ocean on the East Coast. And I'll tell you what, I really wish I had gotten to know Alan before I did because I have before and after pictures of myself, some that I am not very happy with.

But this time at the ocean, I had the after shot and I am totally grateful -- forever grateful to one of the most -- the products that have -- any product that I can show you here at Value Vision.

I'm so proud of what I do and what I offer you on -- over television. But this is the one that hits me where it's going to hit you. It's going to hit you when you look in the mirror. It's going to hit you when you do put on those shorts and you go to the beach. Ladies and gentlemen, Alan North. It is Weight Perfect time. Alan, get on out here, everybody. Yeah.

ALAN NORTH: Hi, Lynne. How are you? HOST: Hello. Thank you. This is my -- this is my man. ALAN NORTH: We haven't worked together in what, a decade? ON SCREEN: Alan North vvtv.com Lynne Schacher HOST: I know. I know. It's been a long time. Guys, I am so, so serious. This is -- this is something that if you have not ordered this before, you need to do it today and here is why. I'm just going to let you talk in a minute. ALAN NORTH: We have a special price, too. HOST: I will let him talk then just a minute. But this works. This works. I have two children under my belt. I have always been a little apprehensive -- ALAN NORTH: Um-hum.

HOST: -- of going to the beach. I just went to the beach and I was not apprehensive and it is thanks to this guy. If you have been using Weight Perfect, if you've been using the powder formula, if you've been using the Accelerator, call us. We want to hear from you.

ALAN NORTH: Absolutely.

HOST: This is your time to get on the air and say you know what, I have got the before and after picture, too, and I am going to show it off. ALAN NORTH: Right.

HOST: Okay. But you know what? We have to take care of business. (Break in tape.) HOST: -- the basic premise is a what your basic premise is. Eat -- you have to supply your body with food -- ALAN NORTH: You've got to eat. You've got to. HOST: -- then just get up off the couch. ALAN NORTH: You have to eat to lose body fat. Remember, traditional diets don't work.

HOST: Lused to starve myself as a dancer. il ALAN NORTH: You know what? HOST: The least amount you could eat was the best. ON SCREEN:

V-11550 Retail Value $99.95 S&H $4.49 REGULAR PRICE $59.95 (slashed out) SPECIAL PRICE $49.95 This Visit Only WeightPerfect 24-Hr. Fat Loss Accelerator (30 day supply) 1-800-788-2454 VALUEVISION vvtv.com ALAN NORTH: I'm telling you I starved myself. When I was 18 years old, I went on one of those -- you remember when all of the yogurt places -- the frozen yogurt shops were all over the place -- HOST: Oh, yeah, yeah, yeah.

ALAN NORTH: You couldn't walk around the corner -- HOST: Yeah.

ALAN NORTH: -- without seeing a frozen yogurt place. I ate only yogurt for six weeks. [ became emaciated. I went from 215 pounds to 165, lost nothing but muscle, was sluggish, had headaches all day, and then I gained all the way up to 300 pounds and I was just sick about it. HOST: Now -- ALAN NORTH: I-- HOST: -- Alan, let's focus on this right now. ALAN NORTH: Okay. Let's go for it.

to il HOST: We -- you know what we're doing is we're probably switching the show order around -- ALAN NORTH: Okay.

HOST: -- because I'm really a little bit nuts for this product -- ALAN NORTH: I know. It's so great.

HOST: -- and it is a relatively new product as well. ALAN NORTH: Right.

HOST: It has to be easy, right? Alan is not telling you to eat everything that you want to eat in the world, oh yeah, you're going to drop the weight. No, no, no, that's not what he's telling you. He's telling you common sense take care of yourself. But this is a product, guys, that really -- it does -- ALAN NORTH: It -- HOST: -- what our body doesn't do anymore. That's what I've found, Alan.

ALAN NORTH: It is so -- I mean, this is -- as far as a fat burning product, I mean, I cannot think of a product on the market that comes close. My job is to work with our researchers -- HOST: Um-hum.

ALAN NORTH: -- and create products for you that are -- that are real. I mean, I am so tired of the junk out there. This is a two-part product. Okay. It has daytime and nighttime formula. The daytime formula is packed with the safest ingredients. Again -- HOST: I love that word.

ALAN NORTH: -- we needed the -- we needed the product to work but so many products out there have ingredients and they actually do work as far as fat loss but they have negative effects. You know what I'm talking about. You've heard about ephedrine. You've heard about mahuang, ephedra. HOST: Yeah.

ALAN NORTH: It does burn body fat. However, associated with that body fat some people have major jitters, feel nervous, feel anxious -- HOST: Like you drank a pot of coffee.

ALAN NORTH: -- feel -- HOST: That's what you feel like.

ALAN NORTH: Yeah. More than a pot of coffee. HOST: Um-hum.

ALAN NORTH: Your heart is racing, your blood pressure can be elevated, you have headaches, and that's not what this is all about. This is a product that is extremely effective. Instead of ephedrine, the main ingredient in the daytime formula is a very simple ingredient called citrus aurantium. It is derived -- it's a natural herb derived from the bitter orange tree. It contains -- HOST: What does it do for my body? ALAN NORTH: It helps you -- it helps -- what it helps 1s stimulate cells that would otherwise burn fat. See, all of us have special cells in the body that work as fat burning incinerators. That's why some people can get away with eating hot dogs -- you know people who can eat pizza and burgers and hot dogs. HOST: Well, I could do that when I was 18. ALAN NORTH: Yes. Yes.

HOST: I can't do that anymore.

ALAN NORTH: And some people could have done it when they were younger.

HOST: Um-hum.

ALAN NORTH: The fact is sometimes those cells shut down and they no longer work if some genetic process that shuts those cells down. What citrus aurantium does is it stimulates those cells to be reactivated so that you can naturally increase your metabolic rate.

So, what happens to ingested food that you eat, it has a better opportunity to be burned rather than stored. Also, in addition -- see, this is a product that helps attack fat in a variety of ways. It helps you burn fat, ingested fat that you eat, and also stored fat.

See, the fat that's stored -- that gets stored on your body, you know -- _ you know what I'm talking about. You have it on your stomach, on your legs, anywhere on the body. It is just trapped energy that has nowhere to go because -- and this is partly due because of those cells being inactive. Citrus aurantium, which is the main ingredient that has no negative effects, reactivates those cells so that you can become a fat burning machine. Now, along with that, there's other ingredients that work and have been proven to work by themselves.

For example, citrus aurantium we know works by itself. Now, there's other ingredients. Guarana. Guarana is a natural form of caffeine. It's not mega dosed because you don't need to mega dose it. Guarana by itself helps you burned fat. Well, scientists in recent discoveries have found that when you combine the two together, you have an even greater fat burning effect. But not only that, there's also pyruvate), a very effective fat burning ingredient. In fact, the more weight you need to lose, the better pyruvate works. So, again, you're having a very good synergy with all of these ingredients. Not only that -- and we haven't even gotten to the -- to the nighttime product. So, it is -- HOST: It's incredible, guys. Get to the phones. I'm going to call you to action.

ALAN NORTH: It's going to help -- is going to help you with your appetite because there's SHTP, hydroxytriptophen (phonetic). It's a protein that helps -- that's an immediate precursor to serotonin. What does that mean? Serotonin -- if your levels of serotonin are low, your appetite -- you're never going to feel full. That's going to help you with your appetite. And in addition, there is trace essential minerals that most people do not get enough of such as chromium, magnesium, and vanadium. .

HOST: So, you're nourishing the body as well? ALAN NORTH: Absolutely.

HOST: Um-hum.

ALAN NORTH: And then not only that, see, this is designed to help you burn fat throughout the day but then you have the nighttime formula that does a complete different function. The -- HOST: So, let's go -- that's there -- before we move on -- ALAN NORTH: Okay.

HOST: -- the daytime, when I take it? ALAN NORTH: You take it real simply in the morning at 10:00 a.m. and in the afternoon at 2:00 p.m.

HOST: So, you get up and you have your breakfast -- ALAN NORTH: Right.

HOST: -- and you let your body do whatever it needs to do, and then - - the kind of time where we do feel -- we tend to drag a little bit that late morning, that's when we want to take this.

ALAN NORTH: Absoluteiy.

HOST: On an empty stomach? ALAN NORTH: Absolutely. On an empty stomach -- 1 HOST: Um-hum.

2 ALAN NORTH: -- to see -- just do it either an hour before you eat or 3 an hour after. It's really simple.

4 ON SCREEN:

5 WeightPerfect 6 V-11550 7 Fat Loss Accelerator 8 Daytime formula helps you lose weight by: 9 Boosting your metabolism 10 Decreasing you appetite 11 Increasing energy 12 1-800-788-2454 13 VALUEVISION 14 vvtv.com 15 ALAN NORTH: Now, with the nighttime, this is an incredible 16 product. And, again, I want you to point 17 out -- 18 HOST: It tastes really good, too.

19 ALAN NORTH: It tastes great. The nighttime product is not a 20 capsule. It happens to be a liquid.

21 HOST: Um-hum.

22 ON SCREEN:

23 V-11550 24 Retail Value $99.95 25 S&H $4.49 26 REGULAR PRICE $59.95 (slashed out) 27 SPECIAL PRICE $49.95 This Visit Only WeightPerfect 24-Hr. Fat Loss Accelerator (30 day supply) 1-800-788-2454 VALUEVISION vvtv.com ALAN NORTH: Okay. The nighttime formula focuses on the relationship between body fat and sleep. A lot of people are thinking what is he _ talking about, what in the world would sleep have to do with weight loss. Sleep has so much to do with weight loss.

20.

ON SCREEN:

WeightPerfect V-11550 Fat Loss Accelerator Night time formula helps you lose weight by: Restoring healthy sleep patterns Repairing and rejuvenating metabolic functions to better burn fat Supplying body with important nutrients 1-800-788-2454 VALUEVISION vvtv.com ALAN NORTH: We have a clinical nutritionist that we work with. One of the very first questions that he asks his clients -- asks the people that we work with is how much sleep do you get and what is the quality of sleep like that you get? First of all, you need to get seven -- seven to nine hours of sleep a night and it needs to be a very good quality of sleep.

HOST: Yeah, right.

ALAN NORTH: Because if it's not -- you really do. You really do il because -- HOST: I know I need it but how do you get it? ALAN NORTH: Well, this is a product that helps with that. HOST: It does. That's my point. It really does allow your body somehow to go into that deeper sleep pattern. I have a problem getting there and this really does that.

ON SCREEN:

V-11550 Retail Value $99.95 S&H $4.49 REGULAR PRICE $59.95 (slashed out) SPECIAL PRICE $49.95 This Visit Only WeightPerfect 24-Hr. Fat Loss Accelerator (30 day supply) 1-800-788-2454 VALUEVISION vvtv.com ALAN NORTH: This is such an amazing product because it contains - - it contains special proteins amino acids. I'm not going to, you know -- you don't . need to hear this but ornithine, arginine, glutamine. Those are natural protein amino acids.

But together in the nght combination, what it does is it helps directly -during sleep, directly stimulate the pituitary gland in the brain to release growth hormone. Why is that important? Because growth hormone which we all have peaks during the night.

And if you're not sleeping well enough, then you're not giving your body an opportunity to repair itself to the cells that have been damaged during the il day. So, together with this combination and the melatonin, you're going to help induce sleep and raise the levels of growth hormone and that equals into greater fat mobilization. In other words, you're going to help lose body fat while you're sleeping because of the higher levels of growth hormone. HOST: Now, Alan has given you all of the specifics about both of these. I want to talk to you emotionally. I don't care if you're female, male, whatever itis. I'm going to go into my world for just a minute. I had -- just to tell you how I felt like there was nothing else that I could ever do and how -- ALAN NORTH: Right.

HOST: -- when I met Alan I really thought, you know what, I'm going to try this just because I'm supposed to, to air it for you, I'd better know what they taste like, I'd better know if this works or not just so I could give you my interpretation of it.

ALAN NORTH: Right.

HOST: I kept saying to people like my mom, oh, I just had a baby, I just had a baby. Finally after about two years after my second child was born, she said no, you didn't and it woke me up like crazy. ALAN NORTH: Interesting.

HOST: And it was about that same time that I met you. ALAN NORTH: Interesting.

HOST: I met Alan and I said you know what, I'm going to try. I don't have the time to diet. I hate that word. I don't have the time to exercise. This better be easy and it better be good or I'm not going to have anything to do with it. And, Alan, this product I -- I could do it without having to interrupt what my family ate -- ALAN NORTH: Um-hum.

HOST: -- and interfere with them in anyway. It tastes great. I feel like I'm having a milkshake -- ALAN NORTH: Um-hum.

HOST: -- instead of depriving my body. And because Alan was telling me to eat all the time and nourish my body, I never felt hungry, I never got crabby.

So, if you're the same way like I was and you're thinking you know what, I don't have the time, it's got to be-easy, nothing works, I've tried everything, call me. I want your testimonials if you've been using this. And if you look in the _ murror -- this is beach season for you. And if you tend to hide and not go out there and not want to let anybody see you -- ALAN NORTH: Right.

HOST: We've all been there. The majority of us have been there. Cail me, guys. This works.

ALAN NORTH: And there's nothing more rewarding for me to hear somebody call and say Alan, this has finally worked. And, again, this -- this -- the process of losing weight -- HOST: Um-hum.

ALAN NORTH: -- is difficult because -- in reality, it's difficult in your own imagination because of all the past diets that you've done. Your expectations for future diets -- you can -- you can say well gosh, how could this work, everything else has failed.

But remember, this is about nutrition. Again, I know that this is a popular product but I want people to focus on nutrition because that's going to maximize your results and, of course, do a little bit of exercising. But, again, this is about facts. All you do with this product -- it's really simple. You're going to take -you're going to take two capsules in the morning. I just want to show you this, too -- HOST: Um-hum.

ALAN NORTH: -- how gentle on the -- it's not a big horse tablet. Look at that. It's a very fine powder. You're taking two capsules. It's very gentle on the stomach. It's very highly absorbable. And then now, you take the nighttime. I'll just show you how this works. First off, you want to shake a nighttime up. You do want to refrigerate the nighttime right before going to sleep. And you take the nighttime product -- the nighttime liquid which is -- HOST: I would taste it for you but I can't because it does relax your body.

ALAN NORTH: It does. It gives you a night's calming -- it doesn't give the tranquilizer effect -- HOST: Um-hum.

ALAN NORTH: -- but it does give you a relaxing and calm effect. HOST: Guys, get to the phones.

ALAN NORTH: It helps you sleep.

HOST: Don't wait until the end, guys. Okay. ALAN NORTH: Mix it with water and that's it. You take this nght before going to sleep. We do recommend to try not to eat three hours prior to taking because that will interfere with the uptake of the nutrients in the nighttime formula. So, again, two capsules in the morning, two the afternoon, a tablespoon -- a full tablespoon right before going to sleep of the nighttime and you're going to give your body 24-hour help. Twenty-four hour help. If your body just kind of -- no matter what you eat -- 1f you're one of those people that no matter what you eat and it just kind of -- your cells are sort of lazy, it just doesn't process the food and it naturally just distributes that food and stores it as fat, this is a product that can help you lose body fat, but more importantly, help you twenty-four hours a day.

Again, I encourage you, please, if you are on the program -- a lot of L5 people ask if I'm on the Weight Perfect Nutritional Program, can I use the Accelerator. The answer, of course, is yes. You're going to -- HOST: Oh, they were all designed to go together. ALAN NORTH: You're going to maximize your results. Now -- HOST: Um-hum.

ALAN NORTH: -- the answer is can I use it if I'm not on the Weight Perfect Program, the answer is still yes. But I encourage you to if you're just starting off and you want to make the most incredible difference, you want to shock yourself, also ask your sales operator about the nutritional food supplements either in the form of the powder which is what I recommend before the bars and use the bars as backup. HOST: The bars are backup.

ALAN NORTH: And, you know, if you can -- HOST: Um-hum.

ON SCREEN:

Valuevision Credit Card Payments as Low as $10.00/mo V-11553 Retail Value $135.00 S&H $7.99 $89.95 WeightPerfect Advanced Weightloss Formula 60 meals (Choice) 1-800-788-2454 VALUEVISION vvtv.com ALAN NORTH: If you can, you want to cover all bases, get all three. bw il But, again, just think about what product would work best for you based on what I'm telling you and just choose.

HOST: Let's go to the phones and chat with Paula. Hi, Paula. ON SCREEN:

V-11520 SA&H $6.79 $44.95 WeightPerfect WeightPerfect Nutrition Bars 24-Bars (Choice) 1-800-788-2454 VALUEVISION vvtv.com ALAN NORTH: All nght.

HOST: Welcome to the show.

PAULA: Yes. Hi, Lynne.

HOST: How are you? PAULA: Hi. I spoke to Alan before.

ALAN NORTH: Hi, Paula.

ON SCREEN:

V-11550 Retail Value $99.95 S&H $4.49 REGULAR PRICE $59.95 (slashed out) SPECIAL PRICE $49.95 This Visit Only WeightPerfect 24-Hr. Fat Loss Accelerator (30 day supply) program.

1-800-788-2454 VALUEVISION vvtv.com PAULA: Hi, Alan. I bought -- | bought when you first introduced the ALAN NORTH: Uh-huh.

HOST: Okay.

PAULA: And Ijust bought my fourth kit.

ALAN NORTH: Oh, wow.

HOST: Good for you.

ALAN NORTH: Wow. What's -- PAULA: I lost 50 pounds in three months. ALAN NORTH: Wow.

HOST: Fifty pounds.

ALAN NORTH: All right.

HOST: Paula, congratulations.

PAULA: See, I don't know how -- Lynne, you were always thin. I mean, I stopped smoking and I got really big. I have another 50 to lose. really works.

ALAN NORTH: Fifty pounds in three -- oh, that's awesome. Yep. HOST: How do you feel? PAULA: I feel wonderful. It's -- my daughter-in-law is on it also. It HOST: It does. Thank you.

PAULA: Tell everybody not to hesitate. The shakes are delicious. HOST: Um-hum.

PAULA: The bars are delicious.

ALAN NORTH: So, Paula, you basically covered all bases. You did bh 20.

the shakes, the bars, and the Accelerator? treadmill.

PAULA: Right. Right. And I eat -- ALAN NORTH: Oh, that's awesome.

PAULA: And I eat two meals a day because I work. ON SCREEN:

before & after (photographs) Individual results may vary VALUEVISION ALAN NORTH: What about -- did you do any exercising? PAULA: Yeah. I go over a treadmill. I do a mile a day on the ALAN NORTH: Paula, will you do me one favor? HOST: Incredible.

ALAN NORTH: Just do me one favor.

PAULA: Um-hum.

ALAN NORTH: I want your before and after and I want to show you off the next time I come to Value Vision. PAULA: Yeah. But, Alan, I never took a picture of myself. ALAN NORTH: Find one.

HOST: Find one.

ALAN NORTH: You've got one. Find one. Find one. You sound like me. I never want to dig up those before. mean -- PAULA: [hate it.

HOST: Okay.

PAULA: But the thing is nobody should hesitate. I tried everything. | HOST: Um-hum.

N il PAULA: --Itned the Dr. Atkins. That's too brutal with the -- no carbohydrates. That's brutal.

ALAN NORTH: Right.

HOST: Right.

PAULA: At least with Alan's diet you can go to the movies and have popcorn.

HOST: Um-hum.

ALAN NORTH: Right.

PAULA: You can have a baked potato.

HOST: That's right.

PAULA: You can eat the good carbos.

HOST: It just works with life.

ALAN NORTH: Exactly.

PAULA: It's good. It's really good. [ mean, you can't go have a hot fudge sundae. I mean, that you can't have. I mean, let's face it. But you can still lose a lot of weight eating sensibly and not bad. ALAN NORTH: Well -- HOST: Why do you think, Paula -- why do you think if when you've gotten to the point where you've tried everything and nothing was working for you, _why do you think this worked? What was it? PAULA: Well, Alan mentioned something on his first time on the show about this molecule that's sleeping and some people have it and some people don't have it. Mine went to sleep for years. And this -- these pills I think woke it up. ALAN NORTH: You know, it's interesting -- HOST: Hum.

ALAN NORTH: It's interesting that you should mention that Paula and a lot of times I'll talk about -- you're referring to the UCP molecule that's located ay il in brown fat.

ON SCREEN:

WeightPerfect V-11550 Fat Loss Accelerator Night time formula helps you lose weight by: Restoring healthy sleep patterns Repairing and rejuvenating metabolic functions to better burn fat Supplying body with important nutrients 1-800-788-2454 VALUEVISION vvtv.com PAULA: Yes.

ALAN NORTH: That's interesting because, you know, some people that they really -- if that molecule is sort of what I would call shut off -- PAULA: Uh-huh.

ALAN NORTH: -- then this could, of course, like it's done for you, it's reactivated your fat burning molecule -- ON SCREEN:

WeightPerfect V-11550 Fat Loss Accelerator Daytime formula helps you lose weight by: Boosting your metabolism Decreasing you appetite Increasing energy 1-800-788-2454 VALUEVISION vvtv.com PAULA: Right.

ALAN NORTH: -- and simulated that thermogenic effect which is the production of heat within the body. And truly, for some people -- you know, and everyone responds differently but you're obviously someone that this was -- this product was perfect for. So -- ON SCREEN:

V-11550 Retail Value $99.95 S&H $4.49 REGULAR PRICE $59.95 (slashed out) SPECIAL PRICE $49.95 This Visit Only WeightPerfect 24-Hr. Fat Loss Accelerator (30 day supply) 1-800-788-2454 VALUEVISION vvtv.com PAULA: Right. Because I was a smoker. I was a very heavy smoker. And I stopped smoking and that's when you blossom. ALAN NORTH: Right.

PAULA: And no diet in the world helped me. ALAN NORTH: Well -- PAULA: Nothing.

HOST: Well, you -- PAULA: It was a nightmare.

HOST: Well, you took care of the most important thing first -- ALAN NORTH: Fifty pounds.

HOST: -- when you quit smoking. Congratulations on that. ALAN NORTH: A lot of people think 50 pounds is so much weight in three months but 50 pounds is not -- I mean, I have seen so many people lose 50 pounds -- PAULA: I know.

ALAN NORTH: -- in 12 weeks.

PAULA: I still have another 50 to go, Alan. ALAN NORTH: That's very realistic. It's very realistic. Paula -- HOST: It's exciting. , ALAN NORTH: -- thank you so much.

PAULA: Thank you, Alan.

ALAN NORTH: Thank you -- HOST: Bye, Paula.

ALAN NORTH: I just want to kind of -- HOST: Bye-bye.

ALAN NORTH: -- want to recap on what Paula was saying because it's very important. See, what happens is -- HOST: Incredible.

ALAN NORTH: See -- and I don't want to get -- I know -- you know, the producer might complain that I get too technical and I don't want to sound technical but this is body fat -- this is what body fat looks like in the body. Okay. It's this -- you know, it doesn't look good. It's very unpleasant looking. This is commonly referred to -- even though this is yellow, this is commonly referred to buy scientists as white fat. Okay. White fat is the bad fat. It's the bad fat that makes you look unpleasant. It's the dimply fat, you know, with all the funny names that people have made of it. HOST: Fat is fat.

ALAN NORTH: Yeah. Fat is fat.

HOST: Fat is fat.

ALAN NORTH: And 95 percent of your -- the body fat on your body is made up of white fat. But there's also what's called a good fat. There's a good fat that's called brown fat or otherwise known as BAT, brown adipose tissue. That brown fat is located in the neck area, above the kidneys. That fat actually helps keep your body warm when you’re cold.

But scientists made it, like Paula was mentioning, a very important discovery. They found located within brown fat, the good fat, there's special molecules that help incinerate fat. They're called fat burning incinerators. And in some people that have a genetic tendency to put on fat easily, that -- that molecule is actually turned off.

By adding these substances that are safe and natural, you're reactivating those fat burning processes and creating what's called thermogenesis which is a natural fat -- it's a natural process like digestion. And see, with Paula, she's now using it. Of course, she's also eating good and she's making better choices. But occasionally, as she mentioned, it's not -- I mean, it's not -- it's not brutal. She's having occasional popcorn. This isn't about deprivation. You're turning those fat -- you're unlocking -- HOST: It's tools.

ALAN NORTH: It's like a key. It's like a key that you're ingesting that's unlocking your body's own fat burning potential. ON SCREEN:

before & after (photographs) Individual results may vary VALUEVISION HOST: Guys, get to the phones. Please don't wait until the end of the show. J have done enough shows with Alan -- ALAN NORTH: This -- HOST: -- to see what happens at the end of the show. ALAN NORTH: Especially -- especially at this price. It was tough to come up with this price. Again, this was the introductory price. We sold out over 7,000 units. We -- we sold out, basically. And so, now it's back at this price. The phones are packed. So, please if you really want to try this, don't wait until the end of the hour because you're going to be on hold. HOST: This visit only. Let's talk about some of these before and afters they've been showing up here, Alan. ALAN NORTH: If we could -- if we can go through all of them, that would be great. This is Todd. I think we're going to go back to the beginning. ['ll show you everybody. Everyone has a little bit of a story here. This is CB. CB was making some better food choices, had a very sluggish metabolic rate. She was working out with the trainer, couldn't get the results. This is only -- this is less than 12 weeks. Now, | also want to point out that something -- about something that's interesting. I got a call from CB because I wanted to get -- she was looking so great, I saw her -- I saw her in the gym, my brother's gym in Dallas and I go CB, you are looking awesome. We've got to get an after photograph of you. She goes you better hurry because I'm two months pregnant.

HOST: So, in that photo, Alan -- ALAN NORTH: That photo -- HOST: -- she's two months pregnant? ALAN NORTH: -- she's two months pregnant -- HOST: Excellent.

ALAN NORTH: -- just to give you an idea how wonderful -- HOST: Excellent.

ALAN NORTH: -- the wonderful results that she got. And she's doing incredible. Of course, now she's pregnant. So she's not on the Accelerator but she is still using the drinks. And, of course, you don't want to be on any type of caloric restriction when you're pregnant. But, again, she's still using the drinks because her protein requirement, of course, goes up when she's pregnant. HOST: Get to the phones, guys. They're heating up. ALAN NORTH: Look at some more -- HOST: I'm so excited for every single one of you. ALAN NORTH: Check this out. This is -- this guy is so awesome. This guy is Johnny. He is somebody that I work with. The funniest guy you can imagine. But 50 pounds overweight and just -- I mean, two knee replacements, had trouble exercising. I mean, he could barely ride a bike for five -- for five minutes and he had trouble exercising.

HOST: Well, look at that difference.

ALAN NORTH: Look at the difference. And, again, that is only 12 weeks, and just like Paula, he also lost 50 pounds. HOST: Excellent.

ALAN NORTH: Fifty pounds, 12 weeks -- HOST: Incredible.

ALAN NORTH: -- gone.

HOST: Incredible.

ALAN NORTH: We got a whole bunch more. This is Todd who you saw a minute ago. Todd -- interesting story about Todd is he lost a lot of weight. See, this before -- in fact, I wish I had another before of him because -- you see, look at that before photograph. That before photograph is actually -- was his after because 2 0.

he was 50 pounds heavier than that before. HOST: Heavier than that one.

ALAN NORTH: So -- and he was kick boxing. He was -- he was doing aerobic exercise. But what happened with Todd 1s see, he plateaued. It's interesting to point this out because see, people have a set point in their weight, okay, where their weight -- he -- you know, we know people -- look -- well, I'm just going to point out the after.

HOST: You get stuck.

ALAN NORTH: ['ll talk about this when we get back in a second but look at the after. This is an eight week difference. Eight week difference. HOST: Eight weeks.

ALAN NORTH: Look at the difference. He just plateaued -- HOST: What are you waiting for? ALAN NORTH: -- he plateaued on his weight loss program. Think we have a couple more -- HOST: Um-hum.

ALAN NORTH: -- pictures. I'll show you some more. This is Elda, another interesting story. Elda lost 38 pounds in 12 weeks. Elda’s weight wouldn't budge because she had back problems, was pretty much immobile. Immobile. She had back problems. Her husband calls me every week still to thank me. She's -- she's lost -- HOST: Her husband calls you.

ALAN NORTH: Her husband calls me. She -- HOST: Because she feels good.

Her -- and she's happy and she's alive.

ALAN NORTH: I've got to get an updated after. That's a 38 pound difference. She's already lost 60. She has lost 60 -- HOST: Oh.

ALAN NORTH: I can't keep up with all the afters. We've got one more, I think. Juanita, again, I can keep up with the after photos. She's lost 75 pounds. Her weight loss is up to 115. One hundred and fifteen. HOST: Congratulations to all of these people because you know what, they were probably feeling helpless, too; until they met you. ALAN NORTH: Now -- now, this is and interesting story, too, . because now -- now, Hal is somebody that did the Weight Perfect Nutritional Program, got excellent results, had heart problems, was in -- he was actually in the hospital when I met him. Now, he got -- he just -- again, he also plateaued. The Accelerator helped him get to his goal lean weight. HOST: And Alan is not telling you to go and buy all these special foods. He's saying sit down and eat with your family -- ALAN NORTH: Yes.

HOST: -- and just use some good old-fashioned common sense. ALAN NORTH: Absolutely.

HOST: We have to go the phones and talk with Susan. ALAN NORTH: All right.

HOST: Susan, thanks so much for waiting. Welcome to the show. SUSAN: Hi. Hi, Alan.

ALAN NORTH: Hi, Susan.

SUSAN: You know, I just bought the product the last time you -- it was on the show.

ALAN NORTH: Right.

SUSAN: And I started taking it I'd say the end of last -- the beginning of last week and -- and since last Wednesday, I've lost 13 pounds. ALAN NORTH: All night. Since last Wednesday? SUSAN: Since last Wednesdav.

ALAN NORTH: Wow. Now, which product -- HOST: Susan, you go.

ALAN NORTH: Now, Susan, which product are you talking about? SUSAN: The daytime and the nighttime formula. ALAN NORTH: Okay. - SUSAN: I've been taking them together. And one of the things that's been very helpful is I'm -- I have terrible insomnia and I'm sleeping so much better. HOST: I noticed that difference, too, Susan. ALAN NORTH: Oh, gosh. Susan, that is an excellent point that I don't even talk about enough that so many people have insomnia and that could be a -- I've spoken with a sleep specialist -- a sleep doctor who said you're right, Alan, I've seen you on tv, insomnia can be -- | mean, not being able to sleep can have a major, major negative effect on your metabolic rate. So, gosh, congratulations. HOST: Susan, tell us a little bit about yourself. I mean, I always like to ask this question. Did you feel like you were just hitting a wall, that nothing was working? SUSAN: Ihave tried everything, everything you can possibly imagine, and I feel like nothing -- no matter how much I stick to a food plan and watch what I eat, nothing has helped me jump start my metabolism. ALAN NORTH: That is so great.

SUSAN: And I've been so depressed about it because I've been getting some problems -- ALAN NORTH: Sure.

SUSAN: -- with my legs and my mobility and I've been in and out of work.

ALAN NORTH: Oh, man.

SUSAN: You know, I don't want to lose my job because of my mobility problems.

ALAN NORTH: Sure.

SUSAN: So, this has been the first thing that's been actually giving me any ray of hope. So, thank you so much.

ON SCREEN:

WeightPerfect V-11550 Fat Loss Accelerator Night time formula helps you lose weight by: Restoring healthy sleep patterns Repairing and rejuvenating metabolic functions to better burn fat Supplying body with important nutrients 1-800-788-2454 VALUEVISION vwvtv.com HOST: So, everybody at home -- everyone who's watching right now, Susan, tell everybody again, just in case people are -- you know, have the sink on, the water going, something like that -- ALAN NORTH: Right.

HOST: -- how much by using the product for a week and how much did you lose in a week? SUSAN: Thirteen pounds.

ALAN NORTH: That's great.

ON SCREEN:

WeightPerfect V-11550 Fat Loss Accelerator Daytime formula helps you lose weight by: Boosting your metabolism Decreasing you appetite Increasing energy 1-800-788-2454 VALUEVISION vvtv.com SUSAN: It's amazing.

HOST: How do you feel? I mean, how does your body feel? How does your energy level feel? amazing.

SUSAN: Oh, I feel so much better. I'm moving so much better. It's ALAN NORTH: Susan -- HOST: And you're sleeping better.

ALAN NORTH: Now, Susan, let me ask -- SUSAN: I'm definitely sleeping better. I haven't slept in years. ON SCREEN:

V-11550 Retail Value $99.95 S&H $4.49 REGULAR PRICE $59.95 (slashed out) SPECIAL PRICE $49.95 This Visit Only WeightPerfect 24-Hr. Fat Loss Accelerator (30 day supply) 1-800-788-2454 VALUEVISION vwvtv.com ALAN NORTH: Susan, let me ask you this. I know that you're using the Accelerator. You've lost 13 pounds. What about as far as -- have you made any changes nutritionally? SUSAN: Oh, absolutely.

ALAN NORTH: Good..

SUSAN: I've been eating less -- one of the things that, you know, it said on the bottle and I was a little skeptical, it said that -- you know, that it had -- it helped your appetite. ALAN NORTH: Yes.

SUSAN: I am not as hungry. And -- you know, that's never been quite my -- always my reason for eating. But I found that since I haven't been as hungry, I really have not felt the need to eat.

ALAN NORTH: Right.

SUSAN: So, I'm eating much less food. I'm pretty -- sticking between about 1800 calories which has been very helpful. ALAN NORTH: That's good. If you're not using the food supplements, Susan, definitely keep your protein levels up, try to eat frequently throughout the day, eat five smaller meals throughout the day, and in combination with the Accelerator, the weight loss is going to continue to melt off. Great story. SUSAN: Thank you so much.

ALAN NORTH: Thank you, Susan.

HOST: Susan, thank you for taking the time to call. Appreciate it. ALAN NORTH: That's so awesome.

SUSAN: Thank you.

HOST: That's really awesome.

ALAN NORTH: And I do want to point out, again, I know that -- I know that this is a very exciting program. Obviously, it's at a great price. HOST: Look at our phones. Stay on there, guys. Don't hang up. We're very, very busy as you can imagine. Everybody -- (The program was concluded.) VALUEVISION WEIGHTPERFECT FAT LOSS ACCELERATORS DATE RECORDED: JULY 19, 2000 Exhibit B PROCEEDINGS WEIGHT PERFECT HOST: Hello, everyone. Welcome back to Valuevision. I'm so excited. Alan North, I get -- you know, I came in last night during my night off -- ON SCREEN: Alan North vwvtv.com Lynne Schacher ALAN NORTH: I know.

HOST: -- during my night off and I stayed here because this is your last show and I'm so excited to have one final opportunity to let everybody get on this. ALAN NORTH: Oh, that's wonderful.

HOST: I'm Lynne Schacher. This is Alan North, Weight Perfect. ALAN NORTH: I have a 6:00 a.m. flight tomorrow. HOST: This -- it's now or never. You're gone at 6:00 a.m.. ALAN NORTH: Thanks for coming in again.

HOST: Nota problem. Happy to do it.

ALAN NORTH: Appreciate it.

HOST: Here's why. I started this product about a year ago with the powders. We're going to show you everything that Alan has to offer. When I had hit a dead end and thought all those extra 15 baby pounds are never going to go away, I met Alan. So, we're going to talk about it. But before we do, call early to do -- (Break in tape.) HOST: We do have to focus on basically two items and that's because you're leaving -- ALAN NORTH: Right.

HOST: -- and the price goes up.

ALAN NORTH: Right.

HOST: So, that's why if you're wondering well, Lynne, why aren't you spending as much time on the powders -- on the meal replacements as you are some of these other items, that's because in about 55 minutes, the price will change. ON SCREEN:

V-11550 Retail Value $99.95 S&H $4.49 REGULAR PRICE $59.95 (slashed out) SPECIAL PRICE $49.95 This Visit Only WeightPerfect 24-Hr. Fat Loss Accelerator (30 day supply) 1-800-788-2454 VALUEVISION vvtv.com ALAN NORTH: Right.

HOST: And that's -- we were doing a special for this visit that Alan is here, and that's it guys. This is where we're going to start the presentation. Everything else though we will show is coming up and will show as still available because we want you to have access to everything that Alan has to offer. But this is . where we're going to start.

If you are someone who needs to lose that last five pounds and your metabolism has stopped, if you needed to lose -- you have 30 pounds left but your body has hit a set point -- ALAN NORTH: Yes.

HOST: -- Alan, you have found for us -- you've created for us something that's going to work for every single person out there to get their metabolism revved back up and ready to go. ALAN NORTH: Well, this is a product that can really be influential in helping you speed up that metabolic rate so you can burn more calories faster, more calories and fat more efficiently while -- during the day while you're awake and working and doing all the activities that you do during the day. But there's also a product that helps while you're sleeping at night because so many companies don't focus on what happens during the night. - HOST: Um-hum.

ALAN NORTH: And during the night is so important. Lots of metabolic processes are happening while you're sleeping. And why not ingest something that's healthy that's going to help you burn those calories not only during the day but while you’re sleeping. So, you have a two-part product here, daytime and nighttime formula.

HOST: Oh, I love that. Say that again.

ALAN NORTH: It's a -- it's a -- HOST: Two part product.

ALAN NORTH: It's a two-part product. It's really -- this is a -- this is a weight loss system that was designed specifically -- now, keep in mind if this is you, then this is for you.

HOST: Um-hum.

ALAN NORTH: If you are somebody that has a struggle like I do -- I was a hundred pounds overweight. If you're just tuning in and you haven't seen me before, I was a hundred pounds overweight. I've worked with so many different types of people.

My average client -- I used to train people every day all day long and counsel people nutritionally. My average client, when I first met somebody, was a hundred pounds overweight. So, again, of course, I recommend a good eating and I recommend some moderate exercise. You don't need to kill yourself in the gym. But why not make it easier -- HOST: Um-hum.

ALAN NORTH: -- and that's what we've developed. We have developed a system that’s a supplement is to complement. It's designed to complement a good nutritional program, a good exercise program, and can help you -at -- first of all, it can put an end to the weight gain because people that put on body fat -- and believe me I can -- I can identify. If you put on fat real easily, the one thing that's interesting is that we've noticed that people constantly are putting on weight. It's just like this neverending cycle. When you have fat cells and -- and you efficiently store fat, those fat cells can expand indefinitely.

HOST: Um-hum.

ALAN NORTH: In other words, you can continue to gain body fat and keep piling on fat and what happens to that stored energy, it just sits there. It gets HOST: It does.

ALAN NORTH: It gets trapped. This is what it is. HOST: It does.

ALAN NORTH: This is what it looks like. It's trapped energy. HOST: Um-hum.

ALAN NORTH: And we have designed a formula that helps you burn calories. It's been scientifically proven with many, many different studies. It's a twopart product. The daytime formula has specific ingredients that stimulate a process known as thermogenesis, that fat burning process. It creates -- it creates energy, heat production within the body naturally.

And, again, some people that lack the capacity to burn fat and calories on their own, what happens to the food that you eat? Several things. One of three things can only happen. There's only three things that can possibly happen. One, you eat food, what happens to it? It meets the energy requirements for the day. Okay. HOST: And then what does it do? ALAN NORTH: Two -- two, it gets either -- if it doesn't do that, it gets stored as fat.

HOST: Um-hum.

ALAN NORTH: Or three, which is real important, it gets burned off. It gets burned off by special cells of the body that are located within brown adipose tissue, brown fat. Those cells help incinerate the fat that you eat and store in fat so that you don't store it.

Well, that latter process is known as thermogenesis and some people naturally lack this capacity. And scientists have found that certain people -- and this is one of the problems with obesity and there's lots of problems. There's -- there's genetics. In fact -- HOST: Um-hum.

ALAN NORTH: -- scientists have found an OB -- it's called the OB gene where certain people have a gene where you put on fat easily and you can, of course, identify with it because your mother may be overweight or your father may be overweight or both parents could be overweight and you can see a lot of your relatives are overweight. But one of the reasons that people put on fat is because they lack the special molecule to burn fat that's located in cells throughout the body. HOST: Do you mean they literally lack it? ON SCREEN:

before & after (photographs) Individual results may vary VALUEVISION ALAN NORTH: Well, no, I'm sorry. Let me rephrase. I made a mistake. You don't lack it. You have it. You have the cell but it's just turned off. HOST: It's turned off.

ALAN NORTH: This is an example of somebody that -- HOST: Uh.

ALAN NORTH: -- that has the capacity to lose weight but those cells weren't working properly. Look at the difference here. This is an 11 week difference. She lost over 30 pounds in 1 1 weeks.

HOST: In 11 weeks.

ALAN NORTH: And she was eating right. She was exercising. This is an individual that had two knee replacements. He couldn't hardly walk let alone exercise.

HOST: That is so dramatic.

ALAN NORTH: Fifty pounds. Fifty pounds, 12 weeks. I'm going to show how to use the program it's so easy. Fifty pounds in 12 weeks. Look at that. Protected his lean muscle tissue, lost the body fat that was stored, trapped, had nowhere to go.

HOST: That's the deal guys. It has to be easy, too. I mean, there is not a single program that could be easier. I've used it. I know. ALAN NORTH: Got some more photographs.

HOST: Um-hum.

ALAN NORTH: We have a whole bunch of photographs we're going to show you in just a couple -- HOST: We'll just keep moving on through them for you. ALAN NORTH: Let's go right down.

HOST: Absolutely. How much did this guy lose? ALAN NORTH: Fifty pounds. This is 30 pounds in eight weeks. HOST: Wow.

ALAN NORTH: Thirty pounds in eight weeks. And that before photograph when I first met Todd, he was a hair- dresser. He is a hairdresser, he was kick boxing, he was working out with a trainer, he was on the treadmill, and his weight just plateaued. He needed that extra lift, that extra boost. And, again, I don't recommend taking the ephedrine-based products. This is not about ephedrine. It's not about mahuang. It's not going to make you jittery HOST: Um-hum.

ALAN NORTH: -- not going to make you feel nervous, not going to make you feel depressed. This is Elda. Elda had chronic back pain. Again, like Johnny who you saw earlier who lost fifty pounds in 12 weeks, she couldn't work out either as she was in constant pain.

And you can imagine -- I mean, you know, the food that she ate just went to fat. It went straight to fat. Even -- you know, again, if you're totally immobile and you can't move, even if you're making good food choices, a lot of it could go to fat if you're not active.

HOST: Yes.

ALAN NORTH: This is Juanita, 70 pound difference. Look at the difference. You can visually see a big difference. That is, again, in the realm -- this was somewhere between 12 and 14 weeks. Seventy pounds between 12 at 14 weeks. I think it was somewhere -- HOST: Gosh.

ALAN NORTH: I don't know exactly. It was between 12 and 14 weeks. Seventy pounds. She's already lost 115. I've got to get another picture of her. We have another individual I think. Look at this. HOST: That -- that is the most dramatic one. ALAN NORTH: Hal, is somebody that did do the Weight Perfect Nutrition but kind of plateaued toward the end. Wanted to get rid of -- they wanted to get rid of their last bit of weight. Put them on the Accelerator, two capsules in the morning, two in the afternoon, a tablespoon of the Nighttime right before they go to sleep. Look at the remarkable difference in 10 weeks. the definition.

HOST: You can't even tell this is the same person. ALAN NORTH: I know.

HOST: Literally can take -- ALAN NORTH: Look at the face.

HOST: He looks 20 years younger.

ALAN NORTH: Look at the chin area, the face area -- HOST: Um-hum.

ALAN NORTH: -- and, of course, the stomach and the arms. Look at And, again, you can't hold that in. You can't hold that in. ON SCREEN:

V-11550 Retail Value $99.95 S&H $4.49 REGULAR PRICE $59.95 (slashed out) SPECIAL PRICE $49.95 This Visit Only WeightPerfect 24-Hr. Fat Loss Accelerator (30 day supply) 1-800-788-2454 VALUEVISION vvtv.com HOST: I know. It really is dramatic. Let's tell everybody how you use 20:

this because you know what? ALAN NORTH: Okay.

HOST: For it to work with me -- I have a career. I have two children. For this to work for me, it had to be easy. It had to be. ALAN NORTH: I'm going to -- HOST: Let's tell everybody how easy this is. ALAN NORTH: I'm going to show you how easy it is to use -- HOST: Yeah.

ALAN NORTH: -- and then I'm going to give you a little bit of the mechanics of how it works in the body. ) HOST: Um-hum.

ALAN NORTH: Okay. Look, you have -- the daytime is capsules. Okay. So, you want to take the daytime, of course, during the day right in the morning. On the bottle, it's going to say at 10:00 in the morning and then at 2:00 in the afternoon. You don't have to take it at 10:00 and 2:00, although we recommend it. It could be at 9:00 and 1:00 or 11:00 and 3:00. But I want to demonstrate that it's not a horse tablet.

HOST: That's what I love.

ALAN NORTH: This is just very natural herbal ingredients that have been proven to burn fat.

HOST: That -- so, that just means it's going to go to work so fast -- ALAN NORTH: Very -- HOST: -- into your system, isn't it? ALAN NORTH: It is. It goes -- HOST: Yeah.

ALAN NORTH: -- right to the system. It's not going to sit there. It doesn't -- there's no binders and fillers. This doesn't disintegrate. Look how -- look how gentle it is. It's very gentle on a stomach. Easy to swallow. HOST: Twenty four hours.

ALAN NORTH: Basically -- you'll notice on the bottle, too, it says take on an empty stomach. By definition, it's real easy. Don't be confused. You take an hour before you eat or an hour after. HOST: Um-hum. Um-hum.

ALAN NORTH: So, two in the morning, two in the afternoon. And, _ again, it could be at 11:00 and 3:00, it could be 10:00 and 2:00, it doesn't matter. HOST: And you -- and you know what I do though? If I'm off, I just take it no matter what time.

ALAN NORTH: Yes.

HOST: Like if I don't have it with me and I forget -- ALAN NORTH: Well -- HOST: -- and I go home and I take it right away. ALAN NORTH: Now, with the nighttime, all you do -- then you don't even need this much water and I don't even have a tablespoon but you do use a tablespoon. Shake -- HOST: Excuse me. I can get one for you.

ALAN NORTH: Shake the nighttime -- I think we might have one in . there.

HOST: I do as a matter of fact.

ALAN NORTH: Okay. On the nighttime product, it's a liquid form. It tastes great. You mix it with water or you can -- even if you want to you can mix with crystal -- there we go.

HOST: That's the beauty of live television. Okay. ALAN NORTH: Okay. Now, I want you to zero in here because I want you to have a full tablespoon right before going to sleep. This is going to help all that metabolic activity.

HOST: And it taste good. And it taste good too. ALAN NORTH: Look at this. You mix it -- you don't even need that much water. I put a little bit too much. Okay. You can mix it with Crystal Light. We do recommend not mixing it with juice because you want to avoid calories -- HOST: The extra calories.

ALAN NORTH: -- at night, and, of course, you want to avoid simple _ sugars at night.

HOST: Um-hum.

ALAN NORTH: Now, here's the difference in here. I do want -- as you'll notice, on the bottle -- it's so easy, too. You'll notice -- I'm just going to tell you. It says add one tablespoon to eight ounces of water, you don't even need that much, to cold water just before going to sleep. Okay. Now, take this on an empty stomach. Try not to -- like if you go to bed at 10:00 and you're going to take this right at 10:00, do not eat after 7:00. Try to let three hours go prior to taking this product. And that's all that you do. That's all that you do.

HOST: And it's that -- yeah.

ALAN NORTH: And it's going to provide those nutrients -- HOST: I'd just like just a sip -- ALAN NORTH: Yeah. Now -- HOST: -- because I'm not going to bed.

ALAN NORTH: Take a sip and I'll tell you why I don't recommend taking it right now. Okay. Now, here's the key. HOST: It's good.

ALAN NORTH: I'm going to show you this works. Okay. What's in here? You don't need to be confused with the science of all this. It's so simple. These are ingredients -- we didn't just put a bunch of ingredients in here and just, you know, we keep our fingers crossed, let's hope that this burns fat. HOST: Just hold on.

ALAN NORTH: This was based on real science, based on a lot of research. It took two years to develop this program. Okay. There's citrus aurantium which is a safe alternative to ephedrine. Ephedrine -- you know you've taken ephedrine before. That's the big horse tablet in the kiosk. It -- it makes you jittery. HOST: Um-hum.

ALAN NORTH: I've taken it before. We at first considered using it but it raises your blood pressure, it makes you nervous, it gives you headaches, and it could also lead to depression.

In fact, some people have -- there hasn't been -- there have been deaths linked to that supplement. This is a product that is safe. It's natural. Citrus aurantium is one of the ingredients but it's the main ingredient. HOST: Um-hum.

ALAN NORTH: Okay. It's the main ingredient because citrus aurantium is from the bitter orange tree. It contains something that's called syneferine (phonetic). Okay. That's the active fat burning ingredient. It's very safe. It's going to burn fat in a similar fashion to ephedrine because it's actually scientifically considered to be a cousin of ephedrine. But the great thing about citrus aurantium is that it's natural, it's derived from the bitter orange tree, and it has none of the negative side effects like ephedrine. Okay. In addition -- see, that's going to stimulate that thermogenic, that fat burning process that you may lack. In addition, there's pyruvate. Pyruvate -- here's the interesting study about pyruvate. HOST: You get so excited. You can just tell. ALAN NORTH: Pyruvate actually has been shown to work better if you have more weight to lose. Okay. In fact -- HOST: Oh.

ALAN NORTH: In fact, pyruvate doesn't really work as well with people that are leaner. It works better if you have more fat to lose and it works especially well with both men and women but even better with women. Okay. So -- HOST: Because we have more fat.

ALAN NORTH: Better -- HOST: Our tissues are made into more fat. ALAN NORTH: Scientists don't even know why it works better with women but pyruvate specifically seems to work better with women. Now, citrus aurantium works better -- works equally on both men and women. So, you're getting not just one fat burning ingredient, you're getting several. You're getting also guarana. Now, here's what's interesting about guarana. It's natural caffeine. It's as safe as coffee. HOST: We like guarana.

ALAN NORTH: Now, interesting, a lot of people ask when they're on the WeightPerfect Program, can you have coffee. Actually, coffee does have caffeine. We know that. That actually helps you burn fat. Caffeine is a well-known fat burner. We didn't megadose it though.

And the interesting thing about the study is with the citrus aurantium and pyruvate is that when studied, we find -- scientists have found that they all work - - if you just use citrus aurantium by itself, it works. But recent studies show that if you combine it with a natural form of caffeine, it actually makes the citrus aurantium burn more fat which means that it's synergistic. It works better and in combination. So, what -- unlike a lot of the supplement companies that will just stick NO one fat burning ingredient at the incorrect levels, you're getting the right ingredients at the right levels but in a very unique combination. ON SCREEN:

WeightPerfect V-11550 Fat Loss Accelerator Daytime formula helps you lose weight by: Boosting your metabolism Decreasing you appetite Increasing energy 1-800-788-2454 VALUEVISION vvtv.com ALAN NORTH: So, you're getting four unique combination fat burning ingredients that all have a synergy. The synergistically work to get that metabolism going without any of the negative effects. Now, that's the whole concept of the daytime formula.

ON SCREEN:

V-11550 Retail Value $99.95 S&H $4.49 REGULAR PRICE $59.95 (slashed out) SPECIAL PRICE $49.95 This Visit Only WeightPerfect 24-Hr. Fat Loss Accelerator (30 day supply) 1-800-788-2454 VALUEVISION vvtv.com ALAN NORTH: Now, let me go to the nighttime formula because the nighttime formula you want to focus on at night. Okay. A lot of people neglect sleep and a lot of companies neglect sleep.

Our clinical nutritionist the first thing -- and people always wonder why he asks this. When he sits with somebody that has a real serious problem with being overweight, what do you think the first question he asks? HOST: Do you sleep? ALAN NORTH: Do you get enough sleep? Do you get enough sleep? HOST: Who gets enough sleep? ALAN NORTH: Do you get the right quality of sleep? HOST: Yeah.

ALAN NORTH: Because sleep -- if you are not sleeping, if you have insomnia, if you're tossing and turning, you may be adding body fat to your body. It's real simple.

HOST: Wait. Just by sleeping there -- ALAN NORTH: Don't -- HOST: -- I don't -- I don't get my body to go into that, deep sleep, what am I doing? ALAN NORTH: By -- by not sleeping, you're adding -- you're contributing the body fat. And let me -- and, again, I don't want to get to scientific -- HOST: Wow.

ALAN NORTH: -- but let me explain how this works. There are special processes that happen during -- you know, constantly. Your body is constantly at work. A lot of people think that when they go to sleep, their bodies are simply in this docile state, that you're at rest, and nothing is happening, but lots of things are happening with your body. Lots of processes are happening. And the body, while you're sleeping, -- that's the only time during the day where your body has to heal itself, has to really reyuvenate and repair itself. HOST: Um-hum. Um-hum.

ALAN NORTH: And how does it do that? It does that by feeding your body with the right nutrients, the right amino acids, protein. Protein amino _ acids, this is what your muscle is made of. ON SCREEN:

WeightPerfect V-11550 Fat Loss Accelerator Night time formula helps you lose weight by: Restoring healthy sleep patterns Repairing and rejuvenating metabolic functions to better burn fat Supplying body with important nutrients 1-800-788-2454 VALUEVISION vvtv.com ALAN NORTH: Your muscle is made of protein amino acids. So, naturally, one of the key factors here is that the nighttime formula contains amino acids that are found in food, although most people aren't getting them from the foods that they eat.

HOST: Alan, I sleep better. Iam not a good sleeper. I have two kids so I always kind of go with one eye open and one ear, you know, always open and listening. I sleep better. I am more restful with the nighttime formula. ON SCREEN:

20.

V-11550 Retail Value $99.95 S&H $4.49 REGULAR PRICE $59.95 (slashed out) SPECIAL PRICE $49.95 This Visit Only WeightPerfect 24-Hr. Fat Loss Accelerator (30 day supply) 1-800-788-2454 VALUEVISION vwvtv.com ALAN NORTH: I'll tell you something. I have a 6:00 a.m. flight tomorrow morning. I -- after doing the show, I get all excited. I get hyped up. I'm not going to be able to go to sleep naturally. I'm going to be up. I'm going to want to watch TV.

HOST: Yes.

ALAN NORTH: I will need to take this in order for me to sleep. Now, I have a slow metabolism so I'm not just -- you know, I'm not preaching that this -- you know, this is for you if you're overweight. I know what it's like being overweight. I was a hundred pounds overweight. I've worked with people -- I do it every -- I don't just come to Value Vision and act as the spokesperson. I work with people every day -- HOST: Um-hum.

ALAN NORTH: -- you know, and a lot of people that are watching right now you've called me and you know that if you -- you can call me -- that's -that's my job is to work with people. That's -- that's what I like doing. I like helping people get leaner and healthier at the same time -- HOST: Um-hum.

ALAN NORTH: -- because what good is being leaner if you're not going to be healthier. But here is the key to the nighttime formula. It's so important that while you're sleeping, in addition to all those metabolic processes that are happening, growth hormone is released. Growth hormone is released naturally within all of us -- within all of us.

That's why kids grow. Kids, you know, grow faster as teenagers and through adolescence because they have lots of growth hormones. But as you get _ older, the growth hormone levels in your body decrease. So, what's interesting about growth hormone is that it is an amino acid-based hormone that peaks while you're sleeping. ) And guess what? If you're not sleeping, levels will be very low and especially in combination as you age, they're already getting lower. That's why doctors are even recommending as people get older they take growth hormone shots but you don't need to do that. That's synthetic. HOST: I know people who do that. It costs a fortune. ON SCREEN:

before & after (photographs) Individual results may vary VALUEVISION ALAN NORTH: A lot of -- it costs thousands to do that, but you can do it naturally with nutrients. Again, what are those nutrients? Amino acids, protein amino acids, natural nutrients that you're going to provide for your body that's going to help increase the levels of growth hormone while you're sleeping. And what does that mean? What does that mean? That means you're going to help protect your muscle tissue which is going to help burn more fat and you're going to help utilize fat so that you don't store it. You're going to utilize fat and -- so that it gets mobilized so you actually use it while you're sleeping.

But in addition, why this helps you sleep, because it has those amino acids, gamma amino butyric acid which helps -- it has a calming effect. In addition though, there's melatonin. Melatonin and vitamins, B vitamins. You have melatonin which will help induce sleep which will further augment the levels of growth hormone.

That's why these people that you're seeing, they're not hired models. They were just like you that had trouble, but by implementing this simple supplement, they're able to, in addition to their diets -- HOST: Um-hum.

ALAN NORTH: -- in addition to their exercise -- J hate to use the word diets. I should say their nutritional program. HOST: Yes.

ON SCREEN:

V-11550 Retail Value $99.95 S&H $4.49 REGULAR PRICE $59.95 (slashed out) SPECIAL PRICE $49.95 This Visit Only WeightPerfect 24-Hr. Fat Loss Accelerator (30 day supply) 1-800-788-2454 VALUEVISION vvtv.com ALAN NORTH: They're able to lose the fat and it's -- what it is -- it's - - do you need this product? You don't necessarily need the product. The most important factor is nutrition. That's why I'm always talking about nutrition. But why not take a supplement that will make it easier for you -- HOST: Um-hum.

ALAN NORTH: -- and is what this -- that's our whole company goal is to help this whole process which is very difficult for a lot of people to make it easier.

(The program was concluded.) VALUEVISION WEIGHTPERFECT FAT LOSS ACCELERATORS DATE RECORDED: JULY 17, 2000 Exhibit C PROCEEDINGS WEIGHT PERFECT ON SCREEN: Alan North vvtv.com Michelle Murphy HOST: We really want you to call in with your testimonials. We want to hear how much weight you've lost. We want to hear how easy the program is. ‘How you haven't been hungry. How it's been effective for you. How you've felt more energy.

ON SCREEN:

V-11520 S&H $6.79 $44.95 WeightPerfect WeightPerfect Nutrition Bars 24-Bars (Choice) 1-800-788-2454 VALUEVISION vvtv.com HOST: And speaking of more energy, we have a show coming up -- (Break in tape.) HOST: Why do you do the Accelerator? Because there's a few problems we have when we try to go on a weight loss program. ON SCREEN:

V-11550 Retail Value $99.95 S&H $4.49 REGULAR PRICE $59.95 (slashed out) SPECIAL PRICE $49.95 This Visit Only WeightPerfect 24-Hr. Fat Loss Accelerator (30 day supply) 1-800-788-2454 VALUEVISION vvtv.com HOST: And we really want you to call in with your testimonials. If you've lost weight on this program -- ALAN NORTH: Right.

HOST: -- or you've gone on another program you're like look, I've been on every program, I'm going to give up. Do not give up. Because if you give up, you're going to be at the same place in six months as you are today. The other thing you said these, you know, results are very quick. ALAN NORTH: Right.

HOST: We don't want you to think this is a crash diet though. ALAN NORTH: No, not at all.

HOST: This is a program that your body loves and you're feeding your body, you're feeding your brain, and when you give your body what it actually needs and not these other wasteful things -- ALAN NORTH: Right.

HOST: -- you're going to lose weight. The Accelerator is going to increase the process. It's going to make your body a fat burner and it's going to increase your metabolism.

Now, I've got to tell you also the other benefit is you're not hungry. If you take those and don't feel the cravings and that's, to me, the most important thing about the Accelerator. Because when you go on a diet, the worst thing is -- because you know what? Your stomach -- they say your stomach can't shrink and get bigger but in a way it does because -- ALAN NORTH: Yeah, it does.

HOST: -- you really -- if you're used to eating, you know, 5000 calories a day and you cut down even to 3000 calories or 2500, you're going to feel hungry. This is going to help you so you're not going to be hungry and you're going to stick on your program. Because you know what, what's the goal? The goal is to lose ‘weight. That is more important than any brownie or any, you know, dessert that you see in the stores.

ALAN NORTH: This is a product that's really -- we've had an unbelievable response with. This is a two part product. It's designed to help you really increase your metabolic rate. The fact is all -- all people are different and here's the thing. If you have a slow sluggish metabolism, there's a scientific reason. HOST: Um-hum.

ALAN NORTH: I mean, a lot of people will blame you. They'll think well gosh -- you know, you'll even blame yourself. You'll think I'm just lazy, you know -- you know, I don't eat the right foods. I'm not active enough. And that may be partially -- HOST: I don't have discipline.

ALAN NORTH: -- true. That may be partially true. There's lots of different ways -- reasons why people gain weight. One of those reasons is because certain people lack the capacity to create a process known as thermogenesis. Thermogenesis is a production of heat, the production of energy, the fat burning process that's natural that goes on with some people but not others. Think of it this way -- and I'm not -- I don't want to get too scientific but let me describe it this way.

HOST: Um-hum.

20.

ALAN NORTH: You have two different types of fat on your body. You have the good fat which is often referred to as brown adipose tissue, brown fat, and you have the bad fat that's often called white fat. The white fat is the body fat that you can see. It's the stored energy.

And a lot of times what happens if you have a slow metabolism, no matter what you seem to eat, it gets stored efficiently into fat cells, while other people can kind of eat whatever they want -- HOST: Um-hum.

ALAN NORTH: -- pizza, hot dogs - HOST: And it burns up.

ALAN NORTH: -- and they burn it up. And there's a reason for that. HOST: Teenagers.

ALAN NORTH: There's a natural capacity located with brown adipose tissue -- this is probably one of the most significant discoveries in weight loss management in the last 50 years. In brown adipose tissue, the good fat which only represents three percent of the fat in your body, you have special molecules -- they're actually sometimes referred to as fat burning molecules. ON SCREEN:

before & after (photographs) Individual results may vary VALUEVISION HOST: Um-hum.

ALAN NORTH: Okay. And what happens is those -- they're fat burning incinerators that help burn not only stored fat but ingested fat that you eat. Well, if you have a really slow metabolism, for some reason it's like a genetic cue that -- that doesn't allow you to burn the fat naturally. So, what ends up happening is in the daytime form -- these are two different products. We have a daytime formula and a nighttime formula. HOST: But it's one price and it's a price that's only good for this visit. So, when you're seeing these before and afters, you know -- I mean, think about it. Everybody says well, it's easy for you.

ALAN NORTH: Right.

HOST: Now, is -- do they think it's easy for this man as before? Do you think it's that easy for all of the other befores? ALAN NORTH: Look at the difference. Look at the difference. This is an Accelerator difference. And, again, I put him on both products, the daytime and the nighttime. It's all in one.

And what ends up happening is you have citrus aurantium, the top fat burning ingredients. Citrus aurantium which contains a natural ingredient called syneferine (phonetic) that's the active fat burning ingredient that stimulates those molecules that are located within brown adipose tissue and they work like fat burning incinerators throughout the body.

What it does it carries white fat and carries it to the fat burning incinerators throughout your body. So, the effect is a faster metabolism naturally. There is no ephedrine in this product.

HOST: And ephedrine is what people have linked to heart problems. . There is nothing -- none of that in that. I just want -- ALAN NORTH: Right.

HOST: -- to mention to you what this is and how you take it. You take this product -- ON SCREEN:

V-11550 Retail Value $99.95 S&H $4.49 REGULAR PRICE $59.95 (slashed out) SPECIAL PRICE $49.95 This Visit Only WeightPerfect 24-Hr. Fat Loss Accelerator (30 day supply) 1-800-788-2454 VALUEVISION vvtv.com ALAN NORTH: Two capsules in the morning. HOST: -- two in the morning and two in the afternoon, and they're capsules. We've learned a lot about vitamins lately here at Valuevision. And I want to share with you, this is soft. Okay. I can open this up and I'm just going to pour it out because I want you to see how easy the body is going to be able to assimilate this material. Okay.

So, it's not going to sit in your stomach. Because you know what? Especially if it's a fat burner, you want it to work nght away. You don't want it to just sit there for five hours.

ALAN NORTH: Exactly.

HOST: Now, there's two producis for $49.95. You take this twice a day -- ALAN NORTH: Right.

HOST: -- and you take this product at night. There's also other nutrients in this product -- ALAN NORTH: Right.

HOST: -- and trace minerals that your body needs. It's a supplement that you're not getting anyway. So, even if you didn't have to lose weight, this would be something, you know, the vitamin A, the vitamin C, the calcium, something that you need. Now, I want to mention also your studies because, you know -- ALAN NORTH: Right.

HOST: -- here you're talking very scientifically. ALAN NORTH: Right.

HOST: You do a lot of work that other diet, you know, doctors would have you do not do -- ALAN NORTH: Right.’ HOST: -- because really this is not a government regulated kind of a thing. So -- but you are regulating yourself. ON SCREEN:

WeightPerfect V-11550 Fat Loss Accelerator Daytime formula helps you lose weight by: Boosting your metabolism Decreasing you appetite Increasing energy 1-800-788-2454 VALUEVISION vvtv.com ALAN NORTH: Nutritional supplements are -- you can't patent a nutritional supplement, although a lot of the drug companies are familiar with these substances for burning fat, they don't get involved in them because it is a nutritional supplement that cannot be patented. Therefore, the drug companies can't make money with it.

But we have a research team -- of course, I'm not a doctor. This is not intended to prevent, treat, or cure any type of disease but it can be very, very useful in the treatment of weight loss.

HOST: Um-hum.

ALAN NORTH: Especially -- what happens is especially if you have a slow metabolic rate, you take two capsules in the morning and two in the afternoon. That product specifically, the daytime that you're looking at, is designed to help burn adipose tissue, burn body fat.

HOST: Whether you're on this program or any other program -- ALAN NORTH: Right.

HOST: If you're already on a program -- ALAN NORTH: Right.

ON SCREEN:

V-11550 Retail Value $99.95 S&H $4.49 REGULAR PRICE $59.95 (slashed out) SPECIAL PRICE $49.95 This Visit Only WeightPerfect 24-Hr. Fat Loss Accelerator (30 day supply) 1-800-788-2454 VALUEVISION wvtv.com HOST: -- let's say you went to a doctor and he put you on, you know, a certain type of diet regimen -- ALAN NORTH: Right.

HOST: -- this is still something that you can take. Take it to your doctor. Everything is on the bottle.

ALAN NORTH: Right.

ON SCREEN:

WeightPerfect V-11550 Fat Loss Accelerator Night time formula helps you lose weight by: Restoring healthy sleep patterns Repairing and rejuvenating metabolic functions to better burn fat Supplying body with important nutrients 1-800-788-2454 VALUEVISION vvtv.com HOST: You get all the information. You get the information on the nighttime. So, you can take this in conjunction. That's why this is the hottest selling diet product we have.

ALAN NORTH: This is -- HOST: V-11550. You got to get on the line. There's a wait in the phone room. You need to use automated ordering. And if you've lost weight on this program, you need to call. Now, I'm taking this -- these capsules twice today. ALAN NORTH: Right.

HOST: The nighttime formula, it's pineapple flavored. Very, very slight flavor. You're going to -- you know, it's very -- I mean, it's not a strong pineapple flavor but it's very pleasant. ON SCREEN:

V-11550 Retail Value $99.95 S&H $4.49 REGULAR PRICE $59.95 (slashed out) SPECIAL PRICE $49.95 This Visit Only WeightPerfect 24-Hr. Fat Loss Accelerator (30 day supply) 1-800-788-2454 VALUEVISION vvtv.com ALAN NORTH: It's very -- HOST: What does this do for me? ALAN NORTH: Now, there are two different products because, again, it's a two-part series that helps burn body fat throughout the day. So, how many companies neglect -- you know, they neglect the time when you're sleeping and sleep is so critical. This product, the nighttime formula, focuses on the relationship between sleep and burning body fat.

ON SCREEN:

WeightPerfect V-11550 Fat Loss Accelerator Night time formula helps you lose weight by: Restoring healthy sleep patterns Repairing and rejuvenating metabolic functions to better burn fat Supplying body with important nutrients 1-800-788-2454 VALUEVISION vvtv.com ALAN NORTH: So, if you have difficulty losing fat, one of the reasons -- okay. Again, we talk about different reasons why people put on weight. One of the reasons may be because you're not sleeping enough or you're not getting the quality of sleep that you really need. Why is that important and why is this -where does this product fit in? ON SCREEN:

V-11550 Retail Value $99.95 S&H $4.49 REGULAR PRICE $59.95 (slashed out) SPECIAL PRICE $49.95 This Visit Only WeightPerfect 24-Hr. Fat Loss Accelerator (30 day supply) 1-800-788-2454 VALUEVISION vvtv.com ALAN NORTH: Well, it's real simple. This is -- these are two different -- HOST: We're going to show you how it works. ALAN NORTH: -- formulations. The first product is a capsule that you take -- HOST: Um-hum.

ALAN NORTH: -- for fat burning throughout the day. The second product is a nighttime product that you take right befare going to sleep. And what it has in it is nutrients, amino acids, omithine, glutamine, taurine, lysine rather and there's melatonin.

And the whole concept of this product is to help induce a very relaxed state of sleep. Why is that important? Because what ends up happening during sleep your growth hormone levels tend to peak during the night while you're sleeping. Now, why is that important? Because growth hormone levels, which we all have, decrease as you get older and number -- number two, they will be 20.

decreased if you’re not sleeping enough because growth hormone levels which is -growth hormone is directly signaled by the pituitary gland in the brain. If you're not sleeping enough or you're not sleeping enough -- you’re not getting the right quality of sleep, your growth hormone levels will be low. HOST: And they also have said that the metabolism is low and you don't metabolize carbohydrates as well. © ON SCREEN:

before & after (photographs) Individual results may vary VALUEVISION ALAN NORTH: You don't and your metabolism will be slower if you're not sleeping enough because of growth hormone being low. Growth hormone is the hormone that helps you burn body fat, help regulate your metabolic rate while sleeping.

So, again, how many products out there can offer a 24-hour metabolic support? You're getting the right amino acids in combination with melatonin, in combination with vitamins which will altogether help induce sleep. HOST: Oh, it's great.

ALAN NORTH: So, you're burning body fat really around the clock. HOST: Well, the other thing is how many of you -- we want you to call. Please call with your testimonials. Call with your questions. How many of you have gone on a diet program and you're great during the day -- is I'm a -- I mean, I'ma night eater for one thing -- ALAN NORTH: Um-hum. Um-hum.

HOST: -- and I can't go to bed hungry. So, this is the perfect program for me because you sit in bed and you're thinking I'm hungry -- ALAN NORTH: Right.

HOST: -- I can't sleep, I'm hungry. I mean, how many of you -- and some people, you know, can sleep on a concrete floor. But for those of us -- and it's a perfect time right now. It's 6:24 in California. You know, it's early enough. Did you sleep well last night? Are you trying to, you know, lose weight? Especially when you're busy during the day -- ALAN NORTH: Right.

HOST: -- is probably easier to not eat as much, to not overeat, to not - choose the wrong foods, but when that nighttime comes, when it's a little bit quieter, when you're having that down time -- ON SCREEN:

V-11550 Retail Value $99.95 S&H $4.49 REGULAR PRICE $59.95 (slashed out) SPECIAL PRICE $49.95 This Visit Only WeightPerfect 24-Hr. Fat Loss Accelerator (30 day supply) 1-800-788-2454 VALUEVISION vvtv.com HOST: -- it's really difficult to not run down to the refrigerator. It's almost like your defenses are low.

ALAN NORTH: It is.

HOST: Have you had this problem? I mean, anybody? I know you have. This is great because you can take it at night. You're going to sleep better. Now, Melatonin is really the sleep aid that is in here. ALAN NORTH: Yeah. Well, also the amino acids. There is GABA - HOST: Um-hum.

ALAN NORTH: -- which is gamma amino butyric acids (phonetic). It's a protein amino acid. It's very natural. And that helps -- that has a calming effect. The amino acids help relieve stress.

And, again, altogether the concoction of amino acids together in the right combination will further help augment levels of growth hormone. That translates into greater fat mobilization. You're going to utilize fat more efficiently while you're sleeping.

So, again, it's a two-part product. The interesting thing about the daytime formula -- it's very comprehensive. There's not just one ingredient. citrus aurantium we know works.

HOST: Um-hum.

ALAN NORTH: But scientific studies show that it has a synergy with other ingredients like for example guarana. Guarana is a natural form of caffeine. HOST: Um-hum.

ALAN NORTH: Together, both guarana and citrus aurantium, work by themselves, but when placed together in a formula -- HOST: Oh, it's -- ALAN NORTH: -- they work even better.

HOST: Wonderful.

ALAN NORTH: And, again, not only that, there's pyruvate. Pyruvate HOST: Um-hum.

ALAN NORTH: -- is a very well known fat metabolizer, especially -especially -- and studies show that it works better on people that have more fat to lose. So, you have pyruvate, citrus aurantium, you have guarana, you have 5HTP, you have trace minerals, you have ginger root, and together -- again, together it creates the synergy to help burn fat.

HOST: Let's talk about the price for a moment because the price, you know -- ALAN NORTH: Okay.

HOST: Is price an issue? I guarantee you -- I mean, we can ask Amy who lost -- how much weight did you lose, Amy? Almost 85 pounds. ALAN NORTH: Wow.

HOST: Okay. She's our producer today. She's lost weight on the program. The thing about losing weight is I know that if I told you you could lose 20 pounds, 10 pounds, whatever you need to lose, 80 pounds, you'd pay anything. I mean, you'd pay dearly. I guarantee you $5,000 would not be too much to ask. This is only $49.95.

ALAN NORTH: Summer special.

HOST: It's one visit. This is the only price that you're going to see this visit. Next visit it's going to be higher. Now, my question is there's a lot of kiosks that are out there -- ALAN NORTH: Right.

HOST: -- that are offering you -- ALAN NORTH: Right.

(Break in tape.) HOST: Good luck.

NATALIE: Okay. Thank you.

ALAN NORTH: Thanks, Natalie.

HOST: Bye-bye, Natalie.

ALAN NORTH: [I'll tell you about the great work. It's funny, Michelle. I had a call -- this was two days ago as a matter of fact -- HOST: Still thick, yes.

ALAN NORTH: -- and it was from a guy -- his name was Tony in New Jersey. And he said Alan, I've been watching and I've ordered the product, I want to just ask you a question. He goes does it work for everybody. I'm like, well, there's a host of factors involved. I mean, you know, it's hard to answer doesn't work for everybody because I don't know what everybody does. But does it work for everybody? There are certain -- there are certain people that could take this product, the daytime and nighttime, and really be on a very poor nutritional program, be very sedentary, and may not see a difference. He goes well let me tell you something, I have been -- I've tried all the diets that are out there, the popular no carb diets and this is the only thing that's worked. I have lost 25 pounds in a matter of two months.

So, again, he really responded to the 24-hour fat loss Accelerator. But, you know, I always recommend -- you don't hear me talking about hey, take these two products and eat whatever you want.

HOST: No.

ALAN NORTH: Nutrition is very, very important. HOST: Um-hum.

ON SCREEN:

before & after (photographs) Individual results may vary VALUEVISION ALAN NORTH: But a lot of times -- I've heard a lot of feedback. I talk to a lot of the people that order this as you well know and they call the office and they'll ask me questions and they'll talk about their success stories. And so many people have lost a tremendous amount of weight by taking the Accelerator and/or the nutritional system.

But it's interesting. The people that I get that call that say well, I'm having trouble with the eating part of it so I've ordered the Accelerator and I'm on a poor eating program but I wanted to see if this would work. Sometimes they'll say well, gosh, I haven't noticed a lot of difference in weight loss but I've noticed my clothes fitting looser or -- At any rate, see -- and most times -- and, Michelle, you know this, either you all are -- if you have a tendency to put on weight, you're either gaining weight or you're losing weight.

And most people don't really maintain because people with slow metabolic rates tend to accumulate body fat almost on a weekly basis. And I've noticed that even with the people that don't say they've lost a lot of weight with the Accelerator, it's at least preventing a lot of the people from gaining weight. HOST: You know, what it is? And I'll -- and the reason why -- and I still go back to this. The reason why -- the number one reason -- I feel I, you know, the top 10. The number one reason why I take these capsules is because it -- I'm not hungry because I can be on a, you know, more -- you know, better diet when I'm not hungry.

ALAN NORTH: Right.

HOST: When I'm hungry, I'm going to eat everything. ALAN NORTH: Sure.

HOST: And if you are the kind of person that does not eat during the day and you get home from work, especially if you have children, it’s crazy. At 5:30, 6:00 at night or whenever you get home, you could eat everything. ON SCREEN:

V-11550 Retail Value $99.95 S&H $4.49 REGULAR PRICE $59.95 (slashed out) SPECIAL PRICE $49.95 This Visit Only WeightPerfect 24-Hr. Fat Loss Accelerator (30 day supply) 1-800-788-2454 VALUEVISION vvtv.com ALAN NORTH: Right.

HOST: And remember, the figure in the car counts. The food you eat off your children's plate counts. The food you eat before you eat dinner counts -- ALAN NORTH: Right.

HOST: -- and I think a lot of people forget that. If you eat bread before you -- you know, like when you go to a restaurant, this is a great item to have because you're not going to want it. You're not going to want it. That's the beauty of this program.

ALAN NORTH: It -- it does have SHTP. 5HTP stands for five hydroxytriptophen (phonetic) which acts as an immediate precursor to serotonin. Serotonin levels are often linked to obesity because when the levels of serotonin are low, the appetite is high. So, this is a product to -- it's a very comprehensive product and we're just talking about the daytime. The daytime has 5HTP. HOST: Um-hum.

ON SCREEN:

WeightPerfect V-11550 Fat Loss Accelerator Daytime formula helps you lose weight by: Boosting your metabolism Decreasing your appetite Increasing energy 1-800-788-2454 VALUEVISION vvtv.com ALAN NORTH: -- which acts as a mild -- even more than a mild appetite suppressant and because it's an immediate precursor to serotonin. The drug companies have known about this for years. Of course, again, they don't get involved _ because they won't make money because it can't be patented. Now, also, in addition though, the product basically helps -- as far as the daytime is concerned, helps reactivate your natural fat burning process. See, we all have the -- HOST: And boosting your metabolism is another way to say that, right? ALAN NORTH: Boosting your metabolism, reactivating your natural fat burning process by stimulating the cells that burn fat. See, some of those cells are -- you know, in a nut shell, they're turned off. In some people, they are literally turned off.

ON SCREEN:

V-11550 Retail Value $99.95 S&H $4.49 REGULAR PRICE $59.95 (slashed out) SPECIAL PRICE $49.95 This Visit Only WeightPerfect 24-Hr. Fat Loss Accelerator (30 day supply) 1-800-788-2454 VALUEVISION 20.

vvtv.com HOST: They're waiting.

ALAN NORTH: In the brown fat located within the body, the good fat, those brown fat -- that's called the UCP molecule but I don't want to get technical. It's called uncoupling protein.

That uncoupling protein molecule helps burn fat, but in some people, it's active, and that's why some people can get away with eating whenever they want _ and not gain weight, while some of us -- in a way, those cells are just turned off. They're lazy.

HOST: Um-hum.

ALAN NORTH: So, what they do -- the food that you eat, it just -- it's sluggish and it just puts the food right to body fat. And that's why you're seeing so many before and after photos where look at the before, they're pretty heavy. Heavy people. But after a short time, eight, 12 weeks, look at the difference here. ON SCREEN:

before & after (photographs) Individual results may vary VALUEVISION ALAN NORTH: Now, this is a gentleman that happens to have been on the Weight Perfect Nutritional Program, used two shakes a day in conjunction with regular food. And, again, it doesn't omit all of your favorite foods. You get to have some of your favorite foods on the program. But he got great results. But to really lose the last bit of weight, we put him on the Accelerator. Look at the definition going down in his stomach area.

HOST: Um-hum.

ALAN NORTH: I mean, let me just run down and explain some of these people that have done this. We've got some or people -- this is Juanita. Juanita is unbelievable. This is a 70 pound difference. HOST: Wow.

ALAN NORTH: She's up to 115 pounds gone and it's primarily the main focus -- the main product that she focused on was the Accelerator because she was doing the right thing, she was in the gym, she was eating right, but couldn't get the weight to move because she had such a slow metabolism. HOST: Well, it's great if you're _ ona plateau, too. How many of you have been on a program -- and I'll guarantee you if you're going to lose this much weight -- ALAN NORTH: Look at this.

HOST: -- you're going to plateau, you know. There's a great way -it's like -- it's like cross training. When you go into the gym and you cross train, you're going to break through that plateau. The same thing with the 24-hour program. ALAN NORTH: In fact, in one scientific study, one of the doctors that was analyzing citrus aurantium and doing studies said that citrus aurantium, which is in the daytime formula, may be the ideal supplement if you've plateaued on your weight loss program.

You're looking at Elda. Elda basically was a pretty tough case. Elda was on -- you know, eating light but she couldn't -- she was very immobile -- HOST: Um-hum.

ALAN NORTH: -- because she had back problems and she could -- I mean, she had trouble standing taking these pictures. And so, look at the difference 38 pounds -- I mean, I keep -- I still get calls from her husband thinking because she's done such great -- her energy level. She's happier. HOST: Well, she feels good.

ALAN NORTH: And her back pain has lessened. HOST: You know, and there's a little bit of St. John’s Wart also in the daytime formula.

ALAN NORTH: Yes.

HOST: Not -- you know, if you -- you know, it's not going to cure depression but there's a little bit in here. So, it is going to make you feel better. ALAN NORTH: It is.

HOST: And when you feel better -- I guarantee you when you feel better, you're going to eat better -- ALAN NORTH: And -- HOST: -- you're going to -- and you're going to want to exercise. ALAN NORTH: Um-hum. You're going to want to move. You're going to lose body fat. Your energy level is going to skyrocket. This is a gentleman - HOST: This is great.

ALAN NORTH: It's also an interesting story about Todd. Todd was really not that overweight. You can see the, you know, in the face area and the stomach area. But the interesting thing about Todd is he was working out with a personal trainer three days a week, he was kick boxing, he was on the treadmill everyday and he couldn't get the last 30 pounds off. HOST: I know a lot of people like that. They say they run three miles a day and they're still overweight. I mean, can you imagine? ALAN NORTH: This was the kicker that he needed and look at the difference.

HOST: And this will work for you.

ALAN NORTH: That's eight weeks. Eight week difference. HOST: Here's the deal. You have a couple -- three item numbers here to worry about.

ALAN NORTH: Look at that.

You're going to love the taste. It's either chocolate, vanilla, or strawberry or you can get -- HOST: One is the shake program that is individually packaged. (The program was concluded.) VVTV.com: Fight the Fat Page 1 of 2 search shapping cart vvtv.com Ry si i ot seals Jewelry | Watches | Collectibles | Electronics | Computers | Health & Beauty | Outerwear | Toys | Fashions | Miscellaneous search VVTV Store Front: Health and Beauty: Weight Management | C — . . ;

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VALUE VISION FIGHT THE FAT RECORDED JUNE 6, 2000 Exhibit E PROCEEDINGS FEMALE HOST: Those ten pounds have crept up and you just cannot maintain. Maybe you go on a fad diet, you lose the five pounds, you lose the ten pounds and you can't maintain it. No matter what your age, no matter what your lifestyle, no matter what your eating habits are, this system will help you lose weight. It will quite literally melt the pounds off you. I want to introduce FTF, but before we do, I want you to listen to a gentleman named Randy -- MALE HOST: No, that's the -- FEMALE HOST: Oh, that's the next one, I'm sorry. MALE HOST: That's okay.

FEMALE HOST: Everyone is going to listen to two women. MALE HOST: This is going to be two women right now. FEMALE HOST: Two women.

MALE HOST: Who will tell you about FTF. It's perfect. FEMALE HOST: Ahhh, take a look at these testimonials and then we'll talk so much about really the breakthrough technology you're getting. (Testimonials) ON SCREEN: Learn L. Individual results may vary LEARN L.: Well, I think FTF is definitely a dieter’s dream. It is the most easy and convenient product that you could ever hope to use. [ put the FTF in my purse, I put a few drops in my drink, I don't have to think about, you know, planning, I don't have to plan taking it ahead of time. I can take it before or I can take it after a meal. It has go to be absolutely the easiest product to use that's on the market today. ON SCREEN: Cam C. Individual results may vary CAM C.: Okay. FTF allows me to eat chocolate and I'd say most of my fat is in the foods that I really enjoy, and if I forget to take it before a meal, I can always take it after. And I've lost, oh, about eight and a quarter pounds in the last two weeks and I really haven't changed my eating habits that much. FEMALE HOST: All right. Who's addicted? Chocolate -- MALE HOST: Chocolate, me.

FEMALE HOST: -- butter, salt, chips. These are foods you can continue to eat, continue to enjoy on July 4th, on your birthday parties, every single day if you want to because this product will take the fat components, from what I understand -- MALE HOST: Right.

FEMALE HOST: -- in whatever food you're eating -- MALE HOST: In whatever you're eating.

FEMALE HOST: -- and just escort it right out of your body. MALE HOST: Before it can stick to your chin, to your jowls, to your belly, to your buttocks. It is an amazing product. Now, you may have heard of something called chitosan.

ON SCREEN: FTF Value Vision Showcase C-17291 S&H $3.99 $34.95 Fight the Fat 1-800-788-2454 FEMALE HOST: Um-hum.

il MALE HOST: What FTF is is a refined form of chitosan, okay? It's taken the active ingredients in chitosan -- FEMALE HOST: Um-hum.

MALE HOST: -- and it has concentrated them, made them superpowerful. We've done a -- we had an independent laboratory test, FTF, and what they found is it actually absorbs 16 -- over 16.times its weight in fat. FEMALE HOST: Wow.

MALE HOST: So, drop for drop, think about that. We have some pictures that we're going to show you that have absolutely -- that show you -- the American staple is the hamburger, night? ON SCREEN: Value Vision Showcase C-17291 Fight the Fat 12-14 drops will absorb up to 16 times its weight in dietary fat All natural Does not contain stimulants or drugs Should not be taken by pregnant women, children or anyone allergic to shellfish 1-800-788-2454 FEMALE HOST: Incredible. Take a look at this, 12 to 14 drops -- MALE HOST: Right.

FEMALE HOST: -- of this product will absorb up to 16 times its weight in dietary fat. Think about that for just a second. It will actually absorb that fat from the grams of fat that you're consuming and escort them right out your body. It's all-natural. It does not contain any stimulants or any drugs. The only people that really shouldn't be taking this -- but of course ask your doctor about it -- are pregnant women, children or anyone allergic to shellfish. MALE HOST: Right. That's because -- FEMALE HOST: That's an ingredient? MALE HOST: -- the main ingredient is based from shellfish. FEMALE HOST: Okay.

ON SCREEN: FTF Value Vision Showcase C-17291 S&H $3.99 $34.95 Fight the Fat 1-800-788-2454 MALE HOST: One of the things that we do know, that the way to lose weight is exercise. We do encourage you to exercise because if you exercise, just a simple walk around the block every day, is going to help you lose fat even faster when you use FTF. The other item is that you need to reduce your fat caloric intake. FEMALE HOST: Um-hum.

MALE HOST: FTF does that, and as we get older, sometimes your cholesterol level goes up.

FEMALE HOST: Um-hum.

MALE HOST: Well, I'm going to tell you, if you take FTF regularly, your cholesterol will drop. It will go down, studies conclusively prove that. FEMALE HOST: Take a look at this. Let's take a look at the kind of foods we eat especially this time of year. I have grilled out for the last two weeks and I've had plenty of hamburgers.

MALE HOST: Absolutely. It's an American staple. FEMALE HOST: I love meat. I'm just one of those people that I crave having beef. Take a look at what's going to happen if you eat your one hamburger. 31 grams of fat, right? Chitosan _ the 14 drops? ON SCREEN: Value Vision Showcase One Hamburger Has 31 Grams of Fat 2 Squirts of FTF will absorb 24 Grams of Fat versus 24 capsules of 1-800-788-2454 MALE HOST: That's right.

FEMALE HOST: All you need are less than two squirts, is that about MALE HOST: About 14 to 20 drops of FTF.

FEMALE HOST: Okay.

MALE HOST: And I'm going to show you how easy it is to use because you just -- I mean, we're talking drops. FEMALE HOST: Let's take a look at it.

MALE HOST: Let's -- FEMALE HOST: Let's take a look at what it will do. ON SCREEN: FTF Value Vision Showcase C-17291 S&H $3.99 $34.95 Fight the Fat 1-800-788-2454 MALE HOST: [stole the bottle. I'm sorry, I didn't mean to do that. FEMALE HOST: That's all right. You can steal all you want. MALE HOST: Okay, here we go. I'm going to move the potato chips. FEMALE HOST: Um-hum.

MALE HOST: Okay. This is some peach nectar -- FEMALE HOST: Okay.

MALE HOST: -- and we're going to just drop -- I'm going to take -- I had a steak for dinner tonight.

ON SCREEN: Value Vision Showcase Pizza Has 20 Grams of Fat Just 14 drops of FTF will absorb the Fat Versus 12 capsules of Chitosan 1-800-788-2454 FEMALE HOST: What do I drop this into safely? MALE HOST: So, one, two, three, four, five, six. You can take this into any kind of fruit juice, grape juice is my personal favorite. FEMALE HOST: Um-hum.

MALE HOST: Orange juice, soda pop, tea, water. It has very little taste. You will not even notice it. Now, you can't use it in coffee because coffee has some fat in the beans.

FEMALE HOST: Interesting.

ON SCREEN: FTF Value Vision Showcase C-17291 S&H $3.99 $34.95 Fight the Fat 1-800-788-2454 MALE HOST: You can't put it in milk, you can't put it in anything that contains fat. It will bind the fat causing it to appear to curdle. Now -- FEMALE HOST: Now, how many times a day do I do this? MALE HOST: Twice a day.

FEMALE HOST: Okay. | MALE HOST: I just -- I am just taking out the fat right now from the filet mignon that I had at dinnertime.

FEMALE HOST: That's amazing.

MALE HOST: It is absolutely amazing, and it works, folks. The thing is that it is just that easy. What, ten seconds it took me? Ten seconds and I'm going to lose the fat from the steak that I had at dinnertime. It is an amazing product and you need to order it right now.

FEMALE HOST: Take a look at that burger graphic one more time, and then we'll show you a couple other of your favorite foods. Get the two pack. Put one in your purse so you've always got it, you never have an excuse not to get rid of the fat you're ingesting. ON SCREEN: Value Vision Showcase One Hamburger Has 31 Grams of Fat 2 Squirts of FTF will absorb 24 Grams of Fat versus 24 capsules of Chitosan 1-800-788-2454 FEMALE HOST: Two squirts will automatically absorb 24 of those 31 grams of fact from that hamburger and escort those 24 grams of fat right out your body before they even have a chance to attach to wherever it is you're putting the fat. MALE HOST: Wherever it -- think about this, including your arteries, your veins. Okay? So that it's not going to stick there either. So, it's going to make you healthier all around. It's very, very important to be healthy. ON SCREEN: Value Vision Showcase Pizza Has 20 Grams of Fat Just 14 drops of FTF will absorb the Fat Versus 12 capsules of Chitosan 1-800-788-2454 MALE HOST: Now, we're getting into the summer months, and as we get into the summer months, people start shedding clothing, right? FEMALE HOST: Absolutely.

MALE HOST: Women are going to start wearing bikinis, guys are going to wear those short swimming trunks. FEMALE HOST: Um-hum.

ON SCREEN: FTF Value Vision Showcase C-17291 S&H $3.99 $34.95 Fight the Fat 1-800-788-2454 MALE HOST: You've got to get in shape. Now, how do you do that? Well, you eat less, you exercise and you probably need a little -- maybe a secret. FEMALE HOST: Um-hum.

MALE HOST: And a secret is FTF. If you take FTF, if you use FTF on a regular basis, you're going to see amazing results, it's going to be fast, it's going to be easy. It is not a diet. This is a food supplement. It's going to work for you. And if you've used the product, call us up, tell us about your successes because I know that there are thousands of people in this country who have used FTF and that you can share your results with us right now. FEMALE HOST: This is a dream come true for those of you that don't want to have to work for it, for those of you like me that have a very busy lifestyle, I work full-time, I'm a full-time mom, I have an almost two-year old. MALE HOST: Oh, boy.

FEMALE HOST: And you can only imagine how busy she's keeping me. I do not have time to plan meals. I have been trying to put my husband and I on a diet for -- since I had the baby, which was two years ago. It hasn't happened in two years, and if it's not happened yet, it's just not going to happen. This is as easy as putting one of these on my counter in my kitchen, another one of these in my purse. I do a couple of drops at lunch, Ido a couple of drops at dinner and that's all I have to do and the fat that I'm eating will automatically leave my body without really having to work for it. Now, as Mark has mentioned, we do recommend that you eat a healthy lifestyle or -- MALE HOST: Right.

FEMALE HOST: -- at least try to. We do recommend that you get some exercise. But for a busy full-time working mom, let me tell you what, this is absolutely positively a dream come true. Now, this is breakthrough technology. I want to show you a little bit of footage and I want to have Mark explain -- MALE HOST: Okay.

FEMALE HOST: -- what you're seeing here because I know a lot of you have heard of chitosan products and chitosan-based products, and you've heard of them somehow melting the fat and taking it out of your body. Take a look at what this product scientifically does. What are we looking at, Mark? MALE HOST: Okay. We have two beakers. In both beakers we put water. The water has been chemically treated to appear to be -- to act as if it were the contents -- the chemical composition of a normal human stomach. FEMALE HOST: Um-hum.

MALE HOST: We've just added chitosan to that and we're stirring it in.

FEMALE HOST: On the night hand side? MALE HOST: On the nght hand side -- FEMALE HOST: Okay.

\o MALE HOST: -- as we're watching. It will take these capsules anywhere from two to four hours to begin to work. ON SCREEN: Capsules Take 2-4 Hours to Work FEMALE HOST: Oooh.

MALE HOST: To begin to work.

FEMALE HOST: So, you have to plan on what you're going to eat - two to four hours ahead of time.

MALE HOST: You have to take -- night.

FEMALE HOST: It's like, oh my gosh.

ON SCREEN: Actual Time: 20 Seconds MALE HOST: So, at 9:00 in the morning, you have to take it because you may be eating a hamburger at lunch three hours later. Maybe. FEMALE HOST: See, I'm not -- I don't plan like that. ON SCREEN: Works Almost Instantly FTF Absorbs Fat Faster and Quicker Capsules MALE HOST: I can't do it. Now, watch this, within 20 seconds -- we did the same thing, we've added drops of the FTF. FEMALE HOST: Um-hum.

MALE HOST: Watch what happens. It starts clearing at the bottom because what happens is that the FTF works instantly. FEMALE HOST: Oh, my gosh.

MALE HOST: Within 20 seconds, it has taken the fat and it has made it bio-unavailable. Bio-unavailable, a very important word. What bio-unavailable does to you and your body, it takes the fat that you're eating in your steaks, your pizza, your hamburgers, your cheese, your macaroni and cheese. FEMALE HOST: Chocolate.

MALE HOST: Chocolate, which I like, too. FEMALE HOST: Butter.

MALE HOST: Butter, all those -- FEMALE HOST: Bread.

MALE HOST: -- and it makes it so it doesn't stick to your chin, to your stomach, to your derriere, to your.thighs. I mean, this is a breakthrough technology, folks.

FEMALE HOST: Um-hum.

MALE HOST: It is not magic, it just appears to work like magic. It is easy, it is fast and you need to order right now. FEMALE HOST: Oh. If we can see that -- if we can see that one more time because I know a lot of you didn't believe your eyes. If we can rewind that and show that B-roll one more time and show you what this is going to do for you. MALE HOST: Right.

FEMALE HOST: [know a lot of you take chitosan, a lot of you are taking what you're seeing on the nght, and that is the capsules. MALE HOST: And what they -- FEMALE HOST: How many capsules do I need to take in a day, Mark? MALE HOST: Well, every time you're going to take maybe 12 to 14 grams of fat, you're going to need to take anywhere from 20 to 24 pills. Now, there's a couple of problems with this, it takes two to four hours for the capsules to work, two to four hours to work. It's not my words, these are -this is what the research indicates.

ON SCREEN: Capsules Take 2-4 Hours to Work FEMALE HOST: Um-hum.

MALE HOST: It also means that your food could be gone by the time you're -- the chitosan is ready, so that there's nothing for it to react to, so it's just pushed through the body, it doesn't actually work. ON SCREEN: Actual Time: 20 Seconds Works Almost Instantly FTF Absorbs Fat Faster and Quicker Capsules MALE HOST: What actually happens with the FTF, because it is a liquid, it instantly binds with the food and within seconds, as you see here in the beaker, it starts clearing from the bottom -- FEMALE HOST: Um-hum.

MALE HOST: -- and works its way up and within 20 seconds or so, it absorbs the fat. It is faster, it is quicker, it is a lot less expensive, it won't irritate your stomach. If you took 24 capsules, I am going to tell you, you have the possibility of having -- FEMALE HOST: I couldn't.

MALE HOST: -- some kind of gastroenterology -- FEMALE HOST: I couldn't take 24 capsules.

MALE HOST: No. Twice a day.

FEMALE HOST: In one sitting? You're kidding. MALE HOST: In one sitting.

FEMALE HOST: I would imagine that the expense would be enormous in taking that many capsules over the course of a day. MALE HOST: Absolutely. There is no question. There is absolutely no question. One bottle, one little tiny bottle of FTF has the same fat fighting power as four to six bottles of regular chitosan. Now, what this is -- what FTF is is they take all the active ingredients in chitosan -- FEMALE HOST: Okay.

MALE HOST: -- they condense them.

FEMALE HOST: Um-hum.

MALE HOST: They make it super-powerful and then they put it in this little bottle just for you.

FEMALE HOST: How long will this bottle last me? MALE HOST: About a month.

FEMALE HOST: This is a good -- this is a good two fluid ounces. MALE HOST: Yes. It is -- it will last about a month. We recommend that you take it, as I said, lunch and dinner. FEMALE HOST: Um-hum.

MALE HOST: We don't recommend you take it three times a day because it does take -- what it does do is it takes fat, all fats out. So, we want you to take a multiple vitamin in the morning, we want you to be over the age of 16, we don't want you to be pregnant or a nursing mom. FEMALE HOST: Okay.

MALE HOST: Or allergic to shellfish.

FEMALE HOST: Allright. Other than that, you're set to go. Get the double pack. Please call. If we can show the graphic for the double pack real quickly, guys.

ON SCREEN: Value Vision Showcase C-17357 S&H $3.99 $65.95 Fight the Fat - Two Pack 1-800-788-2454 FEMALE HOST: Not only are you going to save money on the double pack, but in addition to that, the shipping and handling for the double pack is exactly the same as the single pack. So, share it with a friend, share it with a mom, share it with a sister, have one in your purse and one at home, have one in your briefcase if you travel a lot and one at the office, perhaps. $65.95. It is as easy as at lunch and at dinner -- does it matter if I do it - before lunch, during lunch, after lunch? MALE HOST: No, this is one of the things that's so interesting. With the regular old-fashioned powdered capsule chitosan, you have to take this in advance.

FEMALE HOST: Okay.

MALE HOST: But with the FTF, you take it before lunch, before dinner, during dinner or after dinner. It does not matter. I prefer taking it just after dinner. I don't know why I do it, but that's how I take it. FEMALE HOST: Um-hum.

MALE HOST: And at lunchtime I take it either during or just after. It's my personal preference. It works quickly, fast. It is safe. There are no medical interactions. You know, there are some medical drugs that are available now. FEMALE HOST: Okay.

MALE HOST: And the side effects from some of these -- FEMALE HOST: Absolutely.

MALE HOST: -- which grab the fat in your food are horrendous. FEMALE HOST: Um-hum.

MALE HOST: First of all, some of them can be embarrassing and you can suffer some very, very serious consequences. Why not, for less money, try FTF? Because we know that you'll be very happy with it. Look, Americans love this stuff. FEMALE HOST: Oh -- I mean, who put the chocolate in front of me? il MALE HOST: Yeah, exactly.

FEMALE HOST: Who did this? Who did -- see, this is mine. Some people, it's the chips and the salt and the fat. Me, it's the chocolate chip cookies. MALE HOST: I can't believe I'm eating again. FEMALE HOST: I'm never giving these up and FTF will allow me to not have to ever. Now, this is scientific fact. We're just going to briefly put up two - studies on the screen for you. There are two studies that have proven that this concept _ works. Anything that is chitosan-based, all right, is going to help to escort the fat out of your body.

ON SCREEN: Value Vision Showcase Helsinki Study Chitosan group averaged: 15 Ibs. weight loss Placebo group averaged: 5 lbs. weight loss Source: Study performed at the ARS Medicine in Helsinki, Finland from mid August - October 1994 1-800-788-2454 FEMALE HOST: What FTF is, it is the purest form, it's the most concentrated form, it is the safest and most natural form, no side effects, no stimulants, no drugs. It's not going to change what happens to you over the course of the day other than the elimination of the fat, which is fabulous, and I'll tell you right here, it's proven, look at that, from 15 to 5 pounds. MALE HOST: Exactly. What happened is -- FEMALE HOST: Oooh.

MALE HOST: -- that the chitosan worked. It does work. And in the control group or the placebo group, they only lost five pounds. FTF takes the same fat fighting power that is found in chitosan and superfies it if you will, and the fat rolls off just like magic. It's very, very interesting. il ON SCREEN: Make-Up Brush Kit FEMALE HOST: I don't know what the make-up brush kit is all about.

MALE HOST: I don't either.

FEMALE HOST: But we're not selling that today. MALE HOST: No.

FEMALE HOST: At any rate, here's what I want to do. If we can show you the value page. If we can show the value page of how much money you're saving to get the double pack today. The phone lines have just exploded. I want to also get that automated ordering number up on the screen. ON SCREEN: Value Vision Showcase New Zealand Study Lowered Cholesterol Lost Inches On Waist Lost Weight Source: Dr. David Gligen, New Zealand Medical Journal, January 1997 1-800-788-2454 FEMALE HOST: This is dedicated truly to all of you who not only want to lose fat, but want to lower your cholesterol, that want to lose inches, that want to lose weight. This will give you all of those effects. My husband has scary cholesterol.

MALE HOST: Oooh.

FEMALE HOST: He eats well. He really does eat well. It's hereditary and there's not a lot that he can do about it. This will help in that fight? MALE HOST: Absolutely. He should exercise, of course. FEMALE HOST: Right.

ON SCREEN: Value Vision Showcase C-17357 Fight the Fat 2-Pack 1 bottle of FTF $34.95 FTF 2-Pack $65.95 (that's just $32.98 a bottle) You save . $3.95 MALE HOST: We always recommend that you exercise. We also _ recommend that you watch what you eat. I mean, this is not a panacea, folks. You can't eat ribs and chips and potato chips every day. FEMALE HOST: Um-hum.

MALE HOST: You can't do it. But what you can do is that if you do eat it on a regular basis, because we -- we in America love fatty foods.

FEMALE HOST: Um-hum.

MALE HOST: If you use FTF on a regular basis, it's going to take those inches off just like it did in the study that we showed you just a moment ago from New Zealand.

ON SCREEN: Value Vision Showcase C-17357 S&H $3.99 $65.95 Fight the Fat - Two Pack 1-800-788-2454 FEMALE HOST: Now, you know what, if we could show that page one more time, guys? There are not enough of you getting the double pack, and here's what's going to happen. That month is going to fly by and then you're going to have two or three weeks because you're going to have forgotten to reorder it. il ON SCREEN: Value Vision Showcase C-17357 Fight the Fat 2-Pack 1 bottle of FTF $34.95 FTF 2-Pack $65.95 (that's just $32.98 a bottle) You save $3.95 MALE HOST: Right.

FEMALE HOST: Here's what you need to do right now. Now, if you want to order one bottle, it's $34.95. If you order the two pack, it is $65.95. You're automatically saving money because you're only paying $32.98 a bottle, plus you're saving on the shipping and handling, because the shipping and handling, whether you choose one bottle or two bottles today, is the same amount of money. This is a dream product. It is going to help reduce calories, lower cholesterol, block the fat, grab it, tackle it and escort it out your body before it's able to do any damage.

How long is this going to take to work? How many pounds am I going to lose and when? ON SCREEN: Value Vision Showcase C-17357 S&H $3.99 $65.95 Fight the Fat - Two Pack 1-800-788-2454 MALE HOST: You're going to watch the fat start rolling off almost immediately, within days.

FEMALE HOST: Wow.

MALE HOST: And that's something that's really amazing. Can you imagine if you're a new mom, okay, and you have a baby say maybe a year old, and you've been trying to lose that last 10 or 15 pounds. And I know you can relate to me, right? Yeah, I'm talking to you.

And what that is is you just -- you've tried everything. You can't seem to lose those pounds. FTF is going to help you. If you've been struggling with weight all your life, if you are very, very overweight, FTF is going to help give you the motivation to get started on an exercise program because you are going to see results immediately.

Now, this is -- again, I don't want you to go out and say, I'm going to change my eating habits and eat everything in sight. No, no. This is to help you start on a new healthier way of living.

FEMALE HOST: If you've been roller-coastering, if you've been overweight your entire life, if you've just turned that 35, just turned that 40 and you've found that those 5 pounds have crept on you, and perhaps you've tried that fad diet for a couple of weeks and you've lost it and then it comes right back, you're not able to maintain, take a look at what this product can do for you today. This is breakthrough technology, and yet, it really doesn't mean that you have to take any time -- there's no planning, there's no effort, there's no diet. You _ don't have to change what you eat, you don't have to change what your cravings are, and you know what, the pounds melt off not a month from now, not two months from now, immediately.

ON SCREEN: Capsules Take 2-4 Hours to Work MALE HOST: Immediately. Watch how fast it works. The capsules take two to four hours to begin to work. They have to liquify in your stomach before they can grab the fat. However, FTF, because it's pure and all-natural, it actually takes seconds. Look at this beaker, we've just put the fat in it. We've mixed in the chitosan droplets, and within 20 seconds, watch from the bottom of that beaker. ON SCREEN: Actual Time: 20 Seconds Works almost instantly FTF Absorbs Fat Faster and Quicker Capsules FEMALE HOST: It's amazing.

MALE HOST: It is absolutely amazing. It's almost like a magic trick. FEMALE HOST: Is this the only concentrated form that's out there? ON SCREEN: Value Vision Showcase C-17357 S&H $3.99 $65.95 Fight the Fat - Two Pack 1-800-788-2454 Automated ordering 1-800-788-2452 MALE HOST: Absolutely. This is the only concentrated form. It is the only form of chitosan and it is a form of chitosan, it's not chitosan -- FEMALE HOST: Um-hum.

MALE HOST: -- that is considered a food grade. In other words, the Food and Agricultural Department have said this is a food grade product. This is a food supplement. It will not interact with any drugs you're taking, it will not hurt you in any way, shape or form, and I'm going to tell you something else, it -- you can't take too much of it. You cannot take too much of it. It will work for you. It's worked for me and I know it will work for you.

FEMALE HOST: It's pure, it is natural. So, you don't have to worry about it at all. There are a lot of you out there taking chitosan tablets right now. Are you enjoying taking 20 to 30 capsules at a sitting? I would gag after the fifth pill. MALE HOST: Oh, absolutely.

FEMALE HOST: I'm sorry.

MALE HOST: And probably you're not taking 20 or 24 capsules because -- ON SCREEN: Value Vision Showcase One Hamburger Has 31 Grams of Fat 2 Squirts of FTF will absorb 24 Grams of Fat versus 24 capsules of Chitosan 1-800-788-2454 FEMALE HOST: You're not taking enough of them. MALE HOST: You're not taking enough.

FEMALE HOST: Okay.

MALE HOST: And you probably have noticed that your weight loss isn't going the way you want it to.

FEMALE HOST: Um-hum.

MALE HOST: Well, that's because you can't -- you need to be careful in taking all those pills. This is the way to get around that. FTF will take the fat out. I mean, we all eat hamburgers. I mean, I'm busy during the week and I have to say I stop at every fast food place along the way. ON SCREEN: Value Vision Showcase Pizza Has 20 Grams of Fat Just 14 drops of FTF will absorb the Fat Versus 12 capsules of Chitosan 1-800-788-2454 FEMALE HOST: Especially when you've got a two-year old. MALE HOST: Absolutely. Or -two-year old.

FEMALE HOST: McDonald's is very attractive when you've got a MALE HOST: Exactly. Ihave a 17-year old and a McDonald's or a Wendy's or whatever they are, we have to get those a couple of times a week. FEMALE HOST: Um-hum.

MALE HOST: Pizza is a big thing.

FEMALE HOST: Yeah, huge.

ON SCREEN: Value Vision Showcase Fried Chicken has 21 Grams of Fat Just 14 drops of FTF will absorb the Fat Versus 12 capsules of Chitosan 1-800-788-2454 MALE HOST: It's a real big thing in this country and I'm going to tell you it is all fat. Well, I'm going to tell you also, fried chicken, a great staple of the Southern part of this country, it's popular throughout the country. FTF will remove the fat in that chicken before it sticks to your thunder thighs, your big derriere or your chin.

FEMALE HOST: Um-hum, wherever, wherever. ON SCREEN: Value Vision Showcase C-17357 S&H $3.99 $65.95 Fight the Fat - Two Pack 1-800-788-2454 Automated Ordering 1-800-788-2452 MALE HOST: And it will push the fat through, it will bio-unavailable and you will lose weight because you are reducing your fat calorie intake. FEMALE HOST: If we could, guys, I'd love to get a two-minute clock on the screen. When that two-minute clock runs out, we're going to show you another set of testimonials, and then when we come back, we're going to talk about alleviating pain.

Because chances are, if you're over 30, over 35, over 40, and in addition to have turning that milestone have been a little overweight, let me tell you, the effects of gravity have probably caused a little bit of creakiness, a little bit of aches and pains, I'm talking anywhere from my shoulder, from carrying my two-year old around all day long, to the knees, to the elbows, depending on what you do for a living and what you've done over the course of your life, we are going to help to alleviate pain. For those of you that have really suffered from osteoarthritis over the course of the years, we have a dream product for you next. But right now, take it into your own hands, don't wait to have someone else tell you what diet you need to be on, what food you need to -- I mean, I've got a two-year old, I've got a husband that travels a lot, he's in sales, I work full-time and I'm a full-time mom, I haven't had time to get through this diet book that I want to, let alone plan out the meals, count the calories, count the fat. There's no counting involved here.

MALE HOST: And you don't have to do it.

FEMALE HOST: Except for counting drops, nght? MALE HOST: Counting drops. And listen, this is not a diet. This is not a diet at all. This is a way of life. FEMALE HOST: Um-hum, absolutely.

MALE HOST: Okay. If you are on a diet, it doesn't matter if you're on a high protein diet, I don't care if you're on a -- whatever kind of diet you're on. FEMALE HOST: It works with it? MALE HOST: It works with it. So, if you're on any other kind of diet program or diet system, you can use FTF -- you could cheat a little, if you will, and you can use FTF alongside any other regimen that you're doing and you will lose weight faster, quicker, and I might say healthier as well. Let me tell you one other thing about the capsule chitosan. FEMALE HOST: Please.

MALE HOST: And that is that there's a lot of heavy metals in there. - Those are unhealthy.

FEMALE HOST: Really? MALE HOST: There's lead, there's mercury. FEMALE HOST: Why? MALE HOST: Because it's a natural product. FEMALE HOST: Fillers? MALE HOST: It's not -- this is all removed in the FTF, and yes, you're right -- the fillers -- when you buy a bottle of chitosan, over 50 percent, over half in some brands are filler.

FEMALE HOST: Is filler, yeah.

MALE HOST: That's amazing. This is 99 percent pure. One percent is used -- is ascorbic acid. That's Vitamin C. FEMALE HOST: If we can show you the value page one more time and then we'll get into the testimonials. Here's what happened. On our single bottles of FTF, over half sold out. We're looking at only about 100 bottles remaining and that is all.

Here's what I recommend that you do, right here on your screen, C- 17357, a two pack. If you get the two pack, one bottle is about one month's supply, all right. If you get the two pack, you will never have any excuses, because you've got one bottle in your purse or guys one bottle in your briefcase. ON SCREEN: Value Vision Showcase C-17357 Fight the Fat 2-Pack 1 bottle of FTF $34.95 FTF 2-Pack $65.95 (that's just $32.98 a bottle) You save . $3.95 MALE HOST: Right.

FEMALE HOST: And you've got one bottle at home. And you've got a two month's supply. Not only are you going to have it, but you are going to have it at $32.98 a bottle rather than $34.95 a bottle and whether you choose the single bottle or the double pack, the shipping and handling is the same. So, we're saying, I think, some extra dollars on the shipping and handling, $4 or so if you get the two pack today.

Do this for yourself, do it for your sanity. I mean, we all get so stressed out about our weight and -- I mean, I've been totally stressed over the last couple of months.

ON SCREEN: Value Vision Showcase C-17357 S&H $3.99 $65.95 Fight the Fat - Two Pack 1-800-788-2454 Automated Ordering 1-800-788-2452 MALE HOST: Oh, absolutely.

FEMALE HOST: I come home and my husband is like, did you get that diet ready yet, I need to start eating nght. I'm like, yeah, right, you know, next week sometime.

20.

MALE HOST: It is hard to lose weight -- FEMALE HOST: It is -- MALE HOST: It is hard to lose weight when you have to be controlled, if you will, okay? FEMALE HOST: Oh, forget about it.

MALE HOST: But with FTF, you've got two times -- two times a day. - Can you afford to give us ten seconds twice a day? Twenty seconds a day, the pounds _ are going to start dropping off. Six to 12 drops in your drink and | am telling you, you're going to feel better because you're going to look better. FEMALE HOST: Um-hum.

MALE HOST: Get up and walk around the house a little bit. Get up and walk around the block. Start a little bit of an exercise routine, it's going to help. FEMALE HOST: Um-hum.

MALE HOST: You're going to drop weight because you're going to be reducing your fat calorie intake because the fat is now bio-unavailable. Give us a call now. Order the product. It's going to change your life, I guarantee it. FEMALE HOST: Once at lunch, once at dinner. It's tasteless, it's odorless, you're not even going to know it's there except for by your pants size fitting you a little bit better.

MALE HOST: That's right.

FEMALE HOST: Which is great.

Now, here's what I want to do, I'm going to show you some more testimonials, and when we come back, how many of you have been feeling the affects of gravity and have some aches and pains? We're going to take care of that, too, when we come back.

(Testimonials) ON SCREEN: Barbara K. Individual Results May Vary il BARBARA K.:.: It's great. It melted the last five pounds away. I've been trying for months and FTF did it. It's great. love it. I'm happy. I'll recommend it to all my friends. It's great.

ON SCREEN: Robbie D.

ROBBIE D.: If you have any type of fat problem at all, I would recommend you use FTF. It will make you lose weight. That's it. I don’t have any - big scientific explanation for it except I was a 16, eight weeks later I am a 14 going _ toward a 12. It works.

ON SCREEN: Value Vision Showcase C-17357 S&H $3.99 $65.95 Fight the Fat - Two Pack 1-800-788-2454 Automated Ordering 1-800-788-2452 FEMALE HOST: All right. What happens to that fat after the product takes hold of it and escorts it out of your body? Well, the only way I know of it escorting out of your body is in waste. Does it come out in your waste? MALE HOST: That's it. Yeah, you -- FEMALE HOST: You don't sweat it out, right? MALE HOST: No, you don't sweat it out. You kind of poop it out. FEMALE HOST: You poop it out.

MALE HOST: You poop it out.

FEMALE HOST: It's as simple as that.

MALE HOST: But it's not a big ton and it's not going to -- it doesn't -no, I mean, you know, you're asking the question, I'm going to tell you. FEMALE HOST: Yeah.

MALE HOST: You know, you're not going to get diarrhea from this, you won't get the runs. It's not going to happen all of a sudden. It just -- it flows. Trust me, folks, it's easy. It's very, very easy. VVTV.com: Nutri-Firm Perfect Body Double Pack - Isomers Page 1 of 2 search she at Jewelry | Watches | Collectibles | Electronics | Computers | Health & Beauty | Outerwear | Toys | Fashions |Miscellaneous search VVLV Fi Store Front: Health and Beauty: Weight Management [— € Nutri-Firm Perfect [iim ooking for...

shopping departments Body Double Pack find your prodact Isomers Clearenca/Sale Items Product Number: C17072 mare VWTV Price: $49.99 Fashions/Clothing {| Shipping:$4.49 Health and Beauty deweity § Soften the look of cellulite on your body. Miscellaneous This skin firming product targets the Culerweat cellulite in your skin by using your own toys body's natural chemistry. This process Watches ag tightens and tones the skin while also click tor detalts browse . . eliminating sponginess and the orange our specialty stores To order by Phone: 1-800-884-2212 peel look. Electronics auld to vert more info powes cleate reminder e' Wine .

Gads and Grads more high quality at low prices Naame . save $50 on a quick pick! classic ring! Nutri-Firm Perfect Body Nutri-Firm K Serum - Misty Mate Combo Pack Solution - Isomers Isomers WITV: :

WTV: $29.99 WTV: $34.99 Sale: $24.95 Roberge Orbit Gents add to cart quick buy add to cart quick tuy add to cart quick buy Black & Gold Felt Pen r . il 4 Retail: $1,050.00 . ® surround yourse WIV: $449.00 more information... with positive energy add to cart quick buy Nutri-Firms 1 27 1 1 7 874 2185 133 31 96.418205 Perfect5 1 27 1 1 8 1021 2184 91 39 96.505653 Body5 1 27 1 1 9 1125 2184 129 31 95.603027 Doubles 1 27 1 1 10 1270 2184 105 31 94.520035 Pack is one of the many products ~ offered by the Isomer line.

The Isomer line is made of all natural ingredients to help your body's functions perform at their peak. The “Nutri-Firm Perfect Body" uses the liposomes in your body to move herbs to target areas of your skin. Then these herbs release trapped elements in your skin that can cause cellulite. Many other products offer these same qualitiesbut are only available to you in three or four separate products. Nutri-Firm is the only product that is “all- in- one,” saving you expense and hassle.

The herb ingrdients include: sweet clover (soothing), reishi musroom (balancing), lemon (firming), Barley (tightens), Ivy (toning), Butcher's broom (astrigent), camelia (anti-oxidant), and soy (firming). Sy Exhibit F http://www.vvtv.com/famdetail.asp?familyid=C17072 6/7/00 1:45:48 PM -VVTV.com: Nutri-Firm Perfect Body Double Pack - Isomers Page 2 of 2 To order by Phone: 1-800-884-2212 About Us / Auctions / Channels / Help / Home / Investor Relations / Press Releases al Program Guide / Search / Shopping Cart / Store / Your Account pack ine be http ://www.vvtv.com/famdetail.asp ?familyid=C1 7072 6/7/00 1:45:48 PM -DATE VALUE VISION NUTRI FIRM PERFECT BODY SOLUTION RECORDED: AUGUST 10, 2000 Exhibit &G | 10 PROCEEDINGS HOST: I know so many of you are working very hard to get your orders in. Our operators will help you. I remember the demo. Are you going to do the demo? MANUELLA: Yeah.

HOST: Would you do the demo for me, please? MANUELLA: I'll do the demo.

HOST: I love this demonstration. It's every woman's nightmare seeing this.

MANUELLA: Cellulite? HOST: Yes, cellulite. Cellulite.

MANUELLA: Cellulite was my -- cellulite was my big problem. And the reason I -- I think I had it was because: was in really, really good shape. I was not overweight. I didn't have -- HOST: You were an athlete at the time.

MANUELLA: I was very, very athletic. I was in gymnastics. And every time I did the splits and it was -- it would always bother me. Every time I did the splits, I would be on the bar and I'd do the splits. I'd look down and there was literally like a hole. This hole of cellulite on my thigh. HOST: And why would that bother you? Like you can do splits on the bar, why should that bother you but it did. MANUELLA: I'm very agile and I was not very big. I was not, you know, heavy or anything but I had cottage cheesy legs. And I tried everything. I went to all the cosmetic counters. These -- this is some stuff -- HOST: I can see what you got.

MANUELLA: This is true. This stuff -- look. HOST: The torture chamber.

MANUELLA: This is old but this 1s stuff I used to use to pound it, to rub it and scrub it. And even this, I ordered from the -- from the Middle East to get rid of it. Okay. These are all the torture things I used. HOST: Did they work? MANUELLA: They belong in a museum. They don't work. HOST: You're the museum.

MANUELLA: These are just gags or practical jokes for women. HOST: You use them on your thighs and what happened? You were bruised probably. | MANUELLA: I used -- what happened, I bruised, broke the elasticity HOST: Yes.

MANUELLA: -- irritated my skin. So, I went to Darius who -- we were in university at the time and I said listen, come up -- make something for me. So, he did. He started working with all these plant extracts and he created the Perfect Body Solution.

ON SCREEN:

Nutri Firm 3" Anniversary Body Kit C-17392 Includes:

(2) Perfect Body Solution $29.99 each (3) Stimulating Body Wash $ 9.50 each Total Retail Value $88.48 You Save $43.53 HOST: Oh, my gosh.

MANUELLA: He goes I've got that answer for you. I started using it and I tell you, the results I got so quickly. We started giving it to other people because I said, you know, I can't believe it. And that's how Isomer's Laboratories was created by this Perfect Body Solution. What we've done to it now to make it even better is instead of seven plant extracts in a liposome formulation, it has more than 10 plant extracts now. We've added the red and brown algae.

ON SCREEN:

C-17392 Retail Value $88.48 S&H $4.29 $44.95 Isomers Nutri-Firm 3" Anniversary Body Kit Special 1-800-788-2454 VALUEVISION vvtv.com MANUELLA: We've added the anti-oxidants. You're getting two full size bottles. Very easy to use. It's a beautiful, beautiful moisturizer. Beautiful, beautiful treatment cream. It's also your exfoliant to soften the skin. Take a look at how -- HOST: I'm going to put some on.

MANUELLA: -- beautiful and how rich this cream is. But it's nongreasy. It is food for the skin. I call it an invisible girdle for the skin. And you're getting the full two -- two bottles of this. Eight and a half ounces. Two bottles. HOST: What's the first thing I did tonight when you gave me that bottle? ON SCREEN:

Nutri Firm 3 Anniversary Body Kit C-17392 Body Kit Includes:

Perfect Body Solution Ingredients:

Japanese Green Tea, Barley, Ivy Extract, Ladies Thistle, Mushroom, Soy Germ, Sweet Cover Extract, Aloe Vera Extract, Butchers Broom, Retiny! Palmitate, Ginkgo, Horse Chestnut, Lemon Extract, Urea, Carrageenan, Red & Brown Algae, L- Ascorbic Acid (Vitamin C), D-Alpha Tocopherol (Vitamin EF), Alanine, Natural moisturizing factors and Lactic Acid. MANUELLA: You grabbed it and you stuck it on your legs. HOST: And I'm going to do that right now. I'm just going to put a little more on. Because you know what? Even if -- you said to me early on from this body kit, you said you know -- because we were talking about the little bumps on the back of our arms -- MANUELLA: Yep.

HOST: -- or from shaving on the back of our legs. MANUELLA: Yep.

HOST: Great for guys as well. But -- also, like around the knee. People who have like hooded knee or -- MANUELLA: Hooded knee or that skin starts to sag and fall forward HOST: Yeah. Yeah.

MANUELLA: -- and break the elasticity.

ON SCREEN:

C-17392 il Retail Value $88.48 S&H $4.29 $44.95 Isomers Nutri-Firm 3 Anniversary Body Kit Special 1-800-788-2454 VALUEVISION vvtv.com MANUELLA: What you want to do is you want to lift the skin. You want to firm it. You want to tighten it up. HOST: It's so nice.

MANUELLA: And you're going to see that this -- the liposome formulation goes in, targets the problem area. How does it do that? I'll tell you. HOST: Fantastic. I love this stuff.

MANUELLA: You know you got -- this is the problem. This is the -- HOST: This is the demo. I love this.

MANUELLA: [holding jar containing red gelatinous substance] This is the stuff underneath the skin. This is sticky. It doesn't work very well. This is lab created problem. The reason is we don't do animal testing so we have to create a synthetic model of what the problem is.

We wanted something to break this down. Now, people say if you have cellulite, if you have cottage cheese loss of elasticity on the skin, they say drink water or -- HOST: Right.

MANUELLA: -- exercise. Well, you know what? We're exercising. (stirs jar] Does it break it down? No. Doesn't break it down. And you know what? This didn't break it down either. I've tried. HOST: You can spin that for an hour and it wouldn't change. MANUELLA: It wouldn't change.

HOST: It would just be that thick goop.

MANUELLA: Then they say drink water. [pours water in jar] Believe me, I have drunk swimming pools full of water to get rid of it. What happened? Actually, it absorbs it. Look, it absorbs all the water. HOST: Oh, my gosh. It gets thicker.

MANUELLA: It gets thicker.

HOST: Ooh.

MANUELLA: And that's why some days your clothes are even tighter or you feel hotter in that area because it's absorbing and it's bloating up. What we did -- this is the plant extracts. This is in the Perfect Body Solution. [pours solution into jar] You go in, you rub it in on that area, and what you find -- look. It breaks it down.

HOST: Wow.

MANUELLA: It liquefies it.

HOST: Fun.

MANUELLA: Now, when you drink water, now if you exercise, what happens? You can literally get rid of the problem. You can actually smooth your skin -- HOST: Oh, my gosh.

MANUELLA: -- and this is what we want to do. With the Perfect Body Solution, we are going to address the needs of your body. Is it slimming? Is it toning? Is it lifting? Is it firming? This system will do it for you. The reason is the plant extracts in that liposome formulation. It's got the red and brown algae to give you that instant lift. It is very, very nourishing, very, very moisturizing.

I tell you as a women and as a scientist, this is the best body cream for you. And I'll tell you why. Nutritionally it is complete for the body. Structurally it is the molecular size the pores need, not to be clogged, but to be moisturized. If you happen to have very allergic skin, dry flaky skin, skin that gets itchy and uncomfortable or very, very tight feeling, it's because your acid mantle has ~ been disturbed. This will help restore your acid mantle. HOST: Interesting.

MANUELLA: So, it's very, very good for you. Plus, it has lactic acid in here which is a chemical the body makes itself when it rebuilds itself. We've added it in here as a moisturizer and as an exfoliant to smooth the skin. What else is in this kit? You're getting two full sizes of this. These are $30 values on their own. So, that's $60 worth of product just here. Plus, you're getting three bottles of the Stimulating Body Wash. Why is the Stimulating Body Wash so important? First of all, it is the only soap, if you want to call it a soap or a cleanser, your body is going to need. Look at it. It's beautiful. It's clear. It has no colors, no dye, no synthetic product in here. It is a beautiful cleanser. You could go and wash your skin with it. If you shave, you can shave your legs and under arms with this as well. HOST: It smells so nice and clean.

MANUELLA: It's -- it smells wonderful. It's very clean. It's not foaming but it will get white on the skin like this. What this actually does, goes in, re -- helps give that acid mantle a perfect balance. If you have broke out skin, allergic skin, itchy skin, this helps to sooth it and calm it and clean it very, very easily. HOST: Especially this time of year. You're putting sun block or maybe you're putting any kind of extra products on your skin. MANUELLA: Right.

ON SCREEN:

before & after (photographs) Individual results may vary VALUEVISION HOST: Also, for young’ people, it's wonderful. That is shocking. That 1s Shocking. Look at this -- this leg. Oh, my gosh. MANUELLA: This -- this actually took four months to get this before and after. But take a look at the before. Look at the before. A loss of elasticity. The skin -- you can see the cellulite. You can see the skin is gray and pasty. The skin looks old. The leg looks old. Look at the after. Smooth -- HOST: That's much larger too.

MANUELLA: -- streamlined contoured. It is in great shape. It's a young healthy looking leg. What you want to do is you want to be able to give your -your shape the best -- best possible environment it can and this is what the Perfect Body Solution does.

Again, before. Big problem. Thighs rubbing together. The inner thigh. There's not much you can do about it. You can target the problem with the Perfect Body Solution.

HOST: My gosh. How many times we've had calls from women who are saying -- thinking liposuction or go have this done or that done. Cosmetic surgery is very appealing because you think it's permanent but it isn't because you need to take care of things afterwards.

We've had a lot of women using the Perfect Body after their surgeries and some are saying they're not going to do it, they're just going to try this product instead.

MANUELLA: Exactly. And with liposuction, I get very, very frightened because I keep thinking about -- you know, when you -- you vacuum your carpet? HOST: Uh-huh.

MANUELLA: If you're vacuuming your carpet, you know that if you don't do an even job, you see those lines. You see that pattern in your carpet. HOST: Um-hum.

ON SCREEN:

C-17392 Retail Value $88.48 S&H $4.29 $44.95 Isomers Nutri-Firm 3" Anniversary Body Kit Special 1-800-788-2454 VALUEVISION vvtv.com MANUELLA: That's in essence how they do liposuction. They just go in there and they randomly vacuum. So, you could end up with a lumpier leg or lumpier -- HOST: That's scary. That's so scary.

MANUELLA: -- problem. So, what you want to do is you want to firm the skin. You want to tone the skin. You want to create -- HOST: It's a great product.

MANUELLA: -- a really good environment that is making the skin work better and decongest it. Perfect Body Solution is going to help with that firming, toning, hydrating. It is going to address the needs of your skin. It's -- if you have very dry skin, your skin will love it and drink it up. HOST: Um-hum.

MANUELLA: You're using a moisturizer any ways. Using something on your skin any ways. Why not use something that's going to give you -- HOST: It's wonderful.

MANUELLA: -- nutrients and a treatment all in one. Thirty seconds in the morning, 30 seconds at night. It's that simple. HOST: That's right.

MANUELLA: You just take it, put it on all over your body. You're going to love it. What's going to happen to your skin, it is not -- you're never going to feel your skin as soft and smooth as like with ‘he Perfect Body Solution. HOST: Oh, my gosh.

MANUELLA: It gets so baby soft -- HOST: That's right.

MANUELLA: -- wonderful to the touch. You're going to say I didn't realize my skin could be feeling so great. And it's true because it will really address the needs of the skin. , HOST: Someone asked what if I put it on before my workout. Is it an extra bonus if I put it on -- MANUELLA: Actually, if you put it on before your workout, you put it on before you sweat, what's actually -- what actually happens is -- HOST: That's feels great.

MANUELLA: -- you end up getting that tightening effect even faster because it's heat activated. So, if you could actually add heat to it, it'll penetrate deeper and work deeper and give you a faster result. HOST: What if I did this and sat in the sauna which is -- MANUELLA: You can do that too.

HOST: -- more my style. Really? | 10 il MANUELLA: You can do that too. A lot of women actually take it and actually wrap. They take it and they put those really, really tight -- HOST: Oh, yeah? MANUELLA: -- hose on, those support hose -- HOST: Yeah.

MANUELLA: -- and that actually helps to heat activate it and - penetrate it deeper so you end up with a faster contouring effect. HOST: So, you -- because I know some of it because you've talked about this off air how well, Perfect Body Solution looks like it works but you know what, what: about the cost of it and having to keep using it. And I think about the stuff we buy, you know, at the grocery store. Oh, I need some body lotion and you pick it off -- what -- what are you really putting on because if it's on your skin, it's topical. Doesn't it go into the skin? It must do something inside. You know what I'm ? MANUELLA: Well, most body lotions, most products out there that are oil based, they actually don't go into the skin, they just sit on top of the skin. And what that actually does it makes an inclusive barrier which suffocates the skin. HOST: Hum.

MANUELLA: It's like someone saying I've used -- I've had dry skin for 18 years and I've used product X for 18 years. Well, my first thing is well, obviously product X isn't working for you. You still have dry skin. HOST: Exactly.

MANUELLA: Right? HOST: Exactly. Right.

MANUELLA: So, it's just sitting on top. It's not addressing the needs of the skin. Perfect Body Solution is something that you use one or two days and you say oh, my gosh, my skin is so soft.

il HOST: Yeah, the first -- right. Right.

MANUELLA: Oh, my gosh, my skin is not dry anymore. HOST: Um-hum. Um-hum.

MANUELLA: And what happened to that itchiness. It's gone. HOST: Um-hum.

MANUELLA: You know why? Because it's going to start creating a _ healthy environment for the skin. Once you start correcting the PH, it becomes more - acidic. Once you start addressing the needs of the skin, your skin will change color. It will actually start being more even in color, not so pasty. We won't look so -- HOST: I should do the other leg. I'll do the other leg. Is that a hint? MANUELLA: You know why? Because it helps with the micro circulation. Now, take a look at this before and after. I love this before and after. The reason is in the before her leg is thicker and heavier. You can see it's weighted down. In the after, it's lifted. You can see that lifting effect of that red and brown algae. You can see that decongesting effect of the liposome. You can see how the skin has firmed and tighten and lifted and this is what we want to do. ON SCREEN:

C-17392 Retail Value $88.48 S&H $4.29 $44.95 Isomers Nutri-Firm 3" Anniversary Body Kit Special 1-800-788-2454 VALUEVISION vvtv.com MANUELLA: We want to be able to increase the elasticity. If we don't address the elasticity issue of the skin, the skin continues to sag and sag and sag. And then it becomes where you end up with that real flappy skin or you end up with those hooded knees.

HOST: Um-hum.

MANUELLA: You want to be able to -- HOST: Guilty.

MANUELLA: -- reverse it and lift it all the way up again. HOST: And it's -- you know what? It's so easy. This -- you use a little bit. It goes a long way. You're going to do this for yourself anyway. And then I said to Manuella once -- I really like using because I'm an angel fanatic. MANUELLA: Um-hum.

HOST: I love -- Angel the fragrance. I said well, I really like using my Angel body lotion which is like -- it's so expensive. I can't believe how expensive it is but I adore it. It makes the Angel just go even further because -- MANUELLA: Sure.

HOST: -- Ido my body in this and then I take a little bit of the -- the fragrant and put it on and it lasts longer. And I couldn't figure that out at first. I was like well how come it's lasting? Why is the scent lasting longer? Well, it made sense. It wasn't being sucked into dry skin -- MANUELLA: Um-hum.

HOST: -- you know, because it was moisturized properly by using the Body Solution. Perfect Body Solution. You're getting two of them, plus three of the body wash. You're getting this whole kit. The whole package. I can imagine you using this, the Bio Metabolic, the Detox, and the anti-oxidant. Oh, my gosh. MANUELLA: You'd be -- HOST: You are going to be so revved up. I mean -- MANUELLA: [also -- you'll be so tight, you'll be waterproof. HOST: -- this is -- MANUELLA: But it's true. It's -- you're going to have really tight firmed skin. You're going to have -- HOST: Oh, beautiful skin.

MANUELLA: -- nourished skin. You're going to be clean from inside out and everything will be working properly. And why does that make sense? Why is - that important? Because we're talking about something that these are not quick fixes. - This is something that you can 10 years from now, 20 years from now say thank goodness I was using that stuff because it made sense. It's good for my body. It's good long term. It is nothing that’s based on hocus pocus. It's all -- HOST: Right.

MANUELLA: -- based on science, on fact, on respect for the organs, inner and the external organs. The skin is the largest organ of the body. You want to feed it. You want to correct it. You want to protect it. This five piece kit will do it. The Perfect Body Solution is going to feed it and protect it. The Stimulating Body Wash is going to clean it properly so that you'll be able to deliver the -- the cream on top that will actually help to make the skin soft and smooth and supple again.

HOST: I have a question then.

MANUELLA: Yeah.

HOST: Okay. So, if we're going to tell our customers or help our customers do this, this is how I lost all my weight. MANUELLA: Yes.

HOST: Just taking this. I can't believe it. Because you remember when I went through -- I had Teresa, my youngest, who's now six. MANUELLA: Um-hum. Um-hum.

HOST: And I gained like 80 pounds.

MANUELLA: Um-hum.

HOST: Anyway, it took me forever to get rid of that weight and I went through the whole trainer thing and the dieting and all of that. And it worked but it was just -- it was horrible.

This is has been really easy for me but I've noticed too that because I use the Perfect Body, I don't have like sagging skin. MANUELLA: That's right.

HOST: Like you start losing -- and [ have to use it more in this area here from, you know, mommy weight and having some problems there with pregnancies. ) MANUELLA: Well, this -- you know, I have had -- Armond, three months.

HOST: But -- my gosh, look at this waist. MANUELLA: It's just been three months since I've had Armond. HOST: Oh my gosh, look at you.

MANUELLA: And I'm about -- I'm about 13 pounds off of where I should be. So, in three months, I've lost a lot because with Armond, I gained more than twice than I did with Kian because -- HOST: Did you really? MANUELLA: Oh, man, my -- my body -- HOST: Look at this skinny little tiny waist. MANUELLA: -- just stored it all up. But look at that. By using this and my skin is firm and tight.

HOST: Wow.

MANUELLA: I don't have that -- you know, that paper bag, that crumpled paper bag look -- HOST: Yeah.

li MANUELLA: -- that a lot of women end up with on the belly -- HOST: Uh-huh.

MANUELLA: -- area. I don't have that because I was using the Perfect Body Solution and the bust firming. And you want -- HOST: Yeah, but -- MANUELLA: -- to because you want to keep that skin active. You ‘want to keep it healthy. You want to keep it moisturized. And this is how you're . going to do it. You can't do it with a wax that's just going to sit on top. HOST: Right.

MANUELLA: And you can't do it by just sitting there and wishing it. You've got to take action. And the action I'm asking you to take is something that makes so much sense for you.

HOST: I have a question though. Now, I started Bio Metabolic like two months ago -- MANUELLA: Um-hum.

HOST: -- and lost all this weight.

MANUELLA: Um-hum.

HOST: And I -- now, should I start using the Perfect Body hke religiously? Will it do anything? What if I didn't use it back then when I started losing the weight? Know what I'm saying? ON SCREEN:

before & after (photographs) Individual results may vary VALUEVISION MANUELLA: What -- use it -- it's never too late. HOST: Will it do anything now? MANUELLA: Of course it will.

HOST: Will it work now because I have that little paper bag -- MANUELLA: Of course it will.

HOST: -- crimply thing you're talking about here -- MANUELLA: Of course it will. Because -- HOST: -- on my gut.

MANUELLA: -- you know what -- you know what Perfect Body. - Solution is really great for? Because of the liposome action, because of the way the _ liposome and those plant extracts are put together, it really helps stimulate the micro circulation on the skin.

If you could help to stimulate the micro circulation on the skin, you're going to get aresponse. And this is exactly -- HOST: Right.

MANUELLA: -- what we want to do. The Perfect Body Solution will get a response from your skin.

HOST: See, because I'm hoping -- MANUELLA: Bio Metabolic gets a response from the inside of your body.

HOST: You're going to shop tonight because you're getting all of these. Two of the Perfect Body plus the body wash. I love that. That's -- my -- Teresa loves that too, so does Gabby. But -- MANUELLA: Um-hum.

HOST: -- Teresa really loves it. And then you -- really three of these? MANUELLA: Three.

HOST: Three Bio Metabolics.

MANUELLA: One for each year of the anniversary. HOST: Love you. Yeah.

MANUELLA: See. Three -- a third year anniversary -- HOST: Ah, I just got it. Happy anniversary to Isomers’ Laboratory. Ladies and gentlemen, come on and join me. All of America is saying I'm overweight. I want to lose weight. I'm on this diet. I'm going to take this pill. I'm going to try that cream. I'm going to go get liposuction. I'm going to get cut off. ON SCREEN:

C-17350 S&H $3.99 $49.99 Isomers Nutri-Firm 3" Anniversary Eio-metabolic Special 1-800-788-2454 VALUEVISION vvtv.com HOST: You know what? We are absolutely fed up with having this whole body image concept just be blown out of the water because the dieting doesn't work, the trainer 1s too expensive. La da, da, da. All that stuff -- I said you know what, no more.

MANUELLA: Um-hum.

HOST: Iam done. I have had enough. And then you come along and you went Bio Metabolic and held that dangling carrot nght in front of me. And I went oh, great. Yeah, something else to lose weight. Yeah, sure. And I took it. MANUELLA: Um-hum.

HOST: And I took it at a time where I was at an all time low. I'm going I'm overweight. I'm not happy with myself. I am just not -- (The program was concluded.) VALUEVISION NUTRI FIRM PERFECT BODY SOLUTION ~ DATE RECORDED: AUGUST 11, 2000 Exhibit H PROCEEDINGS NUTRI FIRM BODY KIT SPECIAL HOST: You know what I'd like to do? I'd like to talk about our -- our body line. Do you know -- I'm going to have a bumper sticker made some day that Says just say no to cellulite.

think -- ON SCREEN:

C-17392 Retail Value $88.48 S&H $4.29 $44.95 Isomers Nutri-Firm 3rd Anniversary Body Kit Special 1-800-788-2454 VALUEVISION vvtv.com HOST: Just say no to cellulite because I don't think it's attractive -- MANUELLA: No.

HOST: -- to begin with. And I don't MANUELLA: Uh-uh.

HOST: -- we have to have it.

MANUELLA: Uh-uh.

HOST: You know, that's another thing. We don't have to have -- we can minimize the appearance of cellulite with the right products. MANUELLA: Exactly. With the right products -- HOST: Yep.

MANUELLA: -- that address it at the source, at the root. HOST: Right.

MANUELLA: What is the source? What is the problem? Lumpy, bumpy, sponginess.

HOST: Um-hum.

MANUELLA: Slacking skin, loss of elasticity. HOST: Right.

MANUELLA: Congestion. We stimulate the micro-circulation. We firm, tone, hydrate the skin. And now we can do it in this super power-packed anniversary special here. So, this will give you a good three to four months of Perfect Body Solution to address the lumps and bumps on your hips, your abdomen, your thighs.

But not only is it a treatment cream for that, it's your moisturizer. It's your exfoliant. It's your softening cream all in one. HOST: And, you know, you can put that on right after you shave. MANUELLA: Yes, you can.

HOST: It does not irritate your skin.

MANUELLA: Uh-uh.

ON SCREEN:

Nutri Firm 3rd Anniversary Body Kit C-17392 Includes:

(2) Perfect Body Solution $29.99 each (3) Stimulating Body Wash $ 9.50 each Total Retail Value $88.48 You Save $43.53 HOST: I put it on right when I get out of the shower. This is the value page that we have for you so that you understand what it is that you're receiving and how much money you are saving.

You're saving $43.53 by purchasing it in this kit today because of the anniversary price and the anniversary show. And, you know, we're going to be able to show you what cellulite is about. We have some lab-created cellulite. And there are a lot of people out there watching the show who are saying to themselves, yeah, right, I have tried everything on the market.

ON SCREEN:

Nutri Firm 3rd Anniversary Body Kit C-17392 Body Kit Includes:

Perfect Body Solution New and improved formula contains red and brown algae Helps promote extra firming and lifting Helps reduce superficial imperfections Gives skin an instant lifting effect Retexturizes and evens out skin tone HOST: I have paid a fortune, I have beat myself up. Oh, you've got the little things. Oh, aren't those charming? ON SCREEN:

Before & after (photographs) Individual results may vary VALUEVISION MANUELLA: These are -- these are from my -- my personal stash that when I was younger that I had.

HOST: Can you believe that? Look at this before and after. Before, after.

MANUELLA: Um-hum.

HOST: Now, tell me what leg you think looks more desirable. I mean, truly. Think about the before or the after, tell me what leg -- look at even the buttock area.

MANUELLA: Well, that's where you actually -- HOST: Yeah.

MANUELLA: -- notice the loss of elasticity, that cottage cheese look. HOST: Oh, yeah.

MANUELLA: And what literaily is happening is if you think of you're -- you're -- a balloon and you fill it up with water. HOST: Um-hum.

MANUELLA: You know how that water just pulls that balloon down and stretches it down. That's what the cellulite is doing to the leg there. ON SCREEN:

C-17392 Retail Value $88.48 S&H $4.29 $44.95 Isomers Nutri-Firm 3rd Anniversary Body Kit Special 1-800-788-2454 VALUEVISION vvtv.com MANUELLA: It's just pulling it down and stretching it down. What you want to do is lift it and firm it and tone it and hydrate it. HOST: Um-hum.

N MANUELLA: And how do we do that? This magical plant extracts that work to nourish the skin, firm the skin, increase the micro-circulation of the skin so that it actually -- HOST: Um-hum.

ON SCREEN:

Before & after (photographs) Individual results may vary VALUEVISION MANUELLA: -- can become much more refined, not as congested. When you have blocked sinuses, you take a decongestant. When you have this problem here with the cushiony-ness to the skin, you need a decongestant. Perfect Body Solution is the answer for that. And, again, treatment, moisturizer, exfoliant all in one.

HOST: And, you know, these before and afters are just -- oh, this is a dramatic before and after to me. You know, we -- we're in the summer months. We all have put on the shorts, looked in the mirror, and taken them right back off. ON SCREEN:

C-17392 Retail Value $88.48 S&H $4.29 $44.95 Isomers Nutri-Firm 3rd Anniversary Body Kit Special 1-800-788-2454 VALUEVISION vvtv.com HOST: Not on your life. I love capri pants. I can tell you that. But il it's -- but it's very true. When you look in the mirror and you don't like what you see, the first thing that you do is try to hide it. Let's try to correct it. And there's a difference.

So, now if you help to correct the problem, if you help to minimize the appearance of the cellulite and you actually break that up underneath the skin so it's all smooth and wonderful, you have a whole new way of looking at yourself in the mirror.

Cellulite has nothing to do with weight, does it? MANUELLA: It has nothing to do with weight. HOST: No. No.

MANUELLA: I suffered from it terribly when I was 17, 18, 19 years old -- HOST: Um-hum.

MANUELLA: -- and I was chin. I was in very good shape. I -- I needed to use something that actually addressed the firming and toning needs of my skin. I went to all the cosmetic counters. I bought this, I bought this, I bought this and all the creams and all the tools that went with it. HOST: Um-hum.

MANUELLA: And I spent hundreds of dollars and what I ended up with, bruised legs, irritated skin.

HOST: Doesn't it break down the elasticity, too? MANUELLA: Broken elasticity.

HOST: Yeah.

MANUELLA: So, a little bit worse in the situation of the skin. HOST: Um-hum.

MANUELLA: What I did is I went to my husband, I said you've got to come up with something, you've got to create something for me and he did. He went to the laboratory, came up with all the plant extracts, butcher's broom, ladies' thistle, mushroom, all things that are known to help with that problem. What I'm going to do now is I'm going to show you how this product actually works. This is a lab-created sample of the problem. This is the guck that is underneath our skin that creates that cottage cheese look. HOST: Can you imagine? Yikes.

MANUELLA: Right. And what you can see is that -- it's not -- HOST: It's very goopy and sticky.

MANUELLA: It's very goopy, sticky, and you can't massage it away. They say, you know, massage and exercise. Y u'll get rid of it. Take a look at female marathon runners. They're in excellent shape and they have cellulite because it has nothing to do with exercise.

Drink water. Well, I'm adding water and massaging. What happens? It absorbs all the water.

HOST: Um-hum.

MANUELLA: Why? Because this is -- it loves water. It needs to expand. It's going to grow. That's why when you wear certain outfits, they are snug on you sometimes because of the fact that the cellulite is actually growing, you're becoming bloated.

What you want is the eight plant extracts in the liposome formulation. You just take it, rub it in, and what you're going to find, it's going to decongest. Look at that. It breaks it down.

Why is this important? Now, this is underneath your skin. You don't have that cottage cheese look. It is soft. It is smooth. It is much better underneath the skin to give you that streamline, that contoured look that you want. In this kit that you're getting -- HOST: Um-hum.

MANUELLA: -- for the anniversary, this is my way of saying thank you to you. You're getting two Perfect Body Solutions and you're getting three of the Stimulating Body Wash.

ON SCREEN:

Nutri Firm 3rd Anniversary Body Kit C-17392 Includes:

(2) Perfect Body Solution $29.99 each (3) Stimulating Body Wash $ 9.50 each Total Retail Value | $88.48 You Save $43.53 MANUELLA: So, you're getting the actual cleanser for your body. We spend a fortune to cleanse our face and we ignore the needs of the skin on the body. We need the proper cleanser. If you have allergic skin or itchy skin, very dry flaky skin -- HOST: Um-hum.

MANUELLA: -- breakout on your back or on other areas, on your legs, even those little lumps and bumps on the back of your arms, you need the proper cleanser. This -- we're giving you three bottles of it. ON SCREEN:

Before & after (photographs) Individual results may vary VALUEVISION MANUELLA: All full-size. And the Perfect Body Solution. HOST: Look at this before and after. I mean, we're not talking about small results. We're talking about dramatic results. MANUELLA: Um-hum.

HOST: And the only way that you're going to know whether it works for you is to try it.

MANUELLA: Right.

HOST: But you have to use it. How many times a day should we put MANUELLA: Once in the morning, once at night. That's it. You ~ literally need about the size of a quarter. HOST: Okay.

MANUELLA: And you just rub it in like a moisturizer. HOST: It's so easy. Yeah. ) ON SCREEN:

C-17392 Retail Value $88.48 S&H $4.29 $44.95 Isomers Nutri-Firm 3rd Anniversary Body Kit Special 1-800-788-2454 VALUEVISION vvtv.com MANUELLA: You don't need very much. You take it -- this is a beautiful, beautiful, beautiful cream.

HOST: Oh, it is.

MANUELLA: It is -- if -- it's light. It's not greasy. HOST: Um-hum. And it doesn't smell.

MANUELLA: It's not -- no, it doesn't smell and it's not perfume. So, you will notice it will just glide.

il HOST: Um-hum.

MANUELLA: The liposomes actually give a rolling effect. It glides onto the skin and a little goes a very long way. It goes into the skin. It leaves it soft, it leaves it supple, and you're getting the full treatment. You're getting the moisturization. You're getting the nutrients. It has anti-oxidants in here and it has red and brown algae. Why is this important? It gives an instant lifting and toning and tightening to the skin.

HOST: You know, I -- it -- to me, when you think about all of the money that you -- because you're getting two full bottles of the Perfect Body, everyone. Normally, we only sell one or we do the double pack. But you're getting two full-size -- MANUELLA: And we do the double pack for $49. HOST: Yeah. So -- I mean, think about this. This is $44.95. So, you're getting a discount on the double pack plus you're getting three of the cleansers. And you're getting that for one price of $44.95. If you already know you love this product, I would get more than one. I mean, I would get more than one.

MANUELLA: And it's only this visit.

HOST: Yeah.

MANUELLA: This is only for the anniversary. This is very limited. When the quantity on the screen is gone, it's gone. The reason we did this, this is a thank you to you because it’s our third anniversary. HOST: Um-hum.

MANUELLA: And I want you out there to use the product because I remember -- I really -- I don't think any woman ever forgets when they put the shorts on and they sit down in a restaurant and they look down and they look at their legs -- HOST: And you see all that -- MANUELLA: -- and they go aah.

HOST: Oh, yeah. And you try to like move your legs so that there's not so much pressure on it in the back.

MANUELLA: Exactly.

HOST: I know.

MANUELLA: And you try going forward or you take the table -- you ’ know, the tablecloth and you kind of hide your legs underneath because, you know, _ you don't want anybody to see your legs. HOST: That's right.

MANUELLA: I remember those days.

HOST: Um-hum.

MANUELLA: And I know the fear that we have or how uncomfortable we feel. And I know the fact that you don't buy certain outfits because it exposes certain parts.

You know what? Say, you know, you want the freedom. HOST: Um-hum.

MANUELLA: Say no to cellulite. Say good night to cellulite. That's what I always say.

And what's great about this, the product is your moisturizer, it's your exfoliant. It actually has lactic acid in here. Why lactic acid? That is an element that our body creates and understands. Lactic acid is built up in our body when we rebuild our muscles. HOST: Um-hum.

MANUELLA: And it also is very good for moisturizing and rebuilding our skin. We've put this in here because it is skin identical. It is bioavailable. And what else does it do? If you have ingrown hair, if you have those little lumps behind your arms, if you have ingrown hair on the top of your thighs, you know, in special areas where you have a lot of chafing, it's going to soften and smooth that skin. It's going to direct -- address the needs of the skin, of those blocked follicles on the legs, abdomen, buttocks area.

And with -- with the cleanser, the Stimulating Body Wash -- HOST: Um-hum.

MANUELLA: 7 that is an algae-based wash. What's important about _ that, everybody knows the slimming effect of algae. They have algae soaps that you're supposed to shower with. You're getting a liquid soap form of that so you can tighten and tone your skin with ) -- like an astringent in the shower.

HOST: And, you know, it's easy to use. We're not talking about something where you have to take, okay, ten minutes of your time and you sit down and you massage for ten minutes.

MANUELLA: Like these.

HOST: And then you have to do this and you have to apply everything and then you have to wait for so long before you put your clothes back on. It's not that. You get out of the shower, you put it on, you're done. MANUELLA: Um-hum.

HOST: And I understand we have a testimonial on this product as well. It's Kay.

Hi, Kay. Welcome to the show.

KAY: Hi.

HOST: How are you? KAY: Good. How are you doing? HOST: Good. I -- I understand you use this? KAY: Oh, I love it.

just beautiful.

HOST: Do you? ON SCREEN:

Before & after (photographs) Individual results may vary VALUEVISION KAY: Oh -- I mean, I had cottage cheese legs and now they're gone. MANUELLA: Excellent.

HOST: Great -- gone completely? MANUELLA: Congratulations.

KAY: Yes. I mean, they look like when I was 18. MANUELLA: Yes.

HOST: Now, how long did it take for you to see the results, Kay? KAY: I would say no more than maybe three months. HOST: Really? MANUELLA: Wow.

HOST: For it to be completely done? KAY: Yeah. It's done. And I use it twice a day every day and they're And I'm wearing shorts and !'m loving it. HOST: Oh, good for you.

MANUELLA: Good for you.

KAY: Yeah.

HOST: You know -- KAY: Yeah.

HOST: -- that -- that is something that can be very disconcerting. Are you married or single? Can I ask? KAY: Single.

HOST: See. Oh, well, yeah. I remember when I was single. I liked to show my legs, too, a lot.

KAY: Yeah.

HOST: Now, we're there, right? KAY: Yep.

HOST: We can do that again.

KAY: Yeah. I hid them for years because, you know, my weight went ~ to my hips and that.

HOST: Um-hum.

KAY: And they were just awful.

HOST: Well -- KAY: And I tell you, this is a lifesaver. HOST: Now, was it easy for you to use? KAY: Oh, yeah, very easy, and it doesn't take any time. I mean, a couple of minutes. You rub it in and IJ put ic on my stomach, and voila, and then I just get dressed and off to work I go.

HOST: And then it's working for you all day long and you don't even - - you're not even aware of it.

KAY: No. No. And your skin is so soft. I mean, it's baby soft. HOST: Isn't that great? ON SCREEN:

C-17392 Retail Value $88.48 S&H $4.29 $44.95 Isomers Nutri-Firm 3rd Anniversary Body Kit Special 1-800-788-2454 VALUEVISION vvtv.com KAY: Yes. I love her products. Oh, I couldn't live without them. I'll tell you. If you -- if you ever go away, that's it. Life is over. HOST: We're keeping her. She's not going anywhere. She's not going anywhere, Kay.

MANUELLA: But you know what I like about the Perfect Body - Solution? When I was in the hospital, I had to stay in the hospital for a few extra days when I had Armand.

I had -- of course, I had the Perfuct Body Solution with me because I used it during the pregnancy and everything. And there was other women on the floor. I would walk around with the baby and things like that. And we would talk about our bodies.

We talked about how we're changing or how we want to, you know, remember the good old days when we weren't so big. We all started -- I had them all start using the Perfect Body Solution. It was hilarious how women were saying I can see a result already. My skin is so soft, it's getting toned. HOST: Oh, great.

MANUELLA: Three, four days later. They were loving it. So, I'm glad you trust, I'm glad you use it, and I'm really happy you're faithful with it and you got the results. So, thank you so much. | KAY: Oh, thank you.

HOST: Well, you enjoy. Thank you for taking the time. We appreciate it.

KAY: Oh, you're welcome.

HOST: All right.

KAY: Bye-bye.

HOST: Bye-bye.

You know, it's true. When you have a product that works so well for you and you can see the results -- MANUELLA: Um-hum.

HOST: -- and you see it slowly disappearing and you see -- and one thing that you'll notice right away, your skin feels really smooth. All those little - lumps and bumps that you have go -- and it has to be the lactic acid that's in there as _ well -- MANUELLA: Um-hum.

HOST: -- that's helping to smooth that out -- MANUELLA: It is. It's part of it.

HOST: -- because -- yeah. You feel that almost immediately when you use it. And to me, I don't know about anybody else, but if my arm has that, I don't want anyone touching me, you know, let alone your legs or anything. [ don't -- I don't want anyone to know that that's there. That's -- it's not -- when you look at someone's skin and it's very pretty and then you touch it and you go, eeh -- MANUELLA: Um-hum.

HOST: -- that isn't fun.

MANUELLA: When it feels like -- like -- like sandpaper. A lot of times -- HOST: Exactly.

MANUELLA: -- you'll touch people and you'll say, oh, their skin is like sandpaper and you're -you're -- HOST: Yes.

MANUELLA: Actually you're set back a little bit because you didn't expect it to be like that.

HOST: Sure.

MANUELLA: With the Perfect Body Solution, you're going to find that your skin is smooth and silky and soft and touchable. HOST: Yes.

MANUELLA: You're also going to find it's excellent on the elbows ~ and excellent on the knees.

HOST: Um-hum.

MANUELLA: You're also going to find that if you have tired legs, sometimes you get tired legs if they're very sore and they're very water-logged and things like that. The Perfect Body Solution is wonderful to massage and concentrate on that area and really get that micro-circulation going to help give lymphatic drainage to that. So, it is very, very skin friendly. HOST: Um-hum.

MANUELLA: It is very, very body friendly and very, very multipurpose. It is something that you can literally use from the neck down -- HOST: Um-hum.

MANUELLA: -- except the bust -- bust line, of course, and that will soften the skin and smooth the skin, tone the skin -- HOST: Um-hum.

MANUELLA: -- and give it all of the nutrients it needs and protection which is very important that you don't get from a conventional moisturizer. HOST: Um-hum.

MANUELLA: It does not contain oils, no animal byproducts, no animal testing. All natural plant ingredients and plants that you understand, Japanese green tea, mushroom, butcher's broom. Butcher's broom was used centuries ago for varicose veins -- HOST: Oh.

MANUELLA: -- because of veining on the legs. And if you have a problem with veining, you will find this very soothing on the legs as well. HOST: You know, I -- previously, you know, when we were talking about the surface of the skin not being smooth enough, I didn't know you could do anything for that.

MANUELLA: Um-hum.

HOST: I mean, what could you do for that? A loofah sponge can be real -- I mean, that can be very harsh on -- on your skin. MANUELLA: Harsh, and the loofah contains bacteria. So, you're actually -- you're rubbing it in -- HOST: There you go.

MANUELLA: -- infecting your skin.

HOST: Oh, that's charming. We love to think about that. We have Alicia on the line.

Hello, Alicia. Welcome in.

ALICIA: Hi. How are you guys doing tonight? MANUELLA: Wonderful.

HOST: Great.

ON SCREEN:

Before & after (photographs) Individual results may vary VALUEVISION ALICIA: Good. I just wanted to tell Manuella happy anniversary. MANUELLA: Thank you very much.

ALICIA: And Darius (phonetic), if you're out there watching, same to you. It's just a little ole family thing. And also congratulations on the birth of your son, too.

MANUELLA: Thank you. Thank you very much. ALICIA: But I just wanted to -- just thank you, thank you for your products and just wish you a happy anniversary. appreciate it.

MANUELLA: Oh, you're so sweet.

HOST: Very nice.

MANUELLA: And it means very much to me. Thank you. I really ALICIA: Yes. Now, I have a question.

MANUELLA: Sure.

ALICIA: Just one question. If you use -- I heard you mention in an earlier show, Manuella, something about if you buy the Bio Metabolic -- MANUELLA: Um-hum.

ALICIA: -- Bio Metabolic -- MANUELLA: Yes.

HOST: Okay.

ALICIA: -- you suggested that you get the Body Kit as well? MANUELLA: Yes.

HOST: Yes.

ON SCREEN:

C-17392 Retail Value $88.48 S&H $4.29 $44.95 Isomers Nutri-Firm 3rd Anniversary Body Kit Special 1-800-788-2454 VALUEVISION vvtv.com MANUELLA: Yes. And I'll explain why. If you're using the Bio Metabolic or any weight control, if you're on a diet -- and Bio Metabolic is sold out. But if you're using any kind of diet or you're on a diet or you're slimming down, what happens most of time is your body is stretched out. The skin has been stretched out. As your body shrinks, the skin doesn't necessarily remember to shrink with it. So, you end up with sagging skin or drooping skin or -- or it's spongy skin. The Perfect Body Solution when you are dieting is excellent because it helps to tone the skin while you are reducing your size. HOST: Mmm.

MANUELLA: So, it's very important to use them together. And it's never too late to start because it is bio-availablz. So, if you're losing weight or on an exercise program or a diet program, use the Perfect Body Solution together with that diet.

So, it won't show -- you know, a lot of times you'll say, yeah, you lost 40 pounds but you don't look as good as you used to because your skin is sagging. The Perfect Body Solution will help firm up that skin and tone it so you look really, really good.

HOST: Great.

ALICIA: Well, thank you so much.

MANUELLA: Thank you.

ALICIA: And you guys have a blessed day, and also, congratulations. MANUELLA: Thank you. I -- thank you very much. HOST: Take care.

ALICIA: Bye-bye.

HOST: Bye-bye.

For those of you who are on line, I know the phone lines are very, very busy right now. You know, when you can do something that is effective -- effective, easy for you to use, a great price tag and you can compare this -- especially this kit to anything else that you want to. I mean, this is an incredible price for this kit. My next question is to you, are you worth it? Do you think that you're ~ worth it? I think I'm worth it.

MANUELLA: Um-hum.

HOST: Now -- now, it's different if you have to put up $300 for something. Then you're thinking well, maybe I'll work on hiding it a little bit more because that's a lot. That's a lot to do. But when you can do something like this and you can really make a change in the way that you feel about yourself, in the way that you look, in the way that you see yourself when you look into the mirror, to me, gosh, that's really worth it. ON SCREEN:

Before & after (photographs) Individual results may vary VALUEVISION MANUELLA: It's worth it.

HOST: Yeah.

MANUELLA: And, you know, you're going to use a moisturizer anyway.

HOST: Right.

MANUELLA: You're going to have to wash your skin anyway. HOST: Um-hum.

MANUELLA: And you're going to have to address the problems that you have, if it's dryness, flakiness, broken out skin, broken -- HOST: Um-hum.

MANUELLA: -- you know, all of those things. You are going to want to solve those problems.

HOST: Sure.

MANUELLA: I'm giving you a tool here that addresses all of those problems -- HOST: Um-hum.

MANUELLA: -- and it's one simple easy step. And it's -- HOST: Wow.

MANUELLA: -- giving you more. The nutrition, the hydration, the protection -- HOST: Um-hum.

MANUELLA: -- and the ease, the convenience, the safety. It does not contain drugs in it. A lot of cellulite products contain aminophylline or caffeine or other stimulants. This does not.

These are natural plants that work synergistically to tone and tighten the skin. It works to increase the micro-circulation. It also has the red and brown algae to really help create a mesh to give you that invisible girdle, that invisible lift. HOST: Um-hum.

MANUELLA: This is something that is -- it is good for your skin. It is good for the long term. .

Perfect Body Solution has been around for ten years. It's been around for about ten years now, really. And because we -- HOST: Wow.

MANUELLA: We created it in Canada. It's been out in Canada for a very long time.

ON SCREEN:

C-17392 Retail Value $88.48 S&H $4.29 $44.95 Isomers Nutri-Firm 3rd Anniversary Body Kit Special 1-800-788-2454 VALUEVISION vvtv.com HOST: Um-hum.

MANUELLA: And it is something that is so good for the body. That's why we continue to sell out of it. That's why people continue to love it. And that's why -- HOST: Yeah.

MANUELLA: -- it continues to work. It makes sense. I've used it for the longest time. I'm very, very happy with it. It was created for me and it was created for me so that I could use it in one minute in the morning, one minute at night and I'm done. ON SCREEN:

Nutri Firm 3rd Anniversary Body Kit C-17392 Includes:

(2) Perfect Body Solution $29.99 each (3) Stimulating Body Wash $ 9.50 each Total Retail Value $88.48 You Save $43.53.

HOST: Yeah, you like it to be quick.

MANUELLA: Quick.

HOST: Yeah. You're very busy.

MANUELLA: Very.

HOST: You have an incredibly busy lifestyle. You can't -- you can't spend a lot of time doing all of that stuff, so it works out perfectly. You know, let's talk about the different areas of the body that it helps. The buttock area.

MANUELLA: Buttock area.

HOST: Oh, lifting, firming, toning, cellulite diminishes. MANUELLA: Smoothing. Yes.

HOST: Smoothing. You bet. Upper -- upper legs. Do you know -do you love it when you feel that movement on the inner -- on your inner -- oh, don't you love it? I mean, that is just so very fun to feel that moving in there. So, we can -we can firm that up a little bit? itself.

ON SCREEN:

C-17392 Retail Value $88.48 S&H $4.29 $44.95 Isomers Nutri-Firm 3rd Anniversary Body Kit Special 1-800-788-2454 VALUEVISION vvtv.com MANUELLA: You can firm that up on the inner thigh, on the thigh HOST: Yeah.

MANUELLA: A lot of times, too, if you even look at your thigh and you notice that it's kind of drooping over your knee, you can lift that -- HOST: Hooded knees MANUELLA:: Hooded knees. Hooded knees are that cushiony element on the knee.

HOST: Ihave a little bit of that.

MANUELLA: You can actually address it.

HOST: Yeah.

MANUELLA: Start putting on the Perfect Body Solution and massage it in an upward motion -- HOST: Okay.

MANUELLA: -- up away from that and that will give that lifting effect. How about the ankle area if you have those nice thick ankles -- HOST: Yeah.

MANUELLA: -- and you want to get rid of them. HOST: Tummy.

MANUELLA: Tummy.

HOST: The tummy area.

MANUELLA: The back of the arms.

HOST: Hips.

MANUELLA: Hips.

HOST: Oh.

MANUELLA: Back of -- this part of the back as well. HOST: Wow.

MANUELLA: A lot of women on the back of the neck. You can use it literally on all those areas. It's very good. A lot of women have this -- HOST: Very nice.

MANUELLA: -- here right in the back and they i1 -- they don't know how to do it and you can't exercise that even if you wanted to. the back.

HOST: It's like a little bulge back there. Yeah. MANUELLA: Um-hum.

HOST: Oh, yeah. That's a great idea. I didn't think about that one in MANUELLA: Oh, yeah.- That's a great one. HOST: Oh, that is terrific. Yeah. Have your husband help you, your _ significant other help you. You can kind of do that area back here. Put it on the back of your hand and you can rub that in if you want to. MANUELLA: Um-hum. Um-hum.

HOST: Now, this is -- you know, for $44.95, you're getting two fullsize Perfect Body. Perfect Body has always been one of my favorites. I ask for Perfect Body to be in the show all the time. MANUELLA: Um-hum.

ON SCREEN:

Nutri Firm 3rd Anniversary Body Kit C-17392 Includes:

(2) Perfect Body Solution $29.99 each (3) Stimulating Body Wash $ 9.50 each Total Retail Value $88.48 You Save $43.53 HOST: All the time. Because | just think women get very distressed about seeing cellulite on their bodies. Other people get distressed about seeing cellulite. You know what? And it seems like they look at the cellulite. They don't see anything else.

MANUELLA: Um-hum.

HOST: They don't see anything else about you. They see the cellulite. It's like a little magnet that just draws the eye to that area to that imperfection. Well, you have a way to help with that problem and it is called Perfect Body. We do have it available for you here at Value Vision. And if you get it in the anniversary kit, you're going to save $43.53. The total retail value -- here at Valuevision the retail value is $88.48. ° ON SCREEN:

C-17392 Retail Value $88.48 S&H $4.29 $44.95 Isomers Nutri-Firm 3rd Anniversary Body Kit Special 1-800-788-2454 VALUEVISION vvtv.com HOST: You know what? If someone came to me and said, I have this wonderful product for you, I can show you before and after pictures on how this product works and this is what you're going to get, you're going to get eight fluid ounces and it's $100, I would say give me one. I want it now. If it works -- if it works, [ will pay the price for it.

MANUELLA: Um-hum.

HOST: Now, am I going to be much happier if I can get two of them plus three cleansers for $44 and change? Absolutely, I'm going to be a lot happier about that. But the point is that women in the United States, women anywhere, if we find a solution to our problems, we will pay for it and we will be willing to pay that price to have it into our homes.

That's why when we're out on retail and we're in the cosmetic industry, they have all those big price tags on those creams and on those lotions and on all of those products because they know that we'll pay it. MANUELLA: Um-hum.

HOST: You have an alternative and your alternative is Isomers. Your alternative is Manuella and Darius because they're scientists. So, we're getting this ~ directly from them. There are no middlemen. There are no big huge department stores that you have to pay overhead for. That's the beauty of this product. So, we hope that you can dial through and take advantage of it, and as we like to say, just say no to cellulite. Just say no to cellulite. That's what's so important. This is a lot of fun.

MANUELLA: It's a lot of fun and it's -- HOST: And you're getting two of these.

MANUELLA: You know, it's getting control again of your legs, of your body, of your -- of your belly area. HOST: That's right.

MANUELLA: You know, a lot of times -- HOST: Yeah.

MANUELLA: -- women, you do the exercise on -- on the belly area and you still -- HOST: Um-hum.

MANUELLA: -- end up with that little pooch. Well that little pooch can't be exercised away. It's excess skin. HOST: Yeah.

MANUELLA: It's just skin that's loose and hanging there. You've got to use the Perfect Body Solution -- HOST: Um-hum.

MANUELLA: -- to tone that skin up -- HOST: Yeah.

MANUELLA: -- to tighten that skin up -- HOST: Yeah.

MANUELLA: -- and it'll work on it. If you have stretch marks, take the Perfect Body Solution and either the Bust Firming or you can use it with the ~ Stretch Mark Cream -- HOST: Um-hum.

MANUELLA: -- and address that area. And yes, you can use this with NutriTone. If you've got the Nutri Tone Machine, get the conductive serum -- HOST: Ooh.

MANUELLA: -- drench that cellulite area, zap it a few times, and then take the Perfect Body Solution and use it on top. It will penetrate deeply into the skin.

HOST: Um-hum.

MANUELLA: It'll work on decongesting it. Because anything you can do to stimulate the circulation is going to help with that drainage, help with that contouring, help with that toning of the skin. And this is what we want to achieve. But don't neglect or ignore the value of the Stimulating Body Wash. HOST: Yeah.

MANUELLA: When you start to wash your body with this, you are going to notice that a lot of those -- that itching or flaking or dryness or redness or sometimes you look down and your skin looks all different colors and shades, it doesn't look very even -- HOST: Right.

MANUELLA: -- that will diminish. It will subside because this protects the acid mantle and it cleans the skin in the proper way. So, you are going to notice a lot of benefits in this kit.

ON SCREEN:

Time Left: 3:00 (counting down) HOST: We're going to put a clock up on the screen everybody. And you know what? Please use automated ordering. Our phones are very, very busy for this product.

1-800-788-2452 is the number for automated ordering. You can order more than one item. In fact, you can order up to nine different items on automated ordering.

ON SCREEN:

AUTOMATED ORDERING: 1-800-788-2452 MANUELLA: Excellent.

HOST: So, it's very easy to do. And you're processed quickly. There's no waiting in line if you use automated ordering. And if you already know that you love Perfect Body, I definitely feel comfortable recommending that you get two of these.

MANUELLA: Yes.

HOST: Yeah.

MANUELLA: Yes.

HOST: If you love Perfect Body, I would definitely get two of these because that's a steal. That price -- MANUELLA: Um-hum.

HOST: You know, if you get the double packs anyway, you're saving money just from the price of the double pack. MANUELLA: The double pack, you can buy it right now. It's $49.99. HOST: Okay.

MANUELLA: Even one bottle is $30 and you can get that nght now. HOST: Um-hum.

MANUELLA: This kit is limited to this anniversary special. So, you are getting something here that -- the reason why you're getting this. I want you to use it. I want you to use it correctly.

HOST: Um-hum.

MANUELLA: I want you to get the results. I want you to be very, -very, very happy. And this is one of those things. These go in tandem. They work . well with you. A lot of people -- HOST: Um-hum.

MANUELLA: -- are using the 3io Metabolic or now the Detox. Use this as well in tandem to control and -- and really give the skin that elasticity and bounce and softness and smoothness that you want. HOST: Oh, I agree.

MANUELLA: I mean, you want to -- you want to hug people. People want to touch you and all this. Why not have beautiful soft skin and get a body treatment at the same time? And this is what Perfect Body Solution does. HOST: Well, we have one more hour with Manuella. And coming up next hour we are going to have so much fun. (The program was concluded.) Pee ee ey bea GC ieanoeL Ap. -WWW.Vvtv.com: famdetail.asp’tamilyid=C 17398 | E Auction § Program Guide |. Help § My Account Store Front: Health & Beauty: Health Care 2 eAnCH Hott 46k R) ! . ourma : fe Nutri Beauty Internal & Diamc Cleanser Ring Departments Product Number: C17395 best-selle VW TV Price:$59.95 Retail va Collectibles Shipping: $3.99 wn Aas pomputers health & Beauty ' Jewelry Movies New! 14 NBC Cut Si f pomnbbeilnihatebls ut Sing Other Necklac Pets Retail Vat Sale & Clearance Sale Prict Special Collections $34.99 Watches $130 oy Wine’ Doser pattie 3 To order by Phone: 1-800-884-2212 Sneak Peek y Feel better, more energetic, awake and aware! Detox and restore Prai Me yourself with this Nutri Beauty internal cleanser. It includes 120 wi Free capsules to detox and 60 capsules to restore (a 30-day supply). This Protect ar . . pamper cleanser prevents toxic build-up and helps clean out and balance your your system. It removes toxins, waste, fat and irritations while it jump body! starts a sluggish system, aids digestion and decreases bloating. This $7005 will help de-stress the body and improve the digestive system. ‘ more info More High Quality Items at Great Prices Renew for You i Nw — Renewable Internal Dr. Sinatra Heart Biofaciliator Magnetic Cleanser 30-day Books Back Support (One Supply C17398 Size) Z3006 Retail: $65.80 K8664 VVTV: $59.95 VVTV: $29.95 VVTV: $39.99 ADD TO GART ADD TO CART @ 400 ro cant QUIK BUY QUICK BUY @ auick Buy Exhibit I 1 of 2 09/20/2000 4:23 PM VVTV.com: Nutri Beauty Internal Cleanser http:.'www.vvtv.com/tamdetail.asp?tamilvid=C 1 7395 Internal Cleanser feeds the cells and removes pollutants, aiding those who suffer form constipation, colds, flu, headaches, allergies, weight problems, impaired memory, stress, back and muscle ache, breath and body odors and skin problems.

Detox and Restore is designed to eliminate toxins, undigested food and waste from the intestines. It is a cellular cleanser formulated to support the liver and kidneys in removing toxins from the body. It helps purge yeast and build-up from the gastrointestinal tract while restoring healthy flora and beneficial bacteria to the intestinal tract. A toxin is a substance that irritates our body and undermines our heaith. We see this in aches and pains, poor memory and bad skin. Through detoxification, we provide our bodies with a key ammunition to clear and filter toxins and waste. Everyone has a need to cleanse, both physically and mentally, in order to allow the body to function and rest. The greatest benefits of this detoxification program is for those who are very busy and are exposed to processed foods, stress and environmental pollutants. It also helps those who suffer from headaches, allergies, fatigue, digestive problems, skin problems, smoke, drink or cravings. During the detox program, you maintain a normal lifestyle, although you may experience enhanced vigor and improved health within a few days. An easy system to use, it takes 30 days-- during which you eat normally and are required to drink 8-10 glasses of water daily.

Get Internal Cleanser sent to you automatically every 30 days without additional shipping and handling charges! Orders will be billed to your credit card each time the product is shipped! See Z3006.

Order by Phone 1-800-884-2212 TOP Am 2 of 2 09/20/2000 4:23 PM - DATE VALUE VISION NUTRI FIRM DETOX AND RESTORE INTERNAL CLEANSER RECORDED: AUGUST 11, 2000 Exhibit J PROCEEDINGS OST: We are going to talk about detoxing your body. ON SCREEN:

C-17395 ¥ &H $3.99 M Ph 59.95 Isomers NutriFirm Detox & Restore Internal Cleanser VALUEVISION vvtv.com _ HOST: You know, [have a friend who is -- oh my gosh, she is so into health and, you know, fitness and she exercises all the time. And I always -- I'm detoxing. That's her thing.

MANUELLA: Um-hum.

HOST: I'm detoxing this week. Well, I -- you know, I think about what that girl does and -- and I think well, oh, I'd be sick right after the first day. Starving to death number one. I'd be starving to death and they drink all these juices MANUELLA: Um-hum.

HOST: -- and all this stuff. And -- and, you know, I just can't do that. I know that it's necessary and she says you know, if you can get past doing it for the first few days, you feel so much better afterwards because you're all completely cleansed. Everything in your body, your intestines and everything, are all completely cleansed.

MANUELLA: Um-hum.

HOST: Well, that's a very difficult thing to do. It's never been worth the torture for me. Just let it all build up. Just let it build up because if I don’t know ON SCREEN:

Nutri Firm Detox and Restore Capsules - 2 bottle set C-17395 An Internal Cleansing Program may help:

One feel better, more energetic, awake and aware Clean out and balance your system Remove toxins, waste, fat and irritations HOST: This is the first time that I have seen a program that let's you maintain the life that you have without doing anything horrifying or disruptive to your system or your stomach or giving you headaches and yet, you can do what you need to do for your body.

ON SCREEN:

C-17395 S&H $3.99 $59.95 Isomers NutriFirm Detox & Restore Internal Cleanser 1-800-788-2454 VALUEVISION vvtv.com MANUELLA: Right. Because this, again, we're using an enzymatic system. What the detox program contains, it contains Psyllium Husk to help push out all of the elements that are bad. It contains Dandelion and Alfalfa enzymes. These enzymes go into the digestive tract, into the intestine, small and large intestine, and like little pac-men, they eat up all the dirt and debris. If you think of your stomach or the stomach lining like a sponge, it has holes and crevices in there. And a lot of what we eat, the foods, the processed foods, things that -- the chemicals that we eat, the dyes that we ingest and the candy or ice cream or things like that, that all sticks into those little crevices. ON SCREEN:

Nutri Firm Detox and Restore C-17395 yo Wee. c ox Cieanser and Eliminator Intestinal De Ingredients:

Psyllium Husk Dandelion Root Carrot Green Anise Fennel Seed MANUELLA: What we went to do is clean that out enzymatically. And then when it comes out, it passes through us. We end up being detoxified. The Restore that you take in the morning, that is a seven strands of friendly bacteria to rebuild the flora and fauna and the amelia in the body. HOST: Wonderful.

ON SCREEN:

Restore Ingredients:

FOS (Fructooligosaccharides) Probiotic Acidophilus Complex Supplying 4 billion CFU's of Lactobacillus Acidophilus Bifodobacterium Longum, Lactobacillus Bulgaricus, Lactobacillus Rhammosis, Lactobacillus Casei Lactobacillus Plantarum, Lactobacillus Brevis, Lactoferrin MANUELLA: So, we clean you out and restore at ground zero so you have a fresh start. It literally only takes one month, 30 days, of following this HOST: Um-hum.

ANT A r ANUELLA: You will -- you will probably notice a lot of things. KS You have more energy. You've lost weight. HOST: Ahh.

Isomers NutriFirm Detox & Restore Internal Cleanser 1-800-788-2454 VALUEVISION vvtv.com MANUELLA: Because a lot of times you'll be carrying excess weight that is there from toxic.

HOST: Just kind of hanging out.

MANUELLA: You'll be feeling better.

HOST: Yes.

MANUELLA: Your skin will look better. Your eyes wili have more clarity.

HOST: Oh, yes.

MANUELLA: If you suffer from a lot of headaches, a lot of times you'll notice that they will -- they will pass. If you have a lot of allergies, you'll notice that they'll subside. So, you'll see a lot of changes in your body once you detoxify. HOST: Well -- and you know what's -- what's interesting, too, is -- a lot of what my friend would do is the juices. MANUELLA: Um-hum.

HOST: A lot of juices. And I think, ooh, the acidic feeling that you would have. How can you drink just juice for days? MANUELLA: Exactly. It plays with your metabolism when you just drink juices.

HOST: Ooh. Ooh. Ooh, ooh.

MANUELLA: And it sto making it much more sluggish. This is a system that works hand in hand with your lifestyle. This is something that works hand in hand with your body. Again, it's HOST: Wonderful. Easy to take.

MANUELLA: Very easy to take.

ON SCREEN:

Nutri Firm Detox and Restore Capsules - 2 bottle set C-17395 An Internal Cleansing Program may help those who suffer from:

Constipation Colds Flu Headaches Allergies Weight Problems Impaired memory HOST: Let's -- let's take a look at our screen. This is a lot of things -okay. Constipation.

MANUELLA: Um-hum.

HOST: A lot of women suffer from that.

MANUELLA: Right. And also -- HOST: Big deal for women. Yeah.

MANUELLA: Oh, exactly. And a lot of women also will end up HOST: Um.

MANUELLA: You know what happens when you do that? It haranee itte T function properly. Restore actually exercises -- ON SCREEN:

C-17395 S&H $3.99 $59.95 Isomers NutriFirm Detox & Restore Internal Cleanser 1-800-788-2454 VALUEVISION vwvtv.com HOST: That's very bad.

MANUELLA: -- those muscles -- HOST: Um-hum.

MANUELLA: -- to keep you in optimum shape. ON SCREEN:

Nutri Firm Detox and Restore Capsules - 2 bottle set C-17395 ) An Internal Cleansing Program may help those who suffer from:

Constipation Colds Allergies Weight Problems Impaired memory HOST: Okay. Colds, flu -- well, you know, if you've got a lot of bacteria hanging around in your body, of course -- I mean, really. If you've got a lot of stuff that isn't supposed to be there, bacteria, it's going to wreak havoc. It's going to be in a big play ground. Oh, let's have a good time. MANUELLA: Um-hum.

HOST: We're just going to do whatever we want to night now. MANUELLA: Um-hum.

HOST: So, it is very important that we get rid of it. ON SCREEN:

Nutri Firm Detox and Restore Capsules - 2 bottle set C-17395 An Internal Cleansing Program may help:

One feel better, more energetic, awake and aware Clean out and balance your system MANUELLA: It's very important. A lot of times when you travel, you eat foreign foods or you're subject to a lot of medications -- HOST: Qh, yes.

MANUELLA: -- or allergies or just in a polluted environment -- ON SCREEN:

C-17395 S&H $3.99 $59.95 Isomers NutriFirm Detox & Restore Internal Cleanser 1-800-788-2454 VALUEVISION vvtv.com HOST: Um-hum.

MANUELLA: -- you want to be able to clean all of this out. Because by cleaning it out and starting from scratch, your body is then able to function better. If the filter in your air conditioning -- don't you rinse it out once in a while to get all that trapped sediment out of -- out of the air conditioning system because you don't want to breathe it? What about inside the body? We have filters in our body as well that need to be cleansed out. Once they're cleansed out, you will notice that your body will react better. You will feel better. You'll have more energy. And a lot of times you'll notice some weight loss as well as the system cleans out some things that have built up over years and years and years of constant neglect. HOST: Can you imagine though? Can you imagine -- that would just be horrifying to think about. You know, sometimes we -- we don't think about those things.

MANUELLA: Um-hum.

ON SCREEN:

Nutri Firm Detox and Restore Capsules - 2 bottle set C-17395 Easy to use, 30-day system Eat normally Requires drinking 2 liters of cold water per day Use system only 3-4 times per year HOST: And we don't think about taking care of our bodies properly. And it always seems to me that the ones who, you know, spend half of their time reading about nutrition and, you know, going into the health food stores and they spend all of their time in the gym and they're always saying oh, you know, you should read this book by so and so and that book, I don't have time for it and I don't do it. MANUELLA: Um-hum.

HOST: And I know I don't have time for it and I know I'm never going to -- I'm not even interested. I'm not even interested. That's why a program like this would work for me because I'm honest with myself. MANUELLA: Um-hum.

HOST: I know I need to do it but because I can't see it, I'm going to ignore it.

MANUELLA: Exactly.

HOST: That's not the healthy thing to do. That just isn't the healthy thing to do.

ON SCREEN:

C-17395 S&H $3.99 $59.95 Isomers NutriFirm Detox & Restore Internal Cleanser 1-800-788-2454 ) VALUEVISION vvtv.com HOST: So, one thing that -- that's interesting is that if you do this yourself, if you -- you know, you're doing the juices and everything, you're not adding the second part of that which is the friendly portion that goes in and helps to repair everything.

MANUELLA: Right.

HOST: So, you have a two-fold system here that we're talking about, not just the detoxifying but the restoring or the proper restoration of your system as well.

You know, we think about that for our skin. If we take away all the moisture on our skin, if we wash it with something that's -- that's a soap or whatever, then we always think about restoring the PH balance. We always think about giving ourselves moisture. If we're hungry and we've depleted our system of energy, we always think about taking vitamins or thinking about eating food.

MANUELLA: Um-hum.

1l HOST: Why wouldn't we think about getting nd of the bad and then repairing the inside of our body as well? You know, I think it’s an area that we all need to really start thinking about. And maybe if you are sluggish, you're having some of the problems like with constipation and a lot of women suffer from constipation -- MANUELLA: Headache.

HOST: -- alot of headaches. Oh, that's -- MANUELLA: Wake up in the morning with a headache. Think about it. Your system is backed up. It's all toxic. And because we don't do things to clean out our lymphatic system, we don't go on the trampoline and we don't stand on our heads, it's the only real way to actually jump start your lymphatic system. You need to actually do something to clean your lymphatic system out as well. And this detox program works that way as well, which is fabulous. HOST: Un -- you know what? I -- I just -- I've just never seen a program like this in just a little pill. So, now how do I take this? What do I do? MANUELLA: Very, very simple. The Detox, my favorite way of doing this, you take three Detox at night. HOST: All right.

MANUELLA: Okay. So, take three and go to bed. That's it. HOST: Onan empty stomach? You don't have to have food? MANUELLA: You don't have to have food.

HOST: Okay.

MANUELLA: Take three and go to bed. In the morning when you HOST: That's it? Just -- MANUELLA: That's it.

HOST: -- do it for 30 days? Then I don't have to do it again for -- you i lee) | 10 do it a couple of times a year, you're done. MANUELLA: Two, three, four times. No more than four times a year. So, no more than once a season.

HOST: See, now -- and this is the interesting thing is once you do something like this for your body, you don't have a point of reference right now. If you've never detoxed your system, you do not have a point of reference. So, you don't ‘know how good you're going to feel afterwards. it again.

MANUELLA: You'll know -- HOST: You'll feel it.

MANUELLA: -- and, also, you'll feel it. A lot of times people say -- HOST: Yeah.

MANUELLA: -- you know, I have plaque in my arteries or I have build-up of such -- HOST: Yikes.

MANUELLA: -- and such and such in the body. HOST: Um-hum.

MANUELLA: You eat normally. You fight -- you do everything that you're doing today, everything that you're going to do tomorrow -- HOST: Um-hum. | MANUELLA: -- you continue doing all of those things. It's not a special diet. It's nothing that you have to change. All you have to do is take these three in the evening -- HOST: Um-hum.

ON SCREEN:

Time Left: 2:00 | 10 MANUELLA: -- two in the morning, and you're done. This is going to pass through your system. It's going to clean it up. It's going to waken the system. You're going to find that the headaches subside. You feel better. You look better. You have energy because the body -- you're taking rid of all of that sediment -- HOST: Um-hum.

MANUELLA: -- that's been hanging around. Think about this. You _ what would happen after a week? If you kept eating off the same dish -- we do the same thing with our body. We don't -- HOST: I wouldn't eat off the same dish twice -- MANUELLA: Well -- HOST: -- let alone after a week.

MANUELLA: After a week but we go years and years and years of ingesting things constantly and never really backing down and saying you know what, let's clean it out.

HOST: Right.

MANUELLA: Let's clean out those nooks and crannies and crevices. HOST: Um-hum.

MANUELLA: It's very interesting because my son Kian, he's two years old, he loves peanuts. He loves peanuts and sunflower seeds -- HOST: Oh, yeah.

MANUELLA: -- and these kind of things. Did you know that my -his pediatrician told me do not give him peanuts or sunflower seeds because they're the perfect size that fit into the holes and the crevices in the lining of your stomach. So, think about this. There could be peanuts and things that we have in our body that have been hanging around for a long time. This enzymatic system a will get it out.

HOST: Oh, you bet. You bet. $59 and change, everybody. Please write the item number down. We are getting ready to talk about Bio Nutritional. So, now we've done this wonderful thing for our -- for our bodies. We've detoxed it. And the one thing that we really need to make sure that we do is feed everything. MANUELLA: Um-hum.

ren) il VALUE VISION VITAMIN H SERUM DATERECORDED: FEBRUARY 29, 2000 Exhibit K Www Proceedings MANUELLA: But this serum does many things. When you put it up or on it, apply it to the scalp, the works on strengthening the hair, on the - strengthening the shaft, on cleaning up the follicle, improving the circulation, and feeding your scalp the Vitamin H.

HOST: So if you're losing hair, balding - MANUELLA: If you know when you - HOST: - gray - MANUELLA: Exactly. Exactly. When you shampoo your hair and you see all that hair fall out in the bathtub, you know, in the shower, and you - HOST: Yes.

MANUELLA: - say, Looks 1 15 8 1 5 1229 1618 34 30 96.403496 at5 1 15 8 1 6 1276 1614 105 41 88.493896 that, or it's in your brush, you will notice a remarkable difference when you start - HOST: Oh, my gosh.

MANUELLA: -- using this product.

ON SCREEN:

(UNREADABLE GRAPHIC) LEAP YEAR SALE C-17344 S&H $5.79 $39.95 NUTRI FIRM RESURGENCE il GAMMOTHERAPY NUCLEUS CREAM NEW ITEM TODAY 1-800-788-2454 VALUE VISION VVTV.COM HOST: Women of all ages, and men, too.

MANUELLA: Especially women after pregnancy, when they give birth, they usually tend to lose their hair in clumps, that didn't happen to me because I'm using the serum. I got to keep my hair longer - HOST: You're lucky.

MANUELLA: Which is what we want to do. We want to slow down the fallout. And this is what Vitamin H serum is designed to do. It helps us with the scalp. It moisturizes. It nourishes. It softens. It strengthens the hair. HOST: Can I put it in now or - MANUELLA: Split ends.

HOST: - does it have to be wet? MANUELLA: No, you can put it in wet or dry. You put it nght into - and you notice it's not an oil. It's not greasy. HOST: I'm so surprised. It’s - it's - it's really - oh, it's really light. MANUELLA: So very light. Just put it into - HOST: And in the scalp.

MANUELLA: - your scalp and massage it into your scalp, three to five drops. il HOST: Oh, it smells good.

MANUELLA: All over. And it's - it's loaded with nutrients for the scalp. Now, the Gammotherapy cream - HOST: Oh, this is great.

MANUELLA: This is with the beech tree extract, the perfect DNA for the skin. This instantly, instantly when you put it on YOUR skin, it fills in the fine lines ~and wrinkles.

HOST: Oh, I love you.

MANUELLA: And this is something that is - we've got these products, the Resurgence, the intensive serum to work deep within the skin. We have the Gammotherapy. Look, it's like custard the way it is formulated. HOST: Oh, my gosh.

MANUELLA: This goes on top of the skin and this fills in the lines, fills in the wrinkles, and works - HOST: Really? MANUELLA: - to soften and hydrate the skin. And the way the skin feels after this is amazing because of the emollients. HOST: Oh, wow. That's wild.

MANUELLA: Doesn't it feel great? HOST: Yes.

MANUELLA: It's extra moisturizing, so if you're wanting something that - HOST: (Unintelligible) my face.

MANUELLA: - increases the moisture in the skin, increases the dewiness to the skin, the Gammotherapy cream is here. And remember the Gammotherapy cream treatment cream with the beech tree extract is limited edition, as well. HOST: Hmm.

MANUELLA: All of these soy and the beech tree, because we cultivate it, because we get the DNA ourselves, what we bring you is what is available for the next - couple of months. That's it.

HOST: This is wild. Oh, my gosh.

ON SCREEN:

COMING UP THE COMPUTER STORE C-17210 S&H $2.99 $9.95 NUTRI-FIRM FOOT CARE KIT LEAP YEAR - ISOMERS 1-800-788-2454 VALUE VISION VVTV.COM MANUELLA: (Unintelligible) better deal.

HOST: You've got to try that. Oh, I know we can't wait to get there. All right. Here's the lineup. A 90 second special. John, can you help me bring that a little closer, please? Manuella is here on a Leap Year special. I can't believe this is happening today. The Nutri Firm Foot Care Kit for only $9.95. We're making history in the world of television. Manuella launches yet something else new. Watch out everybody. Everybody be listening today. Manuella makes a new path in the wonderful world of not only beauty, but treatment for our skin. Got to have this for your feet. A little instant pick-me-up right through your hosiery, as well.

MANUELLA: Right. This cools the feet, refreshes the skin, softens the skin if you've got calluses, dry feet, fungus, itchy feet, uh, smelly feet, this is very good for it. It goes quickly into the skin. This is done - this is a little bit of a special because people have been asking us over and over again for the Happy Feet. It really, truly helps the feeling.

HOST: Both of these.

MANUELLA: You get two Happy Feet, um, and it's amazing because it - it Just works very quickly into the skin.

HOST: And we have used this, uh, on each other, as a matter of fact, in the dressing room. | MANUELLA: Uh-huh.

HOST: You got tired feet, swollen feet, something doesn't feel nght, you're in your shoes too long, put this on. Doesn't have to be barefoot. And you know what? A lot of us go barefoot around the house.

MANUELLA: A lot of times - HOST: (Unintelligible).

MANUELLA: - we don't even worry about our feet until sandal season comes around, but you know what? With the menthol, with the peppermint - HOST: And it's very refreshing. It's very cooling. It's very tonifying. And what I do, especially now in the condition that I'm in, I take it right up into my legs, - because it really helps to energize the legs. MANUELLA: Oh, that feels good.

HOST: The menthol, the peppermint, it really - with the massage it really helps to speed up that circulation. You don't get swollen ankles. You don't get swollen legs.

MANUELLA: See, I had all of that. [ was just a big old swollen thing. HOST: You needed Happy Feet back then.

MANUELLA: I needed Happy Feet, for sure. How can you do this? You only gain weight, like, in your belly where the baby is, nothing else. HOST: See, that's what I told my body to do. It was so - MANUELLA: You - only in the belly.

HOST: - healthy, my gosh. You're so healthy. MANUELLA: Think about this just fora moment. Put this in your head. How far along are you? HOST: Seven and a half months.

MANUELLA: Seven and a half months and injury in the laboratory building products for our customers. That's - that's a lot of love and that's a lot of safe stuff. HOST: Yeah. Oh, absolutely.

MANUELLA: Very safe.

HOST: I - I've used this. I've tasted. I've put it on. I do all of this stuff. It's because it's science. It's because it's the perfect DNA structure. It's because it's things that make sense internally, externally, for the body. It's nutrition. It's, uh, perfect -balance for the skin.

MANUELLA: And we're going to talk about that nght now. Are you all ready? Are you really, really, really ready? Let's go to the hair first. The vitamin, the new vitamin that we're going to talk about is Vitamin H. Then we're going to extend the life of Resurgence. Please make your decision quickly, because everything is very, very limited.

HOST: Yeah.

MANUELLA: You are so good to us, and I thank you, and thank you for all these goodies. Take a look at this. It came out on the - on the INTERNET. We were chatting about it. Manuella had already been working on it. So no matter what request we put in it's, like, she’s already working on it. Vitamin H for your scalp, for your hair. And we do lose a lot of hair, and | did go through that with Teresa after I had her. HOST: Uh-huh. Uh-huh.

MANUELLA: I lost my lashes and my hair got really, really, just thin. I had to do the wig thing, which is kind of fun for a while. HOST: I was afraid it wasn't going to grow back. It gets hot. You know? ON SCREEN:

PEARLE VISION'S LEAP YEAR SALE C-17342 S&H $5.79 $39.95 NUTRI FIRM VITAMIN H SERUM NEW ITEM TODAY 1-800-788-2454 VALUE VISION VVTV.COM MANUELLA: That's the thing. What happens is your hair starts to fall out. Remember your hair grows in three stages; okay? So when you were - when your hair is coming out of your head you - you want it so that the growth stage and the fall-out stage actually match each other so that it's not falling out faster than it's growing. HOST: Very - MANUELLA: With most people what happens is your fall-out happens faster than your growth, so you end up with splitting hair. You end up with bald patches. With this Vitamin H serum we have put amino acids and strengtheners in there that help allow the scalp to retain the hair. It actually helps keep it right in there. So that what I noticed after pregnancy was that I was not like my girlfriends, who were losing clumps and clumps of hair. I wasn't losing. I was taking my shower and I'm looking down and there was nothing on the bathroom floor. There was nothing on the bathroom floor- HOST: You're kidding me. Nothing? MANUELLA: - nothing on the shower curtain. HOST: - can take that little bathtub stopper and yank up, like, a couple of ‘inches of - of hair.

MANUELLA: And that's scary. I used to do that. HOST: It is, too, scary.

MANUELLA: Especially when I used to color my hair many years ago. You know, you brush and, oh, it's all there. This is the color I was. HOST: That scares me. I need some of this. MANUELLA: Because it comes (unintelligible) - HOST: Can I borrow your brush? Can I just buy this right here off the set? MANUELLA: What's great about this, it's non-oily. It's non-greasy. What's great about this - HOST: It really takes (unintelligible) - MANUELLA: - three to five drops. You massage it into your scalp, and you leave it in. This is a leave-in treatment. It's for men. It's for women. It is excellent on the scalp. It is a serum, non-oily serum, with the Vitamin H. We find that Vitamin H, see, all I do is take a few drops. This is medical, um, pharmaceutical grade packaging. You just take it, put it on, into your scalp just like that - HOST: This is great.

MANUELLA: - and that's it. And you allow it to go to work. HOST: I want some more.

MANUELLA: It's not oily. It's not oily.

HOST: It won't leave a residue. .

MANUELLA: It won't. It actually - what's great about this, it has Pro-vitamin - B-5, as well, panthenol. What does that do? That thickens the hair. So if you have fine, limp hair that you can't manage, you can't style, you'll be able to start to style and manage your hair, as well.

HOST: Fascinating.

MANUELLA: There is nothing else on the market like this Vitamin H serum. HOST: No kit would. That's nght.

MANUELLA: Nothing else.

HOST: And who's going to be able to do this but you? MANUELLA: Well, we - this formulation has been in the works for over seven years now.

HOST: Wow.

MANUELLA: Because my husband has a full head of hair. HOST: Gorgeous hair.

MANUELLA: And he - he loves his hair. But he used to be so paranoid that he's going to lose his hair. So he started to do research on this. And many years ago we came across Vitamin H and Vitamin deficiencies, saying that when you're deficient in Vitamin H you tend to prematurely gray. So we started to do the research in this. Then we looked at other amino acids. We looked at things that actually, people want hair to grow all the time. You can't force the hair to grow, but what you can do is you can stop or reduce the fall-out, and this is - HOST: Got you.

MANUELLA: - what we're doing with this product. We are reducing the rate ‘that it falls out at, so - which is very important, so that you get to retain the hair. HOST: Uh-huh.

MANUELLA: The hair stays fuller and it's thicker. HOST: How often should I do this? MANUELLA: Use it every day.

HOST: Every day? MANUELLA: Every day. And believe me, men out there, when you start to use this - HOST: David, come here.

MANUELLA: - actually, don't buy one. Buy two, three, or four right now at a time.

HOST: Okay.

MANUELLA: And I'll tell you why.

HOST: It's only, what, $39.

MANUELLA: Everybody when you start using it you're going to love the results. You don't want to be without these results, because you start to be able to see your hair come out - HOST: (Unintelligible) already? MANUELLA: - (unintelligible), you get - you can start to notice it. You know? Couple of weeks. It takes a couple of weeks, but you will start to notice it dramatically.

HOST: Okay.

MANUELLA: And the way I would say, gauge it this way. When you brush your hair, you towel dry your hair, look down on the bathroom floor and see what you got.

HOST: I'm scared. You know, when you're saying that you're just scaring me because I - you know, we put color in our hair. MANUELLA: Uh-huh.

HOST: [like it a little bit on the lighter side and I do have a lot of silver in there and gray, whatever you want to call it. MANUELLA: Uh-huh.

HOST: And - and you're right. I can look in my brush in my bag right now - MANUELLA: Right.

HOST: - and my head, I'm going, oh, my, gosh, it's like I can pull off a half a handful.

MANUELLA: Right. And - and - HOST: A clump.

MANUELLA: And every day you're taking a clump. You know, every day you're taking a clump out of your brush. HOST: (Unintelligible).

MANUELLA: Or every couple of days.

HOST: Yeah. I don't clean out my brush every day. MANUELLA: But you know what? Why not - HOST: But every time I clean it it's like my brush has more hair. Oh, no. MANUELLA: But what you - what you want to do is you want to keep it on your scalp, which is where it should be, because when you keep it there then it allows it to stay fluffier and manageable and everything. What's great about it, it's not heavy. It will not weigh the hair down. It's not greasy or not oily. It's an excellent, uh, companion to your hair.

HOST: We're getting some calls about, uh, the necklace I'm wearing. This is the Trader Jack buy. Do I have to remove this now? Am I getting heck because I have this on? I'll take it off. We were only allowed to sell it for a certain amount of time. And it's screwed up on the price, real, for real, for real. MANUELLA: Okay.

HOST: And I would like to invite any of the men out, uh, in our control room or were working behind the scenes to come - oh, my gosh. You have 63 of these in our inventory? That's all we have? MANUELLA: They're going.

HOST: Okey-dokey. Never mind about that invite. I'm sorry. MANUELLA: Again, a limited edition. Uh, truly ona - HOST: Oh, (unintelligible).

MANUELLA: The reason for this is because this is what we do at Isomer's laboratones. As a scientist we work with very, very high integrity products. We do a lot of our own cultivation. We do a lot - we do all of our own formulation. So what we're doing with the Vitamin H, we've got a limited edition on this so that you can try _this product for Leap Day. It was available for today only. We have a lot of interest in _ this and 60 left, so, um, we'll let you know if there are anymore out there. So how was can we get some more? Last two days in March - HOST: Another - uh, you're here another month? MANUELLA: Yep.

HOST: Next month? MANUELLA: Yep.

HOST: Okay.

MANUELLA: Are we going to put some more in the system now? Okay. Great.

HOST: Can we stay on the site, um, David? Are you going to put some more in there now? Allright. Let's come back. Let's just come back and let the guys work it out.

VOLUME 132 Decision and Order DECISION AND ORDER The Federal Trade Commission having initiated an investigation of certain acts and practices of the respondent named in the caption hereof, and the respondent having been furnished thereafter with a copy of a draft of complaint which the Bureau of Consumer Protection proposed to present to the Commission for its consideration and which, if issued by the Commission, would charge respondent with violation of the Federal Trade Commission Act; and The respondent, its attorney, and counsel for Federal Trade Commission having thereafter executed an agreement containing a consent order, an admission by the respondent of all the jurisdictional facts set forth in the aforesaid draft of complaint, a statement that the signing of said agreement is for settlement purposes only and does not constitute an admission by respondent that the law has been violated as alleged in such complaint, or that the facts as alleged in such complaint, other than jurisdictional facts, are true and waivers and other provisions as required by the Commission’s Rules; and The Commission having thereafter considered the matter and having determined that it had reason to believe that the respondent has violated the said Act, and that complaint should issue stating its charges in that respect, and having thereupon accepted the executed consent agreement and placed such agreement on the public record for a period of thirty (30) days, now in further conformity with the procedure prescribed in § 2.34 of its Rules, the Commission hereby issues its complaint, makes the following jurisdictional findings and enters the following order: 1. Respondent Valuevision International, Inc. is a Minnesota corporation with its principal office or place of business at 6740 Shady Oak Road, Eden Prairie, Minnesota, 55344. 2. The Federal Trade Commission has jurisdiction of the subject matter of this proceeding and of the respondent, and the proceeding is in the public interest.

VOLUME 132 Decision and Order ORDER DEFINITIONS For purposes of this Order, the following definitions shall apply:

1. “Competent and reliable scientific evidence” shall mean tests, analyses, research, studies, or other evidence based on the expertise of professionals in the relevant area, that has been conducted and evaluated in an objective manner by persons qualified to do so, using procedures generally accepted in the profession to yield accurate and reliable results. 2. Unless otherwise specified, “respondent” shall mean Valuevision International, Inc., its successors and assigns, and its officers, agents, representatives, and employees. 3. "Commerce" shall mean as defined in Section 4 of the Federal Trade Commission Act, 15 U.S.C. § 44.

I.

IT IS ORDERED that respondent, directly or through any corporation, subsidiary, division, or other device, in connection with the labeling, advertising, promotion, offering for sale, sale, or distribution of WeightPerfect Fat Loss Accelerator Daytime and WeightPerfect Fat Loss Accelerator Nighttime (collectively “WeightPerfect Fat Loss Accelerators”), Fight the Fat, NutriFirm Perfect Body Solution or any other food, drug, dietary supplement or cosmetic, as “food,” “drug,” and “cosmetic” are defined in Section 15 of the Federal Trade Commission Act, in or affecting commerce, shall not make any representation, in any manner, expressly or by implication, that such product: A. Causes substantial weight loss or fat loss; B. Causes substantial loss in body weight or body fat without exercise or restrictions on caloric intake; VOLUME 132 Decision and Order C. Prevents weight gain, regardless of exercise or caloric intake;

D. Increases metabolic rate or burns calories; E. Reduces or eliminates cellulite;

F. Suppresses the appetite;

G. Causes substantial loss in body weight or body fat while sleeping;

H. Prevents the human body from absorbing fat; or I. Enables consumers to lose weight even if consumers eat foods that are high in fat, including steaks, pizza, hamburgers, butter, fried chicken or chocolate, unless, at the time the representation is made, respondent possesses and relies upon competent and reliable scientific evidence that substantiates the representation. II.

IT IS FURTHER ORDERED that respondent, directly or through any corporation, subsidiary, division, or other device, in connection with the labeling, advertising, promotion, offering for sale, sale, or distribution of NutriFirm Internal Cleanser, or any other food, drug, or dietary supplement, as “food” and “drug” are defined in Section 15 of the Federal Trade Commission Act, in or affecting commerce, shall not make any representation, in any manner, expressly or by implication, that such product: A. Alleviates back aches, muscle aches or headaches; B. Alleviates colds, influenza or allergies; or C. Improves impaired memory, VOLUME 132 Decision and Order unless, at the time the representation is made, respondent possesses and relies upon competent and reliable scientific evidence that substantiates the representation. III.

IT IS FURTHER ORDERED that respondent, directly or through any corporation, subsidiary, division, or other device, in connection with the labeling, advertising, promotion, offering for sale, sale, or distribution of NutriFirm Vitamin H Serum, or any other food, drug, dietary supplement or cosmetic, as “food,” “drug” and “cosmetic” are defined in Section 15 of the Federal Trade Commission Act, in or affecting commerce, shall not make any representation, in any manner, expressly or by implication, that such product prevents or slows the rate of hair-loss, including hair-loss in women after pregnancy, unless, at the time the representation is made, respondent possesses and relies upon competent and reliable scientific evidence that substantiates the representation.

IV.

IT IS FURTHER ORDERED that respondent, directly or through any corporation, subsidiary, division, or other device, in connection with the manufacturing, labeling, advertising, promotion, offering for sale, sale, or distribution of any food, drug, dietary supplement, cellulite-treatment product or weightloss program in or affecting commerce, shall not make any representation, in any manner, expressly or by implication, that such product can or will cure, treat, or prevent any disease, or have any effect on the structure or function of the human body unless, at the time the representation is made, respondent possesses and relies upon competent and reliable scientific evidence that substantiates the representation. VOLUME 132 Decision and Order V.

IT IS FURTHER ORDERED that respondent, or its successors and assigns, shall offer Refunds to Eligible Purchasers of WeightPerfect Fat Loss Accelerator Daytime, WeightPerfect Fat Loss Accelerator Nighttime, Fight the Fat, NutriFirm Perfect Body Solution, NutriFirm Internal Cleanser, and/or NutriFirm Vitamin H Serum (hereafter, “covered products”), who purchased such products through Valuevision, in accordance with the provisions of this Part. For purposes of this Part, “Eligible Purchaser” shall mean any person who purchased any of the covered products through respondent between February 1, 2000 and the date respondent executed this order, who is dissatisfied with such product(s), and who has not previously received a Refund. “Refund” shall mean either: (i) a cash refund for the full purchase price of the covered product(s), including applicable shipping and handling charges, or (ii) if respondent elects in its sole discretion, a rebate certificate equal in value to, or of a specified value greater than, the full purchase price of such product(s), including applicable shipping and handling charges, and redeemable toward any product or service offered through respondent. Provided, however, each Eligible Purchaser shall have the right to elect a cash refund. With regard to Eligible Purchasers who purchased multiple products as part of a single order, "applicable shipping and handling charges" shall mean the lesser of: (a) the amount of shipping and handling charges actually paid by the Eligible Purchaser attributable to the individual covered product(s) or, to the extent applicable, the multiple-product units containing the covered product(s) in the order; or (b) the amount of shipping and handling charges that would have been charged had the Eligible Purchaser obtained only the individual covered product(s) as a separate order. A. Within fifteen (15) business days from the date of service of this order, respondent shall compile a mailing list identifying each Eligible Purchaser by name, last known address, and the covered product(s) and quantity of covered product(s) purchased, to the extent known by respondent through a diligent search of its records. Within twenty (20) VOLUME 132 Decision and Order business days from the date of service of this order, respondent shall provide Commission staff with a computer print-out copy of the mailing list, as well as provide the list in computer readable form.

B. Within forty-five (45) days from the date of service of this order, respondent shall send via first-class mail, postage prepaid, a Notice of Refund Offer in the form set forth in Appendix 1 or Appendix 2 to this order, to all Eligible Purchasers listed on the mailing list required by subpart A of this Part.

C. Respondent shall also send via first-class mail, postage prepaid, a Notice of Refund Offer, in the form set forth in Appendix 1 or 2 to this order, to all Eligible Purchasers who contact respondent or the Commission in any manner within one hundred twenty (120) days from the date of service of this order. Each mailing shall be made within fifteen (15) business days after respondent receives the Eligible Purchaser's name and address.

D. No information other than that contained in Appendix 1 or 2 shall be included in or added to the Notice of Refund Offer, nor shall any other material be transmitted therewith. The envelope containing the Notice of Refund Offer shall be in the form set forth in Appendix 3 to this order. For each mailing returned by the U.S. Postal Service as undeliverable for which respondents thereafter obtain a corrected address within one hundred twenty (120) days from the date of service of this order, respondent shall, within fifteen (15) business days after receiving the corrected address, send a Notice of Refund Offer to the corrected address. E. Respondent shall provide a Refund to each Eligible Purchaser who returns the completed application form appended to the Notice of Refund Offer to respondent or who otherwise requests a Refund in writing to respondent within one hundred and sixty (160) days of the service of this order if respondent’s diligent inquiry and examination VOLUME 132 Decision and Order of its corporate books and records and of any documents submitted by an Eligible Purchaser reasonably substantiates the claim of purchase. Provided, however, that if any request for a Refund from a single Eligible Purchaser is for greater than three units (e.g. bottles) of a product covered by this Part, and the request is reasonably substantiated, respondent shall be required to provide a Refund for only three units. Respondent shall send a Refund in the form requested by the Eligible Purchaser (either a refund check or a rebate certificate) by first-class mail, postage prepaid within fifteen (15) business days after respondent receives the completed application from the Eligible Purchaser. The envelope containing the Refund shall be in the form set forth in Appendix 4 to this order.

F. Respondent shall make reasonable efforts to notify any Eligible Purchaser who applies for a Refund but fails to apply properly of any error in the Eligible Purchaser's Refund application, and shall provide a reasonable opportunity for the Eligible Purchaser to rectify any such error.

G. Within two hundred forty (240) days from the date of service of this order, respondent shall furnish to Commission staff the following:

1. in computer readable form and in computer print-out form, a list of the names and addresses of all consumers who were sent Refunds pursuant to this Part, and for each name included on the list, the amount, check number or rebate certificate number, and mailing date of every Refund sent;

2. in computer readable form and in computer print-out form, a list of the names and addresses of all consumers who contacted respondents or were referred to respondents by the Commission in accordance with subpart C of this Part;

VOLUME 132 Decision and Order 3. copies of all correspondence and other communications to, from, or concerning all consumers who requested a Refund but were refused, and the reason(s) for denying the Refund;

4. all Notices of Refund Offer returned to respondent as undeliverable; and 5. all other documents and records evidencing efforts made and actions taken by respondent to identify, locate, contact, and provide Refunds to consumers requesting a Refund.

VI.

Nothing in this order shall prohibit respondent from making any representation for any drug that is permitted in labeling for such drug under any tentative final or final standard promulgated by the Food and Drug Administration, or under any new drug application approved by the Food and Drug Administration. VII.

Nothing in this order shall prohibit respondent from making any representation for any product that is specifically permitted in labeling for such product by regulations promulgated by the Food and Drug Administration pursuant to the Nutrition Labeling and Education Act of 1990.

VIII.

IT IS FURTHER ORDERED that respondent Valuevision International, Inc., and its successors and assigns, shall, for five (5) years after the last date of dissemination of any representation covered by this order, maintain and upon request make available to the Federal Trade Commission for inspection and copying: VOLUME 132 Decision and Order A. All advertisements and promotional materials containing the representation including videotape recordings of all such broadcast advertisements;

B. All materials that were relied upon in disseminating the representation; and C. All tests, reports, studies, surveys, demonstrations, or other evidence in their possession or control that contradict, qualify, or call into question the representation, or the basis relied upon for the representation, including complaints and other communications with consumers or with governmental or consumer protection organizations. IX.

IT IS FURTHER ORDERED that respondent Valuevision International, Inc., and its successors and assigns, shall deliver a copy of this order to all current and future principals, officers, directors, and managers, and to all current and future employees, agents, and representatives having responsibilities with respect to the subject matter of this order, and shall secure from each such person a signed and dated statement acknowledging receipt of the order. Respondent shall deliver this order to current personnel within thirty (30) days after the date of service of this order, and to future personnel within thirty (30) days after the person assumes such position or responsibilities. X.

IT IS FURTHER ORDERED that respondent Valuevision International, Inc. and its successors and assigns shall notify the Commission at least thirty (30) days prior to any change in the corporation that may affect compliance obligations arising under this order, including but not limited to a dissolution, assignment, sale, merger, or other action that would result in the emergence of a successor corporation; the creation or dissolution of a subsidiary, parent, or affiliate that engages in any acts or practices subject to this order; the proposed filing of a bankruptcy petition; VOLUME 132 Decision and Order or a change in the corporate name or address. Provided, however, that, with respect to any proposed change in the corporation about which respondent learns less than thirty (30) days prior to the date such action is to take place, respondent shall notify the Commission as soon as is practicable after obtaining such knowledge. All notices required by this Part shall be sent by certified mail to the Associate Director, Division of Enforcement, Bureau of Consumer Protection, Federal Trade Commission, 600 Pennsylvania Avenue, NW, Washington, D.C. 20580. XI.

IT IS FURTHER ORDERED that respondent Valuevision International, Inc. and its successors and assigns shall, within sixty (60) days after the date of service of this order, and at such other times as the Federal Trade Commission may require, file with the Commission a report, in writing, setting forth in detail the manner and form in which they have complied with this order. XII.

This order will terminate on August 22, 2021, or twenty (20) years from the most recent date that the United States or the Federal Trade Commission files a complaint (with or without an accompanying consent decree) in federal court alleging any violation of the order, whichever comes later; provided, however, that the filing of such a complaint will not affect the duration of: A. Any Part in this order that terminates in less than twenty (20) years;

B. This order's application to any respondent that is not named as a defendant in such complaint; and C. This order if such complaint is filed after the order has terminated pursuant to this Part.

Provided, further, that if such complaint is dismissed or a federal court rules that the respondent did not violate any provision of the VOLUME 132 Decision and Order order, and the dismissal or ruling is either not appealed or upheld on appeal, then the order will terminate according to this Part as though the complaint had never been filed, except that the order will not terminate between the date such complaint is filed and the later of the deadline for appealing such dismissal or ruling and the date such dismissal or ruling is upheld on appeal. By the Commission, Chairman Muris not participating. VOLUME 132 Decision and Order APPENDIX 1 NOTICE OF REFUND (CASH OR REBATE) [To be printed on letterhead of Valuevision International, Inc.] [Date] [Name and Address of Recipient] Dear [Recipient]:

You may be eligible for a refund. The Federal Trade Commission (the “FTC”) has been reviewing advertising claims regarding the benefits and effectiveness of the following products offered by various manufacturers through Valuevision: • Weight Perfect Fat Loss Accelerator (Daytime and Nighttime) • Fight the Fat • NutriFirm Vitamin H Serum • NutriFirm Perfect Body Solution • NutriFirm Internal Cleanser.

To settle its differences with the FTC, Valuevision has agreed to provide refunds to customers who • purchased any of these products between February 1, 2000, and [specify date respondent executed this order], • are dissatisfied with the product(s) and • have not previously received a refund for the product(s). If you are one of these customers, you are eligible for a refund of the purchase price of the product(s), together with shipping and handling charges. You also have the choice of receiving your refund as a rebate certificate redeemable toward the purchase of any product offered through Valuevision. To claim your refund, simply complete the attached form and return it to Valuevision by [specify return date 160 days from VOLUME 132 Decision and Order service of order]. You may send us, along with the enclosed form, copies of any receipts, credit card statements or other documents showing your purchases of any of the products listed above. You do not have to send us any proof of purchase; however, if you do not, the amount of your refund will be based upon information in our computer system.

Our customers are very important to us, and we take your satisfaction with products purchased through Valuevision very seriously.

Please note: If you bought more than three bottles of any one product, the amount of your refund will be limited to three bottles. Sincerely, [Specify Valuevision Officer] Request for Refund (Please print or type) Name:

_____________________________________________________ _____________________________ Mailing Address:

_____________________________________________________ ______________________ City: ____________________________ State: ______________ Zip Code: _____________________ Telephone Number: ( ) VOLUME 132 Decision and Order I purchased the I was NOT Number of following products satisfied with bottles through Valuevision the following purchased. between product(s).

February 1, 2000 and [execution date]. (check all that (write in number, (circle all that apply) apply) if you know) Weight Perfect Fat Loss Accelerator (Daytime and Nighttime) Fight the Fat NutriFirm Vitamin H Serum NutriFirm Perfect Body Solution NutriFirm Internal Cleanser I would like my refund in the form of (check one): G A check for the full purchase price, plus shipping and handling; OR G A rebate certificate for the full purchase price, plus shipping and handling, redeemable toward the purchase of any product offered through Valuevision.

To get your refund, you must sign below and return this form to Valuevision at the following address by [specify return date 160 days from service of order]:

Valuevision International, Inc.

[address] VOLUME 132 Decision and Order I declare under the laws of the United States of America that the information in my request for refund is true and correct to the best of my knowledge, that I was not satisfied with the product(s) circled above, and that I have not previously received a refund for these product(s).

Signature Date VOLUME 132 Decision and Order APPENDIX 2 NOTICE OF REFUND (CASH ONLY) [To be printed on letterhead of Valuevision International, Inc.] [Date] [Name and Address of Recipient] Dear [Recipient]:

You may be eligible for a refund. The Federal Trade Commission (the “FTC”) has been reviewing advertising claims regarding the benefits and effectiveness of the following products offered by various manufacturers through Valuevision: • Weight Perfect Fat Loss Accelerator (Daytime and Nighttime) • Fight the Fat • NutriFirm Vitamin H Serum • NutriFirm Perfect Body Solution • NutriFirm Internal Cleanser.

To settle its differences with the FTC, Valuevision has agreed to provide refunds to customers who • purchased any of these products between February 1, 2000, and [specify date respondent executed this order], • are dissatisfied with the product(s) and • have not previously received a refund for the product(s). If you are one of these customers, you are eligible for a refund of the purchase price of the product(s), together with shipping and handling charges.

To claim your refund, simply complete the attached form and return it to Valuevision by [specify return date 160 days from service of order]. You may send us, along with the enclosed form, copies of any receipts, credit card statements or other documents VOLUME 132 Decision and Order showing your purchases of any of the products listed above. You do not have to send us any proof of purchase; however, if you do not, the amount of your refund will be based upon information in our computer system.

Our customers are very important to us, and we take your satisfaction with products purchased through Valuevision very seriously.

Please note: If you bought more than three bottles of any one product, the amount of your refund will be limited to three bottles. Sincerely, [Specify Valuevision Officer] Request for Refund (Please print or type) Name:

_____________________________________________________ ______________________________ Mailing Address:

_____________________________________________________ ______________________ City: _____________________________ State: __________________ Zip Code: _____________________ Telephone Number: ( ) VOLUME 132 Decision and Order I purchased the I was NOT Number of following products satisfied with the bottles through following purchased. Valuevision product(s).

between February 1, 2000 (check all that (write in and [execution apply) number, if you date]. know) (circle all that apply) Weight Perfect Fat Loss Accelerator (Daytime and Nighttime) Fight the Fat NutriFirm Vitamin H Serum NutriFirm Perfect Body Solution NutriFirm Internal Cleanser To get your refund, you must sign below and return this form to Valuevision at the following address by [specify return date 160 days from service of order]:

Valuevision International, Inc.

[address] VOLUME 132 Decision and Order I declare under the laws of the United States of America that the information in my request for refund is true and correct to the best of my knowledge, that I was not satisfied with the product(s) circled above, and that I have not previously received a refund for those product(s).

Signature Date VOLUME 132 Decision and Order APPENDIX 3 REFUND NOTICE LETTER ENVELOPE FORWARDING AND RETURN POSTAGE GUARANTEED Valuevision International, Inc.

[address] Window Envelope [The following statement is to appear in a box, on the left hand side of the envelope in red, in extra large, bold type face] Attention: Important Refund Information Inside VOLUME 132 Decision and Order APPENDIX 4 REFUND CHECK ENVELOPE FORWARDING AND RETURN POSTAGE GUARANTEED Valuevision International, Inc.

[address] Window Envelope (indicates a check is enclosed) VOLUME 132 Analysis Analysis of Proposed Consent Order to Aid Public Comment The Federal Trade Commission has accepted, subject to final approval, an agreement containing a consent order from respondent Valuevision International, Inc. ("Valuevision"), which operates a live, 24-hour per day television home shopping network.

The proposed consent order has been placed on the public record for thirty (30) days for receipt of comments by interested persons. Comments received during this period will become part of the public record. After thirty (30) days, the Commission will again review the agreement and the comments received, and will decide whether it should withdraw from the agreement or make final the agreement's proposed order.

This matter involves allegedly misleading representations about two weight-loss products (WeightPerfect Fat Loss Accelerators and Fight the Fat), an internal cleanser (NutriFirm Internal Cleanser), an anti-cellulite lotion (NutriFirm Perfect Body Solution), and a topical anti-hair-loss solution (NutriFirm Vitamin H Serum). It concerns unsubstantiated health, disease, and weight loss claims made on television and in Internet advertising about these products.

According to the FTC complaint, Valuevision made unsubstantiated claims that the WeightPerfect Fat Loss Accelerators: cause substantial loss in body weight or body fat in one to twelve weeks without exercise or restricting caloric intake; prevent weight gain regardless of exercise or caloric intake; increase the body’s metabolic rate and burn calories; suppress the appetite; and cause substantial loss in body weight or body fat while sleeping. The studies relied upon by Valuevision involved subjects who were on restricted calorie diets, and/or exercise programs, and the studies did not involve the specific formulation of the WeightPerfect Fat Loss Accelerators. The complaint also alleges that Valuevision made unsubstantiated claims that Fight the Fat: enables consumers to VOLUME 132 Analysis lose substantial weight without the need for a change in diet or exercise; enables consumers to lose substantial weight even if consumers eat substantial amounts of foods that are high in fat, including steaks, pizza, hamburgers, butter, fried chicken and chocolate; and prevents the human body from absorbing substantial amounts of fat consumed. The studies relied upon by Valuevision involved subjects who were on restricted calorie diets, and the studies did not involve the specific formulation of Fight the Fat.

The complaint also alleges that Valuevision made unsubstantiated claims that NutriFirm Perfect Body Solution substantially reduces or eliminates cellulite; that NutriFirm Internal Cleanser alleviates backaches, muscle aches, headaches, colds, influenza and allergies, and improves impaired memory; and that NutriFirm Vitamin H Serum prevents or reduces hairloss, including hair-loss in women after pregnancy. The proposed consent order contains provisions designed to prevent Valuevision from engaging in similar acts and practices in the future.

Part I of the proposed order prohibits Valuevision from making any unsubstantiated claim (a claim lacking competent and reliable scientific evidence) that the WeightPerfect Fat Loss Accelerators, Fight the Fat, NutriFirm Perfect Body Solution, or any other food, drug, dietary supplement, or cosmetic: causes substantial weight loss or fat loss; causes substantial loss in body weight or body fat without exercise or restrictions on caloric intake; prevents weight gain, regardless of exercise or caloric intake; increases metabolic rate or burns calories; reduces or eliminates cellulite; suppresses the appetite; causes substantial loss in body weight or body fat while sleeping; prevents the human body from absorbing fat; or enables consumers to lose weight even if consumers eat foods that are high in fat, including steaks, pizza, hamburgers, butter, fried chicken or chocolate. Part II of the order prohibits unsubstantiated claims that NutriFirm Internal Cleanser, or any other food, drug, or dietary VOLUME 132 Analysis supplement, alleviates back aches, muscle aches or headaches; alleviates colds, influenza or allergies; or improves impaired memory.

Part III of the order prohibits unsubstantiated claims that NutriFirm Vitamin H Serum, or any other food, drug, dietary supplement or cosmetic, prevents or slows the rate of hair-loss, including hair-loss in women after pregnancy. Part IV requires Valuevision to have competent and reliable scientific evidence for any claims it makes that any food, drug, dietary supplement, cellulite-treatment product or weight-loss program can or will cure, treat, or prevent disease, or will have any effect on the structure or function of the human body. Part V of the order contains a consumer redress provision, requiring Valuevision to send a letter to all purchasers of the covered products from Valuevision since February 1, 2000, offering a complete refund for up to three bottles of the product, including shipping and handling charges. Valuevision may choose to offer consumers the choice of a refund or a credit toward the purchase of other Valuevision merchandise. The order, and appendices 1 through 4 thereto, specify the content of the consumer letters and of the envelopes in which the refund offer and refund checks will be sent. Part V also requires Valuevision to provide the Commission with documentation regarding its efforts to provide refunds. Part VI is a standard safe harbor for FDA-approved drug claims, and Part VII is a standard safe harbor for food or dietary supplement claims authorized under the Nutrition Labeling and Education Act of 1990.

Parts VIII through XI of the order require Valuevision to keep copies of relevant advertisements and materials substantiating claims made in the advertisements, to provide copies of the order to certain of its personnel, to notify the Commission of changes in corporate structure, and to file compliance reports with the Commission.

VOLUME 132 Analysis Part XII provides that the order will terminate after twenty (20) years under certain circumstances.

The purpose of this analysis is to facilitate public comment on the proposed order, and it is not intended to constitute an official interpretation of the agreement and proposed order or to modify in any way their terms.

VOLUME 132 Complaint

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